The Conscience Organisation

01/07/2020

We're fans, if not members of the cult, but continuing to focus on 'Why' is just as important now as it was a decade ago: "even if you're changing what you do, you must not change why you do it."

Business models have changed, but relevance to your customers is deeper than 'home delivery'. Stay true to the reason your business exists, even as you reimagine how that reason impacts the world.

https://www.inc.com/matt-haber/simon-sinek-leadership-listening.html

30/06/2020

Are the tides truly changing in the fashion industry?

Macklemore may have thrust thrift back into the spotlight, but large retailers embracing reselling may be just the shake-up that the fashion industry needs – as one of the major polluting industries globally.

https://www.forbes.com/sites/walterloeb/2020/06/29/thredup-second-hand-clothes-are-sold-by-walmartcom-and-many-other-stores-when-will-it-go-public/

30/06/2020

Authentic engagement with a movement doesn't start in the marketing department – or the C-suite. Look inside an organisation to find the people who are closest tot he issues, and empower them to direct the conversation.

https://www.fastcompany.com/90521890/these-filmmakers-turned-their-studios-social-media-into-a-platform-for-black-lives-matter

30/06/2020

Is the popularity of this boycott with the world's biggest brands due to their ability to finally put their (marketing) money where their PR releases are?

But it's only a few short steps from woke-washing to a limited time boycott. Threatening to stop advertising on Facebook for a month is a start, but there's a bigger scope to start Marketing For Good.

(The irony of this post is not lost on us. But highlights how interesting a problem it is.)

https://www.abc.net.au/news/2020-06-29/facebook-ad-boycott-costs-zuckerberg-7-billion-what-does-it-mean/12402062

27/05/2020

Balancing the benefits of remote working against the ability to interact and collaborate effectively is difficult. How does rent, utilities, the cost of commuting and more stack up against awkward Zoom calls and a decreased sense of camaraderie?

As companies hint at more home-working, how could our work culture be about to shift?

12/05/2020

The Conscience Organisation partners with likeminded people, brands and organisations to deliver Deep social insight, Rapid strategy, Compelling content and Relentless iterative ex*****on to drive positive change in the world.

We work with partners across Education, Wellbeing, Finance, Sustainability, NGO & NFP sectors.

We are looking for a creative all rounder with an entrepreneurial mindset, humanitarian heart, and a sense of humour to work collaboratively with our national and international partners. Initially a Part Time or Freelance role with the aim to grow into a Full-time position.

The work

- Creating Social Media content.
- Mostly Design and Motion Graphics, with some basic video editing
- Writing content
- Support responses to briefs
- Delivery of digital content per communication and media plans
- Work closely with our Team to optimise creative
- Collaborate with internal and external teams to develop ideas
- Producing still, moving and filmed imagery
- Research to keep your colleagues and our partners inspired and informed about creative, cultural and lifestyle trends, innovations, ideas and insights, and encouraging the people you work with to do likewise
- Develop, maintain and grow our organisation’s digital presence

Qualities and characteristics

- Developing Creative and Ideation
- Design, motion graphics and writing skills
- Video Editing, Photography and Videography a big plus
- Passion and understanding of United Nations’ Sustainable Development Goals
- Project Management
- Enthusiastic, proactive and ready to hit the ground running
- Understanding Spanish or a second language is a bonus

Specifics

- Experience: is a bonus, not a requirement (everyone has to start somewhere)
- Apply: by email to [email protected]
- Include:
- Your CV and examples of work
- A sentence: Why us?
- A sentence: Why you?

* IMMEDIATE START and NO RECRUITERS PLEASE

https://theconscience.org/social-media-creative-design-animation-video/

07/05/2020

Have you been spending too much chasing new people? The coronavirus has created – or forced – an opportunity to reset your priorities, and focus on the people most important to your business.

How the Coronavirus Crisis might help brands and businesses re-prioritise the people who already love them.

28/04/2020

No set? No crew? No worries!

Looking into the crystal ball of what’s possible for your Organisation or brand when you're forced to think outside the studio.

The show must go on despite the pandemic and Sunday's "American Idol" returned with a new format.

21/04/2020

Everything is possible now! Video Conference is the new Broadcast. Living rooms are the new TV sets. Home Studios are the new Arenas.

It took our friends at Global Citizen 33 days to pull off a 8 hour concert across most social platforms, streaming platforms, national television broadcasters, to raise $127.9m for the World Health Organsation COVID19 and frontline workers.

https://www.rollingstone.com/music/music-news/watch-global-citizen-one-world-together-at-home-covid-19-charity-special-986398/

Virtual concert features the Rolling Stones, Paul McCartney, Elton John, Billie Eilish, Taylor Swift, Lady Gaga, Lizzo and dozens more

09/04/2020

Building a conscious organisation in 2020 is no longer an option, it's a necessity.

Now is the right time to reassess what your company stands for and make positive changes.

https://theconscience.org/4-steps-to-becoming-a-conscious-organisation/

2020, onwards and upwards! When you ask a child what they want to be when they grow up often they say doctor, or astronaut or firefighter. It is in our DNA that we want to have a purpose and a positiv

06/04/2020

Zoombombing bursts isolation’s bubble.

https://www.thecut.com/2020/04/what-is-zoombombing.html?utm_source=instagram&utm_medium=social_acct&utm_campaign=cut&utm_content=curalate_like2buy_Icy7Dv3z__db89a6c7-0dc0-4991-b835-9ef4185a9d6a

People are hijacking online college classes, AA meetings, and church services.

31/03/2020

John Krasinski new show, Some Good News interview with Steve Carell.

https://www.youtube.com/watch?v=F5pgG1M_h_U&feature=youtu.be&app=desktop

John Krasinski highlights some good news from around the world, including an interview with Steve Carell to mark the 15thanniversary of THE OFFICE, as well a...