Slice Works

31/01/2020

Join us for great networking!

Wed, Feb 5, 2020, 7:30 AM: The BNI Capital Business Alliance is a business and professional networking organization for all industry leaders. We are one of the top BNI groups in the region, focused on

13/12/2019

Branding vs. Customer Experience (CX). Together or separate?

Author Micah Bowers says, "Branding is dead? Hardly. It’s stronger than ever, but that doesn’t change the fact that a crummy interaction completely undermines even the most inspiring brand promise. Can brand designers control what happens at every touchpoint? No, but they can design brands that are disconnected from reality—brands that make big promises but don’t deliver when it counts. When such a disconnect exists, customers tend to look elsewhere.

Branding isn’t dead, but the days of crafting brands without incorporating a CX design mindset are drawing to a close." Read more in his article at

The days of crafting brands without incorporating a CX design mindset are drawing to a close.

13/12/2019

Good infographic on 2020 design trends.

Some of these you might be familiar with, some might be a complete surprise. But expect to see these 8 trends everywhere next year.

31/10/2019

A FAN-TASTIC TIME IN DC, the District of Champions. Nats, Mytics, Caps... WOW!!

30/09/2019

Here's great cartoon on push notifications. This actually happened to me several times in one trip, however.

20/09/2019

The optimists who got excited about the ‘everyone has a microphone’ promise of the Net 20 years ago overlooked two flaws in human nature: First, given sufficient reward (money, attentio…

15/09/2019

Congratulations on a successful year one launch.

NBC was hoping to break even on PLL's first subscription pass. Instead, NBC sold three times as many as projected in league's successful first season.

12/09/2019

Love what Naheed shares about business and life.

Amazing presentation at live talk show and networking event with our BNI business coach Naheed Oberfeld!

12/09/2019

The Annual Marketing Plan Formula
I found this on the Business Networking International podcast. It may seem daunting at first, but perhaps you can take some of the ingredients here and apply them to your business.

This formula provides your marketing with the most important ingredient for success: consistency. Each year, you need to provide

12 Free Webinars. Offer a 30-45 minute educational webinar each month on a topic that falls within your zone of genius. Hosting regular webinars builds expert status faster than anything else.

4 In-Person Workshops. Host a free in-person workshop every quarter. Having a live audience helps you see where the audience is fully engaged and where you need to dial it up.

2 Appreciation Experiences. Twice a year, host an event to show your clients and customers to thank them for making your business possible. Retaining your existing clients is just as important as

2 Referral Initiatives. This is when you and your team go all-in on generating referrals for 30 consecutive days. Make it fun and offer prizes for the most referrals.

2 Online Challenges. Fourteen-day challenges are the greatest way to create a sense of community on Facebook. Challenge your clients and prospects to join a private Facebook group and help each other achieve a goal over 14 days.

If you plan these activities out a year in advance, you’ll be amazed at the way your business grows.

05/09/2019

Notable networker Dick Rabil of Slice Works. Great job!