29/03/2020
GLOBAL CALL TO CREATIVES: AN OPEN BRIEF FROM THE UNITED NATIONS
“The World Health Organization is leading and coordinating the global health response to COVID-19, helping ensure all countries are ready to prevent, detect, and respond to the pandemic. To be effective, we need people everywhere to adopt public health precautions, act in solidarity and prevent the spread of misinformation.
With COVID-19 spreading to every corner of the world, we also need to preemptively communicate those communities who can still avoid or minimize an outbreak.
WE NEED YOUR HELP.
You have the power to change the world. We need help translating critical public health messages - not just into different languages - but into different cultures, communities and platforms - reaching everyone, everywhere.
We need to meet people where they are, with a stream of fresh, innovative content which drives home the personal behaviours and societal support needed today.”
World Health Organization (WHO) United Nations
GLOBAL CALL TO CREATIVES An Open Brief from the United Nations Version: 27 March 2020