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🥊 Ready to step into the ring? came out swinging with one of the most interactive builds at SEPHORiA. Featuring a custom...
05/01/2026

🥊 Ready to step into the ring?

came out swinging with one of the most interactive builds at SEPHORiA. Featuring a custom built boxing arcade machine and a full ring moment, this booth delivered energy from every angle.
Playful, bold, and built to stand out 💥

Swipe to check it out ✨

Booth 7/8

🌿🌎 We hope everyone had a beautiful Earth Day!’s Sustainability Booth at SEPHORiA highlighted a thoughtful mix of brands...
04/23/2026

🌿🌎 We hope everyone had a beautiful Earth Day!

’s Sustainability Booth at SEPHORiA highlighted a thoughtful mix of brands and products making moves toward a more conscious future. From ingredient transparency to responsible packaging, this space brought those stories to life in an engaging, tactile way.

One of our favorite details: a real moss wall that didn’t go to waste, repurposed after the event to live on beyond the booth.

Swipe through to take a closer look 🌱

Booth 6/8

Transporting you right into the streets of Seoul in  ’s skincare booth at SEPHORiA 2026.Follow the signs   and  to walk ...
04/17/2026

Transporting you right into the streets of Seoul in ’s skincare booth at SEPHORiA 2026.

Follow the signs and to walk into the perfect photo moment.

Booth 5/8

Sephora Fragrance brought five distinct scent stories together under one beautifully unified space💜✨Featuring Commodity,...
04/08/2026

Sephora Fragrance brought five distinct scent stories together under one beautifully unified space💜✨

Featuring Commodity, Brown Girl Jane, The 7 Virtues, Chris Collins, and Fugazzi - each brand was thoughtfully designed to stand on its own while living cohesively within the shared footprint.

From personalized buildouts to dedicated areas to spritz, explore, and experience each fragrance, the booth gave attendees space to discover every scent at their own pace.

Booth 4/8

Phlur brought the Dream world to life with an immersive moment centered around their newest fragrance, Honey Moon 🍯🌙 Fro...
04/02/2026

Phlur brought the Dream world to life with an immersive moment centered around their newest fragrance, Honey Moon 🍯🌙

From soft, ethereal details to scent-forward storytelling, every element invited guests to step in, explore, and experience the fragrance in a truly transportive way.

Booth 3/8

Next up:  and their stunning “Dream Lab” 💋💄This booth truly delivered on interactivity, featuring a motorized conveyor b...
03/31/2026

Next up: and their stunning “Dream Lab” 💋💄

This booth truly delivered on interactivity, featuring a motorized conveyor belt of fan-favorite products, a mirrored test-and-play hallway, and a playful “innovation card” experience.

Swipe through to see the final build ✨

Booth 2/8

🧡🩷 Welcome to the Kayali House Party🩷🧡   brought that Y2K energy to ’s SEPHORiA for the perfect digi cam photo op. From ...
03/26/2026

🧡🩷 Welcome to the Kayali House Party🩷🧡

brought that Y2K energy to ’s SEPHORiA for the perfect digi cam photo op.

From the giant boom box, retro TVs, and pink peachy bubbles - Hatch left no crumbs on this one.

Booth 1/8 - stay tuned 📺 👀

🏃‍♀️💨 The ultimate pop-up collab: Korean Skincare meets LA run cultureStill thinking about this dreamy night at Library ...
03/24/2026

🏃‍♀️💨 The ultimate pop-up collab: Korean Skincare meets LA run culture

Still thinking about this dreamy night at Library Alehouse with ✨ and 💜🩷

We loved bringing this to life with blending Korean beauty brands with high-energy, community-driven experiences in the US. Already dreaming up the next one…

📸: .co

SEPHORiA 2026 is LIVE 🪩💘Since Monday, the Hatch team has been hard at work installing 8 booths for this year’s consumer-...
03/20/2026

SEPHORiA 2026 is LIVE 🪩💘

Since Monday, the Hatch team has been hard at work installing 8 booths for this year’s consumer-facing Sephora event in Los Angeles.

➡️Swipe for a sneak peek of some of our builds inside the Crave and Dream themed rooms.

✨More to come - stay tuned next week for individual booth highlights.

Say “hello” to your baby Hatchlings. Had to jump on this trend with (some of) our team.Do you know who is who?? 👶       ...
03/11/2026

Say “hello” to your baby Hatchlings. Had to jump on this trend with (some of) our team.

Do you know who is who?? 👶

14 years of boundary-pushing ideas, long days (and nights) onsite, and turning bold dreams into reality ✨Grateful for ou...
03/03/2026

14 years of boundary-pushing ideas, long days (and nights) onsite, and turning bold dreams into reality ✨

Grateful for our one-of-a-kind community that’s been with us every step of the way.

What’s your favorite Hatch memory? 🤍 Drop it in the comments to help us celebrate 14 years!!

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