GTB

GTB We create ideas that inspire people to act.

01/09/2022

The last few months our shopper team has been creating walkaround video content for the new Ford Expedition.

With a focus on elevating lifestyle and humanity to tell a relatable story, the work allows us to connect with the shopper on a more meaningful level while still communicating features important to customers.

This work is really at the heart of what we do - reaching the right people with the right message at the right time and place.

We love it when our team members put themselves out there and bring their authentic selves to work. This month we’re spo...
26/08/2022

We love it when our team members put themselves out there and bring their authentic selves to work. This month we’re spotlighting three incredibly deserving GTBers who go above and beyond in all that they do - those who truly embody our agency character traits of curious, kind, brave and inclusive.

06/07/2022

Human talent is key for modernizing business and advancing tech. This is why our team created BecomeAFordTech.com — an easy-to-navigate resource for prospective employees & dealers — to support Ford Motor Company with their recruiting efforts.

Say hello to our 2022 GTB Detroit Interns 👋 Last week marked the start of their 10-week journey through our summer inter...
10/06/2022

Say hello to our 2022 GTB Detroit Interns 👋 Last week marked the start of their 10-week journey through our summer internship program. Welcome to the team!

During May, we recognize and honor the history and culture of Asian American & Pacific Islander communities across the U...
24/05/2022

During May, we recognize and honor the history and culture of Asian American & Pacific Islander communities across the US. This month, our team has joined our friends across the VMLY&R and WPP networks to listen and uplift AAPI voices. Happy !

12/05/2022

We’d be jumping for joy too! Extremely proud to partner with the Colorado FDAF in supporting Special Olympics Colorado.

05/05/2022

For three years the South Florida FDAF has partnered with brand ambassador Luis Fonsi. This year, our team introduced Built for South Florida 2.0; representing Bronco, Bronco Sport, Explorer and F-150.

Beau Smith steps into a new role as Global President, GTB! “Our agency’s difference is creating ideas that inspire consu...
26/04/2022

Beau Smith steps into a new role as Global President, GTB!

“Our agency’s difference is creating ideas that inspire consumers to act,” said Smith. “Increasingly, GTB delivers on this promise with greater audience precision and with better outcomes. My focus is to continue the progress made under David Murphy’s leadership and to help brands transform at retail so they can win the future.”

Read more: https://www.gtb.com/news/gtb-appoints-beau-smith-global-president-modernizes-agencys-precision-retail-offering

22/04/2022

Today we're disconnecting to reconnect with the planet. Happy !

Welcome home, Lauren Crane! Our former colleague came back to share her music with us.
16/03/2022

Welcome home, Lauren Crane! Our former colleague came back to share her music with us.

Today we recognize the women of GTB. You are valued. You are unique. You .
08/03/2022

Today we recognize the women of GTB. You are valued. You are unique. You .

Today we had the privilege of speaking with Charles H. Wright Museum of African American History's Edward Foxworth III f...
17/02/2022

Today we had the privilege of speaking with Charles H. Wright Museum of African American History's Edward Foxworth III for a special edition of . From discussions about Black history to upcoming exhibits, it was a pleasure to have you!

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