Aztro Marketing

15/05/2023

"Every company has examples of people who persist in their behaviours as salespeople, and as a result, they flame out as managers. It’s all about the difference between learning to take care of yourself and learning to take care of others, from being an individual contributor in sales to being a manager who gets things done through other people. That’s a big transition that many people can’t make.”

When salespeople become managers, they often do a horrible job. Four key steps can help them—and all soon-to-be managers—make the shift, says Frank V. Cespedes.

09/05/2023

It's all in a day's work🕴🏻

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02/05/2023

Reflecting on our progress🔍👀
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01/05/2023

It's not about the bigger home or the better vacation. Financial stability helps people escape the everyday hassles of life, says research by Jon Jachimowicz.

It's not about the bigger home or the better vacation. Financial stability helps people escape the everyday hassles of life, says research by Jon Jachimowicz.

27/04/2023

On our journey toward excellence🛣️⁠
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25/04/2023

Behind the scenes👨🏻‍💼

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24/04/2023

Intergroup conflict can grind office productivity to a halt. Jeffrey Lees discusses how understanding psychological stereotypes can help divided parties compromise.

Intergroup conflict can grind office productivity to a halt. Jeffrey Lees discusses how understanding psychological stereotypes can help divided parties compromise.

17/04/2023

Many leaders are continually on the hunt for fresh ways to motivate their team, increase productivity, and create a supportive atmosphere.

The origins of transformational leadership theory.

10/04/2023

In this article, we’ll walk you through research exploring positive organizational behavior, highlight its applications in practice, and give you tips to embed the principles of positive organizational behavior in your firm.

We explore positive organizational behavior and highlight its applications.

03/04/2023

Drivers of these absences include a range of health conditions and risk factors, including high blood pressure, diabetes, smoking, physical inactivity, and obesity.

To support your workplace wellbeing, check out this clear business case.

27/03/2023

Being a great leader is no easy job.

Talented leaders must balance the input and needs of their followers while still ensuring the collective meets its goals.

They must carefully regulate their own behavior and emotions, recognizing these are contagious and can reflect on the image of their team.

Authentic leadership is a balancing act of skilled leaders.

20/03/2023

You'll know it's possible to keep someone's attention past eight seconds if you read through this article from start to finish.

Get started using these five tips.