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Apollo Marketing Solutions

Helping Small Businesses Grow Through Effective Marketing

Email Marketing, Facebook, Social Media and Reputation Monitoring, Marketing Analysis, Websites, Graphic Design, Advertisements, Photography

25/02/2016

Here is a recently finished website we did for one of our long time customers.
http://www.andwoodcraft.com/

Building and Restoring Wooden Boats in Connecticut since 1972

08/05/2013

Have you heard about Edgerank? Here is a good explanation about how Facebook prioritizes what posts make it into your newsfeed.
http://mashable.com/2013/05/07/facebook-edgerank-infographic/

Edgerank dictates what shows up in your News Feed and why. For users and brands, understanding it can mean controlling what you see on a daily basis.

07/12/2012

Good article on planning the content you create. http://www.ducttapemarketing.com/blog/2012/11/27/get-the-most-from-content/

Content creation must involve strategy. That’s the part that you must understand or its production is little more than a chore. [caption id=attachment_12523 align=alignleft width=240] photo credit: markyweiss[/cap…

17/08/2012

Instagram can be a great tool for small companies to highlight their products.
http://mashable.com/2012/07/03/instagram-for-business/

Instagram isn't just for sharing your pretty photos with friends. For some clever entrepreneurs, it's become a free marketing platform and even the impetus to start a business. According to those

26/07/2012

A good example of owning your mistake and using it as a learning experience.

http://www.ducttapemarketing.com/blog/2012/07/24/im-sorry-i-made-a-mistake-and-i-need-to-explain/

The title of today’s post was the subject line to an email I sent several months ago after an honest, yet important, mistake. At the time a number of my readers suggested that I write about the entire affair as a bit of a case study, but I wanted to give it some time in an effort to also give it som...

18/05/2012

Want some free advertising? http://mashable.com/2012/04/23/google-50mfree-advertising/

Google is giving away $50 million to small businesses to promote AdWords for video.

13/04/2012

We put together a few interesting applications and websites that might be helpful for your business.

http://www.apollomarketingsolutions.com/2012/04/13/tools-for-small-businesses/

In keeping up with the latest trends in marketing and the web, we often discover applications that have a lot of potential for a small company.

30/03/2012

What type of email marketing do you use?
http://www.apollomarketingsolutions.com/2012/03/30/emails-that-every-small-business-should-think-of-sending/

Whether you’re just starting out with email marketing or you already have some experience sending marketing emails, you’ve probably wondered about the types of email communication you should send to your customers.

20/03/2012

With a little time and effort, emails can be a good tool for retaining and gaining new customers, not something that just ends up in the junk folder.

http://www.marketingpilgrim.com/2012/03/retailers-trying-quality-over-quantity-approach-to-e-mail-marketing.html

E-mail inboxes can be a source of great frustration for many. There is the ever growing number of unread e-mails that start to pile up follo

12/03/2012

Have you started working on your new company page? If you're still looking for inspiration, check out this article.
http://blog.hubspot.com/blog/tabid/6307/bid/31752/9-Excellent-Examples-of-Brands-Using-Facebook-s-New-Page-Design.aspx

Take a look at which brands are utilizing the new brand page design in creative ways, and find some inspiration for your own!

01/03/2012

Do you like you current Facebook company page? Surprise surprise, Facebook is changing it later this month! Companies will now be getting the Timeline pages.
http://mashable.com/2012/02/29/facebook-timeline-for-pages/

Mashable asked an expert what brands can do to make the most of Facebook Timeline for Pages -- and what traps they should avoid.

22/02/2012

Looks like the Minority Report ad billboards are here! Cool or creepy?
http://mashable.com/2012/02/21/facial-recognition-billboard/

An interactive ad uses a high-definition camera to scan pedestrians and identify their gender before showing a specific ad.

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