15/01/2025
Scalable, sustainable, rapid, and ethical software. That’s SERS, a new way to make good software.
How is it with billions of dollars spent on Disney experiences, my experience starts with bad software?
If I take away anything from working with a Disney Imagineer, it’s this… there’s a universalism to building something new, and in our times that requires good software. It’s not as simple as just making a good web site, mobile app, or information system.
We all, each of us, have to be good at what we do.
I have a new word for you… SERS. To be good makers we need to make creations that are scalable, sustainable, rapid, and ethical. I call them SERS.
Scalable to handle a dozen people or hundred million people. Sustainable to avoid burning down a forest in delivering it. Rapid to function within a person’s patience. And ethical to make it fair, protect privacy, and support a person’s sense of self. It’s a new word… SERS.
What’s an example of a bad creation? Take a look at the Disney Parks app for iPhone and Android. It fails the ethical part: It implements surge pricing in a way that customers don’t know what they will pay, nor what experience they will have, until the day they are in the park.
It fails the ethical part a second way: It takes attention away from the billion dollars the Disney company provided the Imagineers to make beautiful immersive experiences. Instead you’re staring at your hand. And it’s always the same bland experience, no matter what part of the parks you are in. It’s also not scalable because it depends on the Wifi in the parks.
Would an individual software engineer know how to be a Good Maker only by learning best practices at Python coding? No. Would a tester be a Good Maker by only doing a functional test? No. Would a software architect know how to be a Good Maker by only identifying the code frameworks like Node.js to use? No. Would a CFO be a Good Maker by only estimating the profits? No.
Good Makers turn out creations that are scalable, sustainable, rapid, and ethical. That’s SERS.
The Good Makers work in a world I cal MicroDai. Micro for MicroServices where creations are independently deployable, loosely coupled, scalable, and discoverable by other creations. The D is for Data, big data, little data, SQL, noSQL, organized data, and unstructured data. And the AI is for Artificial Intelligence, and often actually means generative AI and machine learning.
The Good Maker considers the ethics of what they are making. Oppenheimer, great mind, but even he didn't know if the bomb would destroy the earth on detonation. The Good Maker considers the bigger picture, sees the trees and the forest.
I'm glad to tell you what Clever Moe did for PepsiCo, Wynn Casinos, Best Buy, Rackspace, and many other organizations.
So please like and subscribe to this video and channel, and click the notifications bell so you'll learn the latest on extreme performance testing.