Journal of Consumer Research

24/04/2022

In preparation for the transition to the next editorship (2024–2026), the JCR Policy Board is making a call for Editor in Chief nominations.

Nomination letters must be received by August 1, 2022. Please access the link below for more information.

Journal of Consumer Research (JCR) January 1, 2024 to December 31, 2026

26/02/2022

Please consider submitting your best research to JCR’s upcoming Special Anniversary Issue—to be published in June 2024, exactly fifty years after the Inaugural Issue of June 1974.

This issue will pay tribute to the diverse and multi-disciplinary nature of consumer research.

Submissions for the issue will begin on March 1, 2022 and close on May 31, 2022.

The editorial team invites submissions to JCR's Special Anniversary Issue to be published in June 2024.

30/10/2021

We are thrilled to announce that the winner of this year's JCR Best Article Award is the impactful, theory-rich "Consumer and Object Experience in the Internet of Things: An Assemblage Theory Approach" by authors Donna L. Hoffman and Thomas P. Novak.

https://doi.org/10.1093/jcr/ucx105

30/10/2021

Congratulations to the second honorable mention for this year's JCR Ferber Award—"The Smartphone as a Pacifying Technology" by authors Shiri Melumad and Michel Tuan Pham.

The work is based on the lead author's dissertation and can be found here: https://doi.org/10.1093/jcr/ucaa005.

30/10/2021

We are pleased to announce that the winner of this year's JCR Ferber Award is "Disorder and Downsizing" by authors Gretchen R. Ross, Margaret G. Meloy, and Lisa E. Bolton.

The work is based on the lead author's dissertation and can be found here: https://doi.org/10.1093/jcr/ucaa051.

30/10/2021

Congratulations to the first honorable mention for this year's JCR Ferber Award—"Status Pivoting" by authors Dafna Goor, Anat Keinan, and Nailya Ordabayeva.

The work is based on the lead author's dissertation and can be found here: https://doi.org/10.1093/jcr/ucaa057.

29/10/2021

Outstanding Reviewer Awards are given to members of JCR’s Editorial Review Board who provided constructive, benevolent, and punctual reviews over the previous year.

This year, we recognize the excellent contributions made by these Outstanding Reviewer Award recipients below.

We are grateful at JCR for all our reviewers. It is because of your thoughtfulness and rigor that we continue to publish empirical, theoretical, and methodological papers of the highest quality on topics in consumer research.

24/04/2021

How do we approach research ethics and data transparency at the Journal of Consumer Research? A primer from the editors.

02/03/2021

How can a person’s vocal tones impact persuasion? We asked Xin (Shane) Wang, Shijie Lu, Xi Li, Mansur Khamitov, and Neil Bendle, authors of a new JCR article examining this important question.

A successful persuasion attempt is most likely to result from vocal tones denoting (1) focus, (2) low stress, and (3) stable emotions.

01/03/2021

Consistent manuscript guidelines are a key to fairness and transparency. Our editors recently held multiple workshops with AEs to draft general evaluation guidelines for different types of consumer research papers. Here they are:

At JCR, we broadly distinguish between five different types of papers, each requiring a slightly different focus and mindset for evaluation.

25/02/2021

How does foreign language influence consumer dishonesty? A fascinating new JCR paper, available for free for a limited time, by the Rotterdam School of Management's Phyliss Jia G*i and Stefano Puntoni.

https://doi.org/10.1093/jcr/ucab001

19/02/2021

Does it matter whether the models featured in advertisements are looking at or away from you?

The Wall Street Journal covered Rita Ngoc To and Vanessa Patrick's recent JCR article about the impact of eye gaze direction on ad effectiveness.

New research suggests having a model look away from the camera makes an emotional ad more effective; the opposite is true of an ad designed to be informative.