21/11/2025
They have the spending power. They have the influence. They have the trust. So why are brands still overlooking them?
Meet Edelman’s Power of 55; creators shaping what’s next for the 55+ community. We’re thrilled to see and representing Ireland on this global list for their influence, impact and integrity.
brings a warm, elegant take on fashion, beauty and interiors. A mum of five, she shares her love of style and her home renovation with honesty and detail that inspires confidence at every stage of life.
is a fashion stylist, broadcaster and the creator behind championing women 40+ with real style and spending power. She challenges stereotypes and celebrates visibility and self-expression at every age.
The Longevity Generation isn’t slowing down, and neither should your strategy.Tap into creators 55+ who match your brand and your goals. Link in bio.