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Sound That Brands Be the Content, not the Interruption. Sound that BRANDS creates Podcasts with Purpose.

17/03/2026

When done right, podcasts build community. And isn’t that the real goal? Sound That BRANDS CEO Dave Beasing offers smart insights from Hal Rood and Tim Bronsil, authors of The Podcast Study. Here's a preview clip.

Links to the full conversation and the study are in comments.

04/02/2026

Whitney Phaneuf and April Kilcrease join Sound That Brands CEO Dave Beasing to unveil Season 2 listenership totals for the AAA Via podcast. Congratulations to hosts Michelle Donati, Reporter Mitti Hicks, producer Jacent Jackson and everyone at AAA Mountain West Group on creating one of America’s most popular travel podcasts.

Full video link in comments.

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