Higher Rank

27/12/2023

Due to recent events and reassessment, Higher Rank will no longer operate as of January 2024.

15/12/2023

The Google Search algorithm is something of a mystery, but a few secrets of its inner workings have been made public. Learn how Google chooses search results.

30/11/2023

Learn what a Google Core Update is, what it means for your website, and how to use SEO to recover rankings and grow more leads online!

27/11/2023

While there are fundamentals to any good digital marketing campaign, the blueprint for the best SEO strategy changes each year. Here are some pointers for building a winning SEO strategy.

23/11/2023

16/11/2023

In this guide, you’ll learn 10 actionable SEO tips that will help you to boost your website’s visibility in Google’s search engine results pages.

11/11/2023

A few years old but...

You may have heard proclamations that search engine optimization (SEO) is ‘dead’ and no longer worth your investment of time or money. Not so, says Kelly Myers. But what exactly

09/11/2023

Everyone wants to know what the key is to ranking well on Google. There are many theories about reviews being a ranking factor, but what is it about reviews? Is it the text in the reviews? Is it the number of reviews your listing has? Or could it be how often you get reviews? In…

01/11/2023

URL parameters are query strings that provide additional information and data for a given URL.

26/10/2023

Keywords are more than the sum of their parts. If you don't consider implicit search as a component of your SEO strategy, you're missing out. Explore the differences between explicit and implicit search queries and discover how to make the most of Google's algorithm for your content.

23/10/2023

Topical relevance is a semantic SEO strategy that aims to position your site as the authority for one or more topics. Discover how to rank for entire topics.

21/10/2023

Domain authority (DA) is a metric used to gauge the potential performance of websites on the search engine result pages (SERPs).