Apsos Media

21/11/2024

Great concept, interesting, and doesn't oversell.

30/12/2020

ATTENTION HVAC PROS & CONTRACTORS

Want to make sure you're getting the most out of your marketing budget? Stop wasting time & money looking for the best strategies to fit your business & check out our latest article to learn about the best pay-per-lead marketing services for HVAC companies and other service-based contractors. 👍





Full article:

With a vast array of different pay-per-lead (or PPL) marketing services now available, it can be hard to research and discern which options make the most sense for your industry and, more importantly, for your business. Despite this, small businesses everywhere are relying less on traditional advert...

19/11/2020

⚠️ CALLING ALL HVAC PROS - WE NEED YOUR HELP! ⚠️

We are currently conducting a nationwide survey to determine the best pay-per-lead (PPL) marketing services available for HVAC companies within the current HVAC industry.

Please consider taking a moment to complete the linked form below by answering some a few simple questions regarding your experience with PPL services.

The information you provide will contribute to our research into which PPL service providers are best suited to meet the needs of HVAC companies. Our overall goal in conducting this research is to help folks in the HVAC industry get the most out of their marketing efforts.

So, PLEASE, fill out the survey below & help us help you! 👍

Pay-per-lead services, like Home Advisor and Angie's List, offer you a chance at leads in exchange for payment. But how effective are these services? Help us with your answers and we'll keep you posted on the final results. This could inform your decision making on which services to use in the futur...

19/11/2020

No matter how big your audience is, you need to connect with people on a personal level if you want them to become more than mere spectators.
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Thanks to for this week’s !!! 👍
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12/11/2020

Opportunity rarely comes knocking on your door, despite the saying. More often than not, opportunity is hiding in a big scary house atop a steep mountain, and it’s up to you alone to make the climb, knock on the door and keep knocking as hard as you can, even when it seems like no one is home, until opportunity answers.
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Or in the words of Drake & Rihanna, work, work, work, work, work. 👍
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04/11/2020

Do you agree or disagree??
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I don’t think branded content needs to be inherently transactional, especially not in a traditional financial sense. That said, I would agree if the request/reward dynamic is liberally defined. If a customer simply engaging with your content content can qualify as both the request & the reward in this sense (provided that content is at the very least entertaining enough for the to engage with it, thereby giving them something in return), then any quality branded content would meet these qualifications.
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What do you think?? Let us know in the comments! 👍
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26/10/2020

"Let the buyer beware" is no excuse for advertising and marketing companies to engage in unethical behavior.

Posted in r/Damnthatsinteresting by u/InvincibleV • 83,946 points and 2,795 comments

23/10/2020

A journey toward writing and remote work for one of our excellent team members:

Apsos Team Member Highlight: The Many Hats of Feliz Hall - Get to know Apsos team member and blogger extraordinaire Feliz Hall!

21/10/2020

Whether you’re building a new product or producing a piece of art, you will get better results when creating with a a defined goal in mind that is directly linked to the independent function of said creation, as opposed to how it functions relative to other similar creations. If your main objective is to create something better than the next guy’s, you severely diminish your possibilities by narrowing your focus. When creating with a desire to fulfill a pure & practical purpose, your creative endeavors having a much greater chance of being the best they can be, as opposed to simply being better. 👍
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15/10/2020

RIP RBG!
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Love this quote, not just because it represents RBG’s life’s work & legacy so well, but also because it can be applied to any and all aspects of all of our lives - especially business & CONSCIENTIOUS brand building.
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01/10/2020

Thanks a lot, the internet!!

Really though, just goes to show that the most powerful form of advertising is just the modernized version of word-of-mouth.