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Bad Axe Enterprises helps small businesses and community organizations organically market them selve

25/08/2023

Okay beloved weirdos, here are your Friday marketing tips guaranteed to make your life better (I think):

📉 Create less content. We do not need to be doing more. We need to be doing meaningful. Speaking of which...

💚 Make the content that you are creating super meaningful. Love the process, have fun, and serve your viewers / fans / audience some serious value!

That's it!
Oh and:

🌲 Go outside this weekend! Do it. I demand it. DM me on Monday what you did outside for bonus points and gifs.

💋 You got this!

18/08/2023

Happy Friday, pals. Your marketing nerd is here with spicy hot Friday marketing tips for you:

Step 1. Go outside
Step 2. Touch a non-poisonous plant
Step 3. Close your eyes
Step 4. Ignore your emails all weekend
Step 5. Come back recharged on Monday

🌱🌱🌱🌱
I'll know if you didn't follow all these steps, don't fail me!

11/08/2023

Friday spicy hot marketing tips for you to roll around in your brain while you log off for the weekend:

🤢 Stop listening to old school big corporate marketing tactics. It's 2023. That's not what we are aspiring to be. We are the future, not the past.

📣 Know who your audience is. Who does your brand's ethos resonate with? Who is mildly intrigued by what you have to offer? Who is the target for your message?

👯 Know who your COMMUNITY is. This is different than your audience. You need to know who is your ride or die, feel it in their BONES type of supporter. Who is going the extra mile for your brand? Who is so supportive and so aligned with your ethos that they are repping you everywhere?

🤷‍♀️ Embrace not knowing. Embrace figuring it out as you go. Embrace abandoning tactics for better ones. Embrace failure. Things change constantly, you are going to need to lovingly embrace figuring it out as you go.

💚 Focus on giving more than asking. Yes, you have to tell the people what you are offering. But.....can't you get clever and find a way to do that while also giving them a taste of your skill, knowledge, and compassion?

Happy Friday pals! Now LOG OFF AND DO SOMETHING FUN AND NOT WORK-Y THIS WEEKEND. okayloveyoubye. 💋

08/08/2023

How do you know where to show up online?

I take a lot of things into consideration when advising clients where they can make the most impact for their brands, but it essentially boils down to three questions:

1. Are your people there?
2. What type of content works there?
3. Is the time it takes to make that content worth the potential progress towards your goals?

Let's talk about it: What is the most recent platform you've joined for your brand? And can you guess mine? 🙊

💚 PS- I went a bit deeper on this three way test in my latest newsletter that just hit inboxes this morning. 👀 Get on that list here: https://www.badaxeenterprises.com/newsletter

24/04/2023

Okay pals! What's up next?!

I love helping answer your burning community building social marketing questions with my YouTube content.

So lay it on me: what do you want to know about organic social media marketing or community building?

17/04/2023

You knew who this was before you read the username.

Well, at least I hope you did. 🙃

I use my face and the color green in TONS of my content. This isn't just because I'm a self obsessed queen with a favorite color (though that is true too). It's so that you see the color green or my face and know what happening next.

You know you're about to get actionable organic marketing tips from a huge social media nerd named Carolyn.

That's the power of sticking to a specific set of design elements or colors with your online content. It doesn't have to be crazy complicated, but if you can hire a pro to help you the process of branding becomes way easier.

Do you have an aesthetic you stick to for your content online?

10/04/2023

A lot of times in life, you are talking to the wrong person.

When you are posting for your brand online, it's really easy to start talking to the wrong people. Often, you are talking to folks in your industry instead of talking to the folks who most need your products or services.

When you are working on your social content, focus on the FAQ that potential customers have about your brand or industry. It might feel "too basic" but trust me, if you really assess what your clients need, it is likely going to be the basics that you can provide.

Let's discuss! Do you feel like you are reaching the right folks online?

03/04/2023

It does NOT need to be complicated, but it DOES need to work.

The time you invest in marketing your brand online needs to be intentional and impactful. Your content needs to resonate with the people who are going to give you the dollars. Anything else is a waste of time.

How do you make sure your brand's social media is working? Focus on the client. What do they want? What do they need? How can your content serve that up hot to them?

What do you feel like the most complicated part of your social marketing is right now? Tell me in a comment and let's discuss!

27/03/2023

Not to sound dramatic, but these automations completely changed the trajectory of my business.

, , and more all shape the way I am able to efficiently automate and run parts of my business.

Learn all about the details on YouTube: https://youtu.be/TgCz1AGJVEo

What do you automate for you brand?

20/03/2023

"BuT i DoN't KnOw WhAt To PoSt" - You, probably.

Make your content about your ideal client, and watch what happens.

How is your content centering on your ideal clients? Let's chat in the comments. Or, join Bad Axe Biz Club to dive even deeper. It's free and fun. ;)

Join the Club: https://bad-axe-biz-club.mn.co/share/q1x1Rja3GeiZrSTy?utm_source=manual

13/03/2023

It's 2023. Let's use our social presences to build up our brands while respecting our mental health.

In:
✅ Planning content ahead
✅ Focusing on your audience
✅ Taking breaks, logging off

Out:
❌ Comparing your brand to others
❌ Posting just to post
❌ Doomscrolling

What did I miss? What's in/out for your social marketing plan this year?

06/03/2023

Here's what you need to tell your audience when you are reloading, refreshing, or taking a break from social media:

Nothing.

No. Thing.

Not one thing.

If you have obligations with current clients, obviously you need to communicate those things. If you are hopping off social for a few hours, days, weeks, months, you are not required to announce anything.

Unplug. Focus on you. Without your mental health there is no brand.

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