Lena Rose PR

30/04/2021

Wnorth’s virtual micro-conference, PIVOT, is featured in Daily Hive Vancouver!
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Taking place May 5-7, PIVOT will address the stress and burnout facing working women with an exciting and educational program. Attendees can listen to expert panels, participate in workshops, networking, a social hour, yoga, and more.⁣
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Tickets are still available at wnorthconnect.com.

Leading with the theme "New Horizons," PIVOT by WNORTH is set to explore the challenges facing working women in the current moment.

27/04/2021

Media outlets are selective about which brands they write about. Which is why we’re constantly stressing the importance of cohesive, strategic branding to our clients. To dig a little deeper into this topic, we’re excited to be collaborating with Miranda, founder of Moonstone Creative, to bring you some key branding tips over the coming weeks.

Miranda is a designer and creative director with over a decade of experience building brands and websites. She’s on a mission to bring clarity, confidence, and a little magic to the creative process. And since she led our recent website redesign, we can speak to her expertise from experience.

Branding and PR go hand in hand. And we want our clients to reap the benefits of both. So stay tuned for some helpful tips from Miranda and be sure to drop all your brand-related questions in the comments!

22/04/2021

Happy Earth Day, Friends!

Honeybee Burger's Adam Weiss spoke with Fast Casual about his plant-based products, embracing inclusivity in this emerging market, and future expansion plans for Honeybee.

Read the full chat, below!

Fast Casual spoke with Adam Weiss from Honeybee Burger and Virtuous Foods on plant-based products and embracing inclusivity in this emerging market.

26/03/2021

Heather Odendaal of Wnorth spoke with Authority Magazine about "5 Things You Need To Know To Successfully Run a Live Virtual Event."

One of her top tips? Stop planning free events. "The truth is, that the events industry is one of the HARDEST hit industries and it’s time that we start to value our efforts by charging, even if only nominal or by donation."

Read the full interview, below!

It’s time to stop hosting FREE events: As I mentioned above, only half of attendees will show up for an event if they didn’t pay for it…

26/03/2021

Branding and media relations go hand in hand! First impressions are everything, for both the public and the media, and consistent branding plays a key role in our pitching efforts. ⁣
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We’re proud to announce that we are teaming up with Moonstone Creative to bring you brand development services! ✨⁣
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Whether you are starting from scratch, or need a refresh, our team of experts will work with you to create a memorable brand story + design. We offer a variety of packages which include brand discovery, logo design, mood boards, typography recommendations, marketing materials, press kits, and single + full page Squarespace websites, to name a few.⁣
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Moonstone Creative is a magical, woman owned design studio. We entrusted them with our own branding and website and know our clients are safe in their very capable hands. Stay tuned for more info on this partnership soon! 🤗⁣
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Graphics via Moonstone Creative⁣

19/03/2021

Heather Odendaal of Wnorth appeared live on Ticker News this week!

She spoke with Alana McLean about the ways WNORTH had to PIVOT over the last year, the important work the organization is doing to help women reach senior leadership positions, the future of the events industry and much more! ✨

19/03/2021

Did you know Lena Rose PR offers consulting packages?
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We’re thrilled to be consulting for Art of Marina founder Marina Billinghurst as she gears up to launch a few exciting projects! Art of Marina is all things we love - sustainable and ethical fashion, dreamy + magical art, creativity and a conversation starter. ⁣✨
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Our consulting packages are a great option for anyone who is looking to dip their toes into the big world of PR. Through a series of calls we work together to further refine your brand messaging + business goals, teach PR tips + tricks you can implement on your own time, provide homework activities to get your wheels turning, and more.

Check out the Art of Marina website: https://artofmarina.com/

Photo by Rebecca Amber
Model Grace Nicholas
Pictured is Art of Marina’s new lavender flower print launching April 1st! 🌿⁣

09/03/2021

𝑻𝒓𝒖𝒔𝒕𝒘𝒐𝒓𝒕𝒉𝒚
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Synonyms: dependable, tried-and-true, safe⁣
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Another brand value that Moonstone Creative helped us hone in on. As we have previously mentioned, our brand values dictate how we work and who we want to work with. 🤗
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We’re in it for the long run. Public relations is a marathon, not a sprint; we pride ourselves on establishing that mutual trust from the start in order to make it to the finish line with exceptional results.⁣ ✨

08/03/2021

Happy International Women’s Day to some of our unstoppable clients!
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We are honored and proud to have represented you throughout these past few years. Thank you for entrusting us to share your stories and purposeful work with the world. ✨❤️⁣
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In order of appearance:⁣
Heather Odendaal of Wnorth
Deborah Torres of ATLAS MONROE⁣
Jane Stoller of Organized Jane
Devon Porrino Loftus of Moon Cycle Bakery
The Girls Co.
Dr. Regine Muradian
Mona Lisa Ondevilla
Amanda Singh of Jean Franklin⁣
Julie Heldman
Chelsea Poling of Rose Botanica
Amy Rebecca Wilde of Vegan Scene


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04/03/2021

"A crushing sense of terror that stops you cold when you’re just about to follow your more experienced friend down an icy ski slope. Believing there’s no way you can give that presentation even though you’ve run through it over and over. Staying silent on a call with your new team because you aren’t sure you deserve to be there." Sound familiar?

Many of us experience these feelings, and Dr. Regine Muradian sat down with Nike to discuss ways we can work through these mental blocks. Read about her techniques, below!

Choking at big moments is common. Learn simple techniques to cope with mental blocks so you can overcome anxiety and get your head back in the game.

01/03/2021

Today marks the start of and since we have some new followers we’d like to reintroduce you to our founder Charlotte Silverstein! 👋🏼

Charlotte Silverstein is a French-American PR specialist based in Los Angeles, California.

This guru has managed successful communication initiatives for clients covering a wide variety of industries—from lifestyle, to tech, to publishing; from talent to hospitality; from health & wellness to food & beverage.

Charlotte created Lena Rose PR in 2017 as safe-space for the change-makers and good-doers of the world. Having previously worked for top PR firms in the U.S.—both large and small—she noticed an overall lack of honesty between the PR professional and the client, as well as minimal opportunities for the every-day entrepreneur. Taking matters into her own hands, she vowed to be wholly transparent in her career and provide chances to all that share her core value: leaving the world a better place.

In her spare time, she enjoys traveling, wine tasting, working out, testing new vegan recipes, and spending time with her friends and family (and her little black rescue cat!).

She’d love to meet you! Drop a comment below or say hi in our DMs. 😎