Soft Citizen

Soft Citizen We are a full service commercial production company located in Toronto, Canada. www.softcitizen.com
http://instagram.com/softcitizenx

Soft Citizen is an innovative and award-winning commercial production company based in Toronto. We’ve been in business since 2006 and have been accoladed at all of the major International and National Advertising Awards. Golds include: Cannes, The One Show, The D&AD’s, The Bessies, ADCC’s, Applied Arts, The Marketing Awards and Cassies. The Soft Citizen roster of directors includes such internatio

nally renowned Canadian talents as The Perlorian Brothers, Yael Staav, Chris Hutsul, Henry Lu, Graydon Sheppard, Aircastle and most recently The Solidarity Union. We have exclusive Canadian representation of International directors Terri Timely, Arni Thor Jonsson, Hoffman/Metoyer and Eliot Rausch. Soft Citizen’s affiliates include the roster of creative powerhouse Smuggler (2010 winner of Creativity's Production Company of the Year), the artistically minded talents of Furlined (US) for the Canadian market (on Creativity’s 2010 list of Top Production Companies) and the wonderfully unique 2D/3D design & animation firm, PSYOP.

08/11/2026

WE ARE NOT ALONE. 👽✌️🛸

Aliens and Humans work hand in little green hand for this brand new, out of the world, spot for Vtama.

Directors
Production Company

07/21/2026

Dogs, frogs, odd jobs oh my! 🐕🐸🛻

Mark Molloy put in that work, directing this new “Summer Job” film for Facebook.

Director: mark molloy
Prod: SMUGGLER

07/10/2026

No ‘Dilemma’ here… “Double Act” for Twix from director Dougal Wilson is TWO sweet. 👯🍫

Production Company:
Director:

07/08/2026

🌟🦁CANNES LIONS GRAND PRIX🦁🌟

Olivia De Camps wins the Grand Prix in Film Craft: Directing (health and wellness) for The Ordinary: The Periodic Fable

director: olivia de camps
production company: SMUGGLER

06/23/2026

“If you can’t love yourself, how the hell are you gonna love somebody else!”

Mashie finds the beauty in the simple things, directing this filmic spot for Health Hut 🫧

Director: Mashie

06/16/2026

No Better Feeling ⚽️

Celebrate the World Cup the Rich Hall way, with energy, passion, and edge-of-your-seat, nail-biting excitement 🏟️

Director: Rich Hall
Client: Coca Cola
Production Company: Riff Raff

06/02/2026

180 Years of Loewe 🎨

Isabel Garrett teams up with one of the most iconic fashion houses, directing this film featuring thousands of beautiful hand-painted watercolour frames full of colour, texture and imagination, in celebration of Loewe’s 180th birthday 💌🖌️

Director: Isabel Garrett
Production Company: Blinkink

05/19/2026

H 2 Oh yeah

Zach Tavel turns up the heat, directing this hilariously seductive spot for Hint 🍑🍒💦

Director: Zach Tavel
Production Company: Blinkink

05/08/2026

Bend it like Chalamet ⚽️

Mark Molloy teams up with the greats, directing this tale of backyard Davids vs football Goliaths for Adidas 🏟️

Director: Mark Molloy
Production Company: SMUGGLER

05/06/2026

Mental health doesn’t need to be awkward

Fenn O’Meally directs this beautifully quiet spot about the power of conversation for Seize The Awkward 🫂

Director: Fenn O’Meally
Production Company: SMUGGLER

Address

Toronto, ON

Opening Hours

Monday 7am - 1pm
Tuesday 7am - 10am
Wednesday 7am - 3pm
Friday 7am - 11am

Telephone

+14163669849

Website

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