28/10/2025
Behind the Build: Office London 👟
At Futureborn, we’re shaping a new kind of image-making. Powered by AI, elevated by 3D, and finished with human craft.
Here’s how we built each visual from the ground up:
1️⃣ AI Scene Generation – Using Google Labs’ Whisk for contextual, location-aware realism (yes, even Cape Town streets).
2️⃣ Image Cleanup – Refining textures, removing distractions, and sculpting the perfect base plate.
3️⃣ Upscaling – Enhancing fidelity and detail with Topaz Bloom.
4️⃣ 3D Scanning – Capturing each sneaker in Kiri Engine under soft, even lighting for precision texture.
5️⃣ Scene Match – Aligning 3D perspective with the AI plate in Blender using Perspective Plotter.
6️⃣ Lighting & Integration – Projecting the AI base for natural reflections and bounce light.
7️⃣ Render Passes – Blending multiple outputs for that hyper-real finish.
8️⃣ Final Composite – Polished in Photoshop for a cinematic, seamless result.
AI-driven. 3D-built. Human-crafted.
That’s Futureborn. ⚡️