MathildeGauvain.com - Indie E-commerce Website Design Studio

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MathildeGauvain.com - Indie E-commerce Website Design Studio

Modern Design With Purpose · Consulting, branding, website design services & education for inspired

Get me on your side to connect the dots between your business, the marketing & the tech! I specialize in WordPress website design, branding, automation, and maintenance.

24/08/2020

Last week marked my brand MYTHYN’s 4th launch birthday and things got very busy for me.
Also, the summer is a very demanding time as all my clients get online ready for the Christmas season so I’ve ended up not keeping up with my content. I’m working on ways to be more consistent with that 🤍
This year more than ever it’s incredibly important to show up online for your audience, and increase traffic to your website as online sales for the busiest season will start early are are predicted to be even more important than before.
What are you doing to grow your website traffic?

18/08/2020

A day in the life of an entrepreneur feels pretty similar to Forest Gump’s life story sometimes 😂 you’re doing it all 🤣 ps. I am not sure how well this reface app captured my face but it’s hilarious how much of a baby face it’s given me. Have you tried it?

15/08/2020

August is upon us - if you sell to shops, this is the month where you really need to have your ducks in a row for wholesale because shops start their Christmas shopping in the summer and this year, they are looking earlier and harder because a lot of trade shows are cancelled.

If you want to start selling to shops directly on your website, I have published a post to tell you exactly how you can do this with Wordpress. Click below to read all about it and get yourself all setup!

https://mathildegauvain.com/how-to-setup-a-wholesale-website-with-wordpress-woocommerce

And to get yourself all geared up, check out
for all the best advice

11/08/2020

Who else relates? 😂
Right now I’m mood B. 👌
How is your week currently going?

03/08/2020

Mondays are nice when you get to look forward to whatever the coming week has in stock! 🤩⁠
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I used to dread them. Honestly, to the point of crying for hours on end on Sundays. I was a wreck. Nowadays I happily schedule whatever comes to mind (you'll never find me send an email out of hours unless you've asked for urgent out of hours support) to carry my business forward. I do it filled with the feeling that I'm moving in the direction I chose, creating my own path. 😎⁠
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If you're running your business and not excited by Mondays, know that you can change this. You can automate a whole load of tasks so you can act when you feel inspired without breaking your boundaries, schedule tasks & content to free up valuable time and outsource whatever eats up more time than it is worth. ✔️⁠
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Just like magic ✨⁠

31/07/2020

I have a little analogy for you today - ⁠
Imagine someone bringing you a cup of tea made just for you with your favourite mug. Brought to you with a smile. ⁠
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You're special and tastes even better because it's just yours.⁠
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That's the power of creating a digital experience specifically for your ideal customer: to make them feel special, and to make your products feel more special to them. ⁠
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Now add in service with a smile and that's how you know you're onto a winner with your website.⁠

30/07/2020

One word: balance⁠
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I've been working to find that in-between the amazing client work, and running my product business as well, and making sure I work on my businesses and not just in them. ⁠
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After all, we don't start a business to re-live the employee lifestyle, right? ⁠
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The longer I work for myself, the more I notice that it's all about doing things in an intentional way. I actually book time on my calendar for the things that matter but that will not happen unless time is strictly allocated for them.⁠
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How do you create a better balance? ⁠

30/07/2020

𝐖𝐞𝐞𝐤𝐥𝐲 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐖𝐞𝐛𝐬𝐢𝐭𝐞 & 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐀𝐝𝐯𝐢𝐜𝐞
It's like having an online shop coach in your inbox - Sign up below to receive timely updates you need to run your indie e-commerce website and create beautiful brand experiences your customers will love, share and remember.

https://mathildegauvain.com/newsletter/

29/07/2020

Quick wake up call in case the middle is the week is putting you in a lull.

The time is now to get your online shop all sorted before Christmas. If your shop makes most of its revenue from that season, you may be tempted to ease up in summer and coast, but be aware that:

- Your customers are already searching for ideas
- Shops are preparing to place their orders in August - September
- The press calendars are booking up all their content now - some are already done

Have you got a plan? Are you ready?

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Looking to launch your online shop and sell your products online?

If you usually sell in person, mostly wholesale, or on now is the perfect time to focus on setting up your own website to sell direct.

I’m setting up this 7 day challenge to guide you through every step of getting your shop online with and at the minimum starting cost.

>> join me at launchinoneweek.com/start-today

28/07/2020

I have this gift for looking and sounding on the side of sleepy on video 🎥 and I’ve worked hard on:
1. Realising that no I am not actually like that in person 😂
2. There are tricks you can use to get better at this, just like anything else. 🎓
3. And yet, the magic is in the doing and practicing and at the end of the day done is better than perfect. 🎩

I put off launching the Launch In One Week challenge for a long while for the reason that I didn’t know how to do the fancy video-ing and editing. Then I realised it’ll never get easier unless I just do it. 🔥

Since then I’ve halved the time it takes me to edit a video; I’ve learned some tips that make the process easier and improve the video; and the best thing: I have just done it. The course is helping others who needed guidance - guidance I can provide - and that’s because I got over my fear.

I bet you have something like that holding you back too in your business. If that’s your website, the challenge will help you I promise (join here: https://launchinoneweek.com/start-today). But if not the website, then whatever it is, face it, it’s well worth it! 🌟✨👊

27/07/2020

Can you guess what the number 1 reason I find when optimizing websites for speed issues is....?!⁠
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Website speed optimization can get pretty technical, but if you stick to these basics, it'll make a big difference!⁠
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I get asked about this often, and my favourites for tackling all three tips are: ⁠
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Hosting: Siteground⁠
Website theme: Astra (free or Pro)⁠
Image Optimization: Imagify (free or upgraded if you need extra)⁠
Caching: WP Rocket (not free) or WP Fastest Cache (free)⁠
CDN: Cloudflare (free)⁠
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Taking 30 minutes today to make sure you're doing this right will result in more sales for your shop and less frustration for your visitors as they browse your products. ⁠
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For my full post on the blog: shorturl.at/esCNT

05/06/2020

It’s been a big week - busy with work, a lot of new signups to the Launch Your Online Shop In One Week Challenge, and throughly, absolutely shocking emotionally with current events tugging at my mind and heart. I’m not the most eloquent and words really escape me here. I think the truth is, whatever reality we have all taken for granted until now is being challenged, and for the better. Perhaps I’m an optimist, but I can’t imagine a life where such cruelty and inequality is accepted and I hope we will all see changes rippling through in our daily lives through conscious action and education on our own bias.

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