Meaningful Marketing

12/05/2021

Get up to speed on the latest Google My Business updates and news including how people can receive quotes from your competitors.

We look at the biggest Google My Business news, including features, updates, and tests, from the past coupl of months.

14/02/2020

If you are wanting to improve your SEO rankings but aren’t sold on Google Ads, I want you to rethink that. The are a couple of reasons why, which I’ll explain in a bit. Read on to find out what those are.

Read my blog post on the reason why you should be running a Google Ads campaign in correlation with an SEO campaign.

31/01/2020

Service based business owners need to read this.

http://www.localvisibilitysystem.com/2020/01/31/how-to-make-a-service-areas-page-that-hunts/

05/01/2020

23/09/2019

By November 15th, Google My Business Messaging will only allow communication trough the GMB app. In this post I will show you how to set this up.

In this post you will learn how to setup Google My Business messaging along with why it is important to do so.

23/08/2019

Bid strategies Just got More Important in Google Ads.

To the dismay of many PPC managers, Google announced that they will remove the Google Ads average position metric starting September 30th 2019. Let’s take a look at what it means for digital marketers and your PPC campaigns, and why it may not even matter...

29/07/2019

If you're running a Google Ads campaign, make sure you're not making these common mistakes.

Would you believe me if I told you that SEO and PPC (pay-per-click) are not polar opposites? When you are looking to optimize your Google Ads, you can use both search disciplines to help you see real results. Another way to optimize your Google Ads is to avoid costly mistakes. These mistakes are so ...

26/04/2019

Interesting new feature with the death of the Google Plus social platform.

Get your questions answered on the latest big feature to hit Google My Business profiles. Can you change your short name? Are short names indexed? Find out all this and more from Google expert Ben Fisher.

04/04/2019

A study from 2017 shows that 34% of Google searches result in absolutely no clicks. This means that customers are viewing your business info directly on Google rather than on your website. This is why it’s important to improve your branded search results.

As more and more of your potential customers view your business on Google, fewer and fewer of them actually click on your website. How can this be?...

17/03/2019

Your clients would like to see optimal results for minimal work. For this reason, it can be difficult to convince them that a website redesign enhances

15/03/2019

By far the most important blog post I've written. If you own a business and have a website, you need to read this.

If you own a website, do you have full access to all these accounts? If not, it will cause you issues down the road. Click this link to avoid these issues.

01/02/2019

Great tips for this SAB's out there!

Anyone working on local marketing for plumbers, roofers and the like will know it can be an uphill struggle to get and retain online visibility throughout the business' service area. Here Tom Waddington shares his tactics for increasing visibility for service area businesses in 2019.