User Growth - Content Marketing, SEO, and Paid Media Agency

31/05/2023

When thinking about how to market your business, naturally, your first impulse is to place yourself at the story's center. But your ideal client is the protagonist.

So who are you?

You're the wise mentor, helping your hero solve their problems and paving the way for them to succeed.

We see this role in literature and movies all the time. Think Atticus, Finch, Gandalf, or Mr. Miyagi.

When you define your role in your core story, it helps to think about what you bring to the table.

How do you serve that role of guide or mentor in a different way for everyone else?

And why should your audience care?

How can you make your target audience succeed with their business?

01/03/2021

Today March 1 is celebrated World Compliment Day, a day that aims to address the basic human need for recognition and appreciation.⠀
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When was the last time someone gave you a compliment?⠀
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Do you recall how it made you feel appreciated and recognised?⠀
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Compliments feel good because they activate reward areas in the brain 🧠 , however, giving people compliments not only makes them feel good, it also helps them to learn and acquire new skills 💬⠀
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And as if that weren't enough, you can also use compliments to improve the ambience or reinforce desired behaviour in other 🙏⠀
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So in celebration of World Compliment day, let's take some time and give someone a compliment today ❤️⠀
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Tag your favourite co-worker or customer below or forward a compliment that fits them perfect. ✨⠀
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You can also print out this post and hang it in the office, so everyone can grab a compliment

06/02/2021

Here at User Growth, we believe that there is no such thing as a one size fits all solution when it comes to growth. ⠀
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We’ll help you connect the right people to your product, and build the foundations of your long-term success.⠀
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So you can imagine the excitement we had when we just received our second Clutch award this week 💪⠀
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User Growth has just been named one of the best SEO 🕵️‍♀️ firms by Clutch! ⠀
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We are now part of the growing list of 2021 B2B leaders and it’s all thanks to our wonderful team and amazingly supportive clients.

03/02/2021

When you build kick-ass products for awesome clients, good things happen 💪⠀
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Great news from Clutch had reached our mailbox yesterday 🔥⠀
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So proud of the User Growth team for being named a top B2B industry leader by clutch.co in Western Europe🏆⠀
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Huge thank you to all of our clients for the amazing reviews. This recognition wouldn't be possible without you!

05/01/2021

Did you know that out of the 700 million LinkedIn users, only around 3 million users are actively sharing content on a weekly basis?

Think about it, this means that only about 1% of LinkedIn’s 310 million monthly active users share posts. And those 3 million people generate around 9 billion impressions on their content.

An average of around 3K impressions for every piece of content you share, and with LinkedIn driving more than 64% of social traffic to B2B sites, it’s probably no surprise that 98% of content marketing are using LinkedIn as part of their marketing strategy.

This all means of course, that there is a lot of potential for your business to get results, and still not a lot of competition.

On top of that, the LinkedIn algorithm is heavily favouriting marketers right now, giving a ton of organic reach to those who are doing it right.

If you want to get results, you need to check out our latest piece of content, it’s a heavy one (7K+ words), but it dives deep into everything you need to know about marketing your business on LinkedIn.

From using their company pages to groups, from using hashtags, to writing content and using stories. This piece covers it all 👇

Target & reach over 722M+ professionals around the world using LinkedIn for your business marketing needs. We will teach you how.

10/12/2020

Got some extra time before 2021? Go through some of these things and improve them on your business. ⠀
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Just spend an hour finding ways to improve just one of these, you will thank us later 🙌

25/11/2020

Synonyms are okay, too, Karen. Geesh.

18/11/2020

From the initial stages when someone learns about your business, to the purchasing stage, marketing funnels map routes to conversion and beyond.⠀
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Content Marketing can help you move your (potential) customers through that funnel at each stage of the buyer’s journey.⠀
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Quality content provides more than just a great way for marketers to connect with new audiences; it also helps your sales department better. With the right content, your sales staff can:⠀
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✅ Be better prepared for their sales conversations;⠀
✅ Get better-qualified leads⠀
✅ Gain access to selling tools to engage more effectively⠀
✅ Learn more about their audience through analytics⠀
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Instead of contemplating how you can use your limited resources to connect with your leads, look at it from a different angle. ⠀
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Let your sales and marketing team work together to create content for all the steps in the buyer’s journey to help get a lead on your side.⠀
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Great content alone, however, doesn’t lead to sales.⠀
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Providing relevant information just when your sales team need it can help them engage with their leads more efficiently.⠀
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This in return will create more sales, and isn’t that what marketing is all about?⠀
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How are your marketing and sales team delivering value to your prospects? Share them in the comments below so we can all learn from each other!

16/11/2020

The first step in getting leads is generating traffic whether it be automated or manual - and honestly, that’s one of the easiest parts.⠀
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The real work begins after that…⠀
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Because once you have your traffic you need to hook them and then nurture them to book an appointment with your team.⠀
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There are several different ways that will work… but more ways that won’t.

One way to get leads at scale is by using social media ads - be where your prospects are.

11/11/2020

A customer talking about their experience with you and to your leads is worth ten times that which you write or say about yourself. ⠀
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Satisfied customers are the best source of advertisement and if you don't appreciate your customers, someone else will.