13/08/2024
I was able to turn $1,000 into $100,000 for my remodeling client.
Here’s how we were able to generate 40 qualified leads while closing 3 remodel jobs which includes full kitchen remodel and whole house renovations… all within a month 💰.
Before working with me, the owner of this remodeling company had tried marketing agencies in the past with little to no success.
After he decided to give me a chance, we started by building a basis of their strategy:
-Platform
-Offer
-Sales Process
From there …
We launched 2 campaigns on Facebook and Instagram. 1 was directed to a native lead form while the other was directed to a “Remodel Quiz” with more qualifying questions
Starting out at only $25 a day, we were able to achieve an average cost per lead ( CPL ) of $20-$30.
These weren’t just names, emails, phone numbers either - these leads answered at the minimum 3 other qualifying questions so we can learn more about their project.
Once they submitted their details, they were put into our CRM while using A.I. to send personalized texts and emails to follow up with 5 minutes of becoming a lead.
With the initial welcome text, we included the photo from the ad so that we could achieve a higher response rate.
We would follow up heavily in the first month, then more conservative across the next 5 month span.
Instead of my client being on an endless roller coaster trying to cold call all day, instead homeowners directly booking phone consultations directly into his calendar, so he could spend more time on high ROI activities.
Out of the 40 remodel opportunities 3 closed and he has sent a number of other proposals so by the time you’re watching this, 𝗵𝗲’𝘀 𝗽𝗿𝗼𝗯𝗮𝗯𝗹𝘆 𝗰𝗹𝗼𝘀𝗲𝗱 𝗺𝗼𝗿𝗲 😉.
That’s all for now:
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