21/10/2020
Every creative wants to be the best in their craft. We all have the potential to be the best but in most cases we end up being mediocre or just basic because we have an unwillingness to learn other crafts .
I am a multimedia content creator by profession and over the years have worked with a number of organizations including governments . In my years I have discovered that it is not enough to be a good designer or content developer there are other skills that are needed in order to be successful. I was a freelance designer for a season and the one skill that set me apart was not the quality of my designs but my ability to put across my vision for the organization . Every designer needs to be able to draw up a proposal/pitch , that pitch will set you up for success .
We need to take time to learn what it takes to create a winning pitch and a winning proposal. An ability to research and understand who your client is, their competitors, their values and their strengths and weaknesses . Armed with such information you can create a killer pitch .
Let us not relax because I know how to create a killer brand, let’s continue developing and learning a new skill. Take up a course on writing for business , be able to create a pitch deck and learn how to effectively present your idea.