The Adman

The Adman Strategic sales executive with a 24-year track record of scaling revenue for advertisers.

Known for securing transformative deals with Major League Sports Franchises. My expertise lies in connecting brands with consumers through innovative advertising “At The Ad Man, we believe advertising is more than selling — it’s about creating connections that matter. We partner with businesses to craft creative and strategic campaigns that resonate with their audiences, deliver measurable results

, and strengthen the communities they serve. Guided by values of integrity, service, and purpose, we approach every project with professionalism, care and faith ensuring our work not only grows brands but also makes a positive, lasting impact.”

01/12/2025
How much time have you invested in to your advertising that could have been allocated to leveraging your business's core...
01/12/2025

How much time have you invested in to your advertising that could have been allocated to leveraging your business's core strengths?

How Rodeo Transformed My Outlook On Life & Advertising;As a former Professional Cowboy Bullfighter, I learned to calibra...
25/11/2025

How Rodeo Transformed My Outlook On Life & Advertising;

As a former Professional Cowboy Bullfighter, I learned to calibrate my emotions to match the outcome I aimed for in a game of life and death. Inspiration flowed from both the world around me and the world within—from the wisdom of those who came before me, from my own trials, emotions, and the life-changing lessons that defined my path. Emotional calibration was the key to stepping out of my comfort zone.

I was a few years into my career in Media when I began to integrate what I had learned about emotional calibration into the stories I told. What once brought the crowd to its feet, in anticipation, was transformed into telling stories that accompany the buyer on their journey. No Gold Buckles or awards for being creative. Just clear and concise messaging that closes the distance between desire or need, and acquisition.

The next time you are writing copy, try calibrating your emotions. Remember, focus on the journey as much as you do the outcome, because sometimes miracle journeys take us places we never imagined.

You can sell something more profitable than just the price by focusing on the value it provides to the customer, which i...
12/11/2025

You can sell something more profitable than just the price by focusing on the value it provides to the customer, which includes aspects like unique benefits, exceptional service, or by bundling it with other profitable items. Strategies include value-based selling, which highlights benefits and educates the customer, and using loss leaders to attract customers who will then purchase more profitable items. Creating a unique offer, providing personal rewards, and improving the product's presentation also increase perceived value.

https://herbie-mkkbddat.scoreapp.com
11/11/2025

https://herbie-mkkbddat.scoreapp.com

Unlock hidden profits for your small business by taking our quick quiz to reveal your Marketing ROI Score Receive personalized feedback on budget allocation growth mindset competitive analysis and channel diversification to maximize your returns and outsmart your competition Start now to transform y...

The buyer’s journey is about guiding the buyer from problem recognition to purchase (and beyond) with the right informat...
11/11/2025

The buyer’s journey is about guiding the buyer from problem recognition to purchase (and beyond) with the right information at the right time.

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