Proecho Solutions

26/04/2023

Stop Throwing Good Money After Bad Marketing. 🙅🚫

Proecho Solutions has worked with businesses in fields such as hospitality, retail, eCommerce, home services, and beyond. We have the right technology and people to collaborate with you to create the greatest website, advertising, social media, and other marketing content.

Head to our website to learn how we can help your business!

24/04/2023

💡 Pro tip: You always want to be targeting the right audience with your marketing and advertising. But during an economic downturn, laser-focused targeting becomes essential for survival. Especially if marketing budgets become tight.

👉 You must prevent wasted spend.
👉 Remove irrelevant clicks on your ads.
👉 Destroy ad and click bots.

You may need to change your targeting so that you’re focusing on one particular niche within your audience, or perhaps even a new niche that has emerged.

Get a feel for what your customers need right now and make any targeting adjustments from there.

You should also segment your email lists based on any new pattern and retarget your website visitors to attract the right audience and get a higher ROI on your marketing efforts.

19/04/2023

SEO is crucial for promoting and growing your brand. This is because only the top ranking sites on search engines get the most clicks. Using SEO enables you to boost your website’s ranking in Google’s Search Engine Results Pages (SERPs) and stay at the top.

However, SEO is no mean feat, and even experts can make mistakes. While designing your website, you must be aware of the most common mistakes that can happen, how they can affect your SEO, and how to avoid them.

Common Web Design Mistakes To Avoid & Other Helpful SEO Advice SEO is crucial for promoting and growing your brand. This is because only the top ranking sites on search engines get the most clicks. Using SEO enables you to boost your website’s ranking in Google’s Search Engine Results Pages (SER...

18/04/2023

Websites to Take Your Business to the Next Level! 📈

To develop interactive experiences and cultivate true relationships, you require amazing design and site components. Proecho Solutions websites help you keep consumers from the first click onward, with aesthetically appealing landing pages and easy-to-navigate designs. Head over to ours to learn more about how we can help you! 🖥️

22/02/2023

📈 Client Case Study: Well played Board Game Cafe, Downtown Asheville, NC

Well Played Board Game Cafe is a special gathering space for friends and family to come together to connect through play and friendly competition. We have hundreds of board games, a delicious menu of drinks and snacks, beer and wine, and expert Gamemasters on hand to guide you through a one-of-a-kind experience in downtown Asheville.

✔️ Business Challenge: Well Played wanted to offer customers an interactive way to learn how to play popular board games by creating game tutorial videos for social media.

👍 How We Help:
-Manage social media accounts
-Manage email newsletter
-Create game tutorial videos for YouTube

Interested in how we could help you? Contact us today to learn more.

20/02/2023

If you're a marketing manager or business owner, you probably wear more hats than you can count.

You're familiar with the natural growing pains for most businesses: too many roles get put on a single individual.

There's never enough time, talent, or other resources which inevitably leads to tasks being left undone.

The result you're left with is figuring out how to do more with less. Unfortunately, this can reflect on your performance, the bottom line, and your team members. You might have a great product or service, but you're still limited if you don't have the marketing you need to grow your business.

Regardless, you're still the person everybody depends on to make things happen. So who can you depend on when everybody depends on you?

There's where Proecho Solutions can help. We specialize in working with small-to-medium-sized businesses that sell products or services directly to consumers; local, regional, and national.

18/02/2023

Getting noticed on social media is a constant challenge for any small business, especially with so much competition from other brands. If you have limited resources, it’s also difficult to maintain a consistent social media presence.

Fortunately, there are several things you can do to build your social profile if you’re willing to try a different approach. Here are nine unusual social media marketing ideas you can try to help you be more creative and boost your social media impact.

https://proechosolutions.com/nine-unusual-social-media-marketing-strategies-to-promote-your-small-business/

17/02/2023

This Week in Marketing:

Instagram founders Kevin Systrom and Mike Krieger are launching a new social app, though its initial focus will be more on content specifically, as opposed to social elements. Called ‘Artifact’ (which is a combination of ’articles, facts, and artificial intelligence’), the new app is designed to provide you with a curated news experience, based on your engagement and interests.

Yay or nay? Would you check it out?

The new app will use AI to provide a more curated news content consumption experience.

10/02/2023

Creating a clean and professional look is one of the first steps to attracting new customers. We specialize in Web Design, Branding & Logos, Video Services and Advertising Assets to get your business in front of your ideal audience.

https://proechosolutions.com/services/

09/02/2023

📈 Client Case Study: The Foundry Hotel
4-Star Luxury Boutique Hotel in Downtown Asheville, North Carolina

A historic renovation of Asheville, North Carolina’s former steel foundry in the heart of The Block neighborhood, The Foundry Hotel embodies the hard-earned grit and vitality of Southern Appalachia. The 87-room luxury boutique hotel offers an authentically Asheville experience featuring immersive guest programming and a marketplace of regional products, along with a craft cocktail program and Appalachian-inspired restaurant.

✔️ Business Challenge: The Foundry Hotel needed an external team to manage the publishing, engagement, and customer service on their social media accounts.

👍 How We Helped:
-Managed Account Since Opening in 2018
-Over 100% Follower Growth 3 Years In A Row
-Daily Management of Facebook & Instagram

Interested in how we could help you? Head to the link below to learn more!
https://proechosolutions.com/results/

16/08/2022

Our Industry Focus 👀

Proecho Solutions helps businesses that sell products or services directly to consumers; local, regional, and national.

🛒 eCommerce
Marketing services designed to scale your business. Increase consumer or wholesale online orders.

🏡 Home Services
Get complete marketing solutions tailored for your field. Find new leads and fill your calendar with appointments.

🛍️ Retail
Get local customers to pick up the phone or visit your retail store. Manage your location with the right tools.

🥂 Hospitality
Marketing that fills reservations and puts heads to beds. Get new customers, grow your brand, and expand locations.

Finally, Marketing Solutions That Work.

Our goal has always been to assist people in achieving their objectives and to help them solve their challenges. We're here to help small businesses and the communities they serve succeed.

https://proechosolutions.com/who-we-help/

13/08/2022

Limited budgets 💸
Shifting priorities ⚠️
Changes in shopping patterns 🛍️

All of these REQUIRE businesses to continue marketing.

But you have to change the way you market your business during a recession.

Great! How do we do that?

The following are a few techniques to help adapt to the unique circumstances created by a recession without compromising your marketing quality or market reach:

1. Your offerings

Recession can have a dual effect. While some businesses suffer, some can actually thrive in it! The main difference between these two categories is the type of goods or services they deal with.

Businesses that sell necessities will always have takers, regardless of their financial situation. So if your company is selling goods or services that aren’t considered “must-haves,” it will do you well to reconsider your offering and shift to or at least add in essential services.

2. Your online presence

Make sure all your online profiles make it explicitly clear to customers and prospects that you’re still open for business. Update your hours, advertise your latest offers, and keep engaging with your consumers. This guide has some tips on communicating updates and information to your customers during turbulent times.

3. Your budget allocation

Regardless of whether your marketing and/or advertising budget stays the same or gets reduced during a recession, you may still need to make some changes as to how much money goes where. Pay attention to channels that are performing well and reallocate accordingly.

What else other ways can you adapt your marketing strategy to help fight through a recession?

https://proechosolutions.com/