Perennial Creative Co.

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Perennial Creative Co.

Modern & refined branding, website design, & in-house creative for professional service providers. Schedule a call now & grow your beautiful business!

I'll help you grow & cultivate a consistent & profitable brand.

13/05/2026

A couple of calls I've had recently with businesses ready for serious growth have had me thinking about how business owners can sequence their investments to see the best returns and growth.

Once we're past the beginning stages of business (taking any and every call, feeling out what services work best, figuring out which clients are the right fit), we start to know what our business actually is and who it's for. And that's usually when the instinct kicks in to scale up. More visibility. More leads. A real growth push.

The momentum is there. You may have some budget or time to put towards growth. The plan to invest in ads, PR, partnerships, or a podcast tour is locked in.

But the place to send all that traffic? It hasn't quite caught up to the business that's actually been built.

Paid media is fertilizer. Powerful and fast-acting, but it works on soil that's already taking root, not on bare dirt. If your brand and site aren't there yet, a growth push won't fix that. It'll just put more eyes on it.

We really want to help businesses make the best of their investments. So if you're eyeing a paid push (Facebook ads, Google ads, a PR campaign, an influencer partnership, a podcast tour, a booth at a conference, a signature sponsorship) and you can feel that something's off, let's talk about it on a Brand Clarity Call. Link in bio.

17/04/2026

Louisville’s most celebrated jeweler just got a whole new online home, and we built it from the ground up. Brand identity, custom patterns, icons, color system, typography, and every last detail of the visual design. Go see it for yourself at theleakeco.com and give a follow while you’re at it. 💎

20/03/2026

Spring has arrived and I am thrilled. And I am terrified. I am both at once. Two sides of the same coin, half night, half day.

Every dang year the spring equinox sneaks up on me and I'm hit with joyful panic, equal parts "yay, more light every day!" and "wait, how is it already spring?!"

But I am shirking off the "what am I even doing with my life" energy, because we have big things taking root this season and I am excited to share them with you.

11/02/2026

⚖️ 🏈 The Nowell Firm needed a brand energetic enough for ambitious athletes but serious enough for big deals, and that's exactly what made this project such a fun challenge. The brand and site are live and I'm so excited to finally share it with you!

Serena came to us during a major business pivot: transitioning from government law to sports law. Too corporate and she'd blend in with every other law firm. Too casual and athletes wouldn't trust her with their future.

We needed that sweet spot between legal gravitas and athletic dynamism, a brand that could bridge both worlds and speak to two very different audiences at once.

We built a brand that stands completely apart from those big generalist firms. The Nowell Firm is a boutique sports law practice that honors serious legal expertise while connecting with the energy of athletic culture.

"Thank you and your team so much. You made this so much easier than I could have imagined. I am so pleased and relieved." — Serena

Click through to see some of the the brand and site ➡️

If you’re working on repositioning your expertise we’d love to help you out. Send me a dm or hop on over to our site.

13/10/2025

"I had a website that didn't reflect my company at all—just a one-page site that made us look like a freelancer operation instead of an established team ready for larger clients."

That's Kristen from Every Little Word talking about her website before we worked together.

She had a legit content development company with an actual team—but online? She looked like a solo freelancer just starting out.

Not great when you're trying to land bigger clients.

Her biggest worry about hiring a designer was whether she'd be able to explain what she wanted well enough to end up with something that actually felt like them.

👉 Swipe to see how it went.

Bottom line: She went from avoiding sending people to her website to being genuinely proud to share it. People get who they are and what they do immediately.

If your website isn't matching what you're ACTUALLY capable of, it's holding you back. Let's change that. Send us a message today!

17/07/2025

I’m gonna be brave and bold here with a post with ONE STATIC IMAGE. We have loads more images of this project but I’m going to save it for something big we have coming up 👇. We recently launched a new website for Onello & Mello LLP, a leading intellectual property law firm working with innovators worldwide. We designed the site to feel clean and modern yet approachable, with a tech-inspired video on the homepage and clear, intuitive navigation throughout.

We did a new color palette, new icons, new patterns, creative direction for photos, new font palette, SO many things to build on the company’s existing logo to create a fresh new brand. YES! We do work with existing logos. Logos are only a small piece of a full visual brand so there’s a lot of leeway for us to create a fresh look.

From streamlined service pages to engaging team profiles, every detail was crafted to showcase the firm’s expertise and make it easy for clients to connect. We also partnered with the amazing team at Every Little Word to bring the firm’s story to life through compelling, strategic, clear, and concise content.

We’ll be sharing a full case study and even more images once we unveil our own new site for Perennial Creative 👀… stay tuned!

Checkout the site at omiplaw.com

18/06/2025

Can a font be sexy?? Yes, yes it can. And we had so much fun playing with the super sexy Grand Slang font by Nikolas Type on our recent project for Stripcraft by LuxATL. This font has a bold, witchy presence that instantly sets the tone. It’s dramatic, a little seductive, and totally unapologetic.

What really makes it shine is the way the regular and italic versions play off each other. Mixing them together gives the typography a playful rhythm, like the text is dancing its way down the page. It's expressive without being hard to read, which made it perfect for Stripcraft’s voice: confident, magnetic, and full of intention.

It’s always a thrill to find a typeface that not only looks amazing but feels like it belongs to the brand. We’re always chasing that perfect brand-font match and this one couldn't be more perfect. Grand Slang grabs your attention while keeping the message clear (and sexy).

I'm not saying fonts are magic, but… this one kind of is. 🖤

04/06/2025

We love helping our clients evolve their business as they grow ✨ Swipe to see the incredible transformation of personal stylist Roxanne Carne's website. We've had the privilege of evolving her brand alongside her business since 2016 as she was ready for each next level, from working with her branding to fully revamping her branding and reskinning her website in 2019, to a complete website redesign last year.

Roxanne’s new site captures everything she embodies: sophisticated, feminine, and effortlessly elegant. Clean typography, muted neutrals with touches of dusky rose, and a seamless user experience that makes potential clients feel confident about partnering with her.

There's something magical about watching a client's vision come to life over the years. Roxanne transforms women's lives through their wardrobes, and we've loved helping transform her digital presence to match that same level of sophistication.

Can't wait to share the full case study when our new website launches! 🤍

26/03/2025

Think a logo is all you need? 🤔 Think again. I can’t tell you how many times I’ve heard, “I just need a logo,” from potential clients.

Yes, your logo is important, but your brand’s visual identity goes beyond just that one graphic—it’s about creating a cohesive, recognizable presence across every touchpoint. 🎨✨

Click through to see why your business’s full visual brand matters and how it impacts trust, credibility, memorability, AND your bottom line.

Then, go check out the full post for a deeper dive.

**And I want you to know, even if you’re not ready to pay a designer for a full visual brand, you can start taking steps to be more consistent with your brand even on your own. There are some tips in the post.**

Link in comments.

17/03/2025

The icon in the Page & Podium logo is more than just a pretty, uplifting mark—it’s a story in visual form. When designing the logo for Page & Podium, we wanted to create something that felt strong, structured, and connected to the brand’s mission of helping mission-driven professionals establish their personal platform.

📖 The Open Book Symbol – At the heart of the design is an open book, representing the power of written content and thought leadership. Page & Podium empowers experts to share their knowledge, and this shape reflects the foundation of their work in the written word—turning expertise into impact.

🎤 A Platform for Stories – The microphone reference symbolizes authority and expertise. Just like a speaker stands on a stage to be heard, Page & Podium helps professionals amplify their voices and position themselves as leaders in their fields.

The book fan icon extends beyond the logo as well and can be used as a branded accent to add balance and flair to content (check it out on the website) and combined with Page & Podium’s taglines to create an impactful messaging element (see the super cute tote).

When you have a unique, meaningful, and versatile mark like this, owning your brand is FUN and empowering.

See the link in the comments for the full case study!

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http://perennialcreative.co/

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