13/08/2026
' Forward! To Victory - 245th Grenadier Guards ' Canadian WWI Reproduction ~
Enhance your home decor or military collection with this meticulously handcrafted wooden sign reproduction of a historic 1916 Canadian World War I recruiting poster.
Each sign is individually handmade, carefully finished to highlight the natural beauty of the wood, and subtly distressed to give it the authentic, weathered character of a century-old historical artifact. It serves as a powerful conversation piece that brings a bold, vintage aesthetic to any office, den, man cave, or gallery wall.
The poster itself originates from the spring of 1916, a critical turning point on the Canadian home front. As devastating casualty reports from the Western Front began reaching Canada, initial volunteer enthusiasm sharply declined. To boost enlistment without resorting to a controversial draft, the government permitted wealthy citizens to personally finance new military units.
Seizing this opportunity, Lieutenant Colonel Charles Colquhoun Ballantyne, a prominent millionaire industrialist from Montreal, stepped forward to fund a local recruitment drive out of his own pocket. He commissioned the Montreal Lithographing Company, Limited, to design this vibrant, high impact color photo lithograph poster to canvas the city streets and draw volunteers directly to the Grenadier Guards Armoury on Esplanade Avenue. Today, rare original paper copies of this artwork are preserved in prestigious institutions like the Canadian War Museum.
The unit highlighted on the poster, the 245th "Overseas" Battalion (Canadian Grenadier Guards), played a vital, specialized role within the Canadian Expeditionary Force.
Rather than fighting as a standalone tactical unit on the front lines, it was designed as a reinforcement battalion, a crucial personnel pipeline created to gather, equip, and train local volunteers before sending them across the Atlantic. Despite the aggressive propaganda campaign, the battalion struggled to find enough willing recruits in Quebec as the war dragged on.
When they finally sailed for England in May 1917, the unit was severely under strength and was immediately absorbed into the 23rd Reserve Battalion. Though the 245th designation was dissolved, its individual guardsmen were deployed directly into the active front lines, seeing heavy combat with the legendary 87th Battalion in historic battles such as Vimy Ridge, Passchendaele, and the Hundred Days Offensive.
By displaying this handmade sign, you are preserving the legacy of these brave Montreal volunteers and a unique chapter in Canadian military history.
Available on my Etsy shop at: https://vassdesign.etsy.com/listing/496318030