Marianne's Mobile Marketing; a Division of C Change Music Pty Ltd

26/08/2026

26/08/2026

𝐘𝐨𝐮𝐓𝐮𝐛𝐞 𝐎𝐯𝐞𝐫𝐡𝐚𝐮𝐥𝐬 𝐘𝐏𝐏 𝐖𝐢𝐭𝐡 𝐍𝐞𝐰 𝐌𝐨𝐧𝐞𝐭𝐢𝐳𝐚𝐭𝐢𝐨𝐧 𝐑𝐮𝐥𝐞𝐬 𝐟𝐨𝐫 𝟐𝟎𝟐𝟕:Premium Lite is expanding globally across YouTube Premium markets, while Shorts creators will need 10 million qualified views within 90 days to maintain Shorts revenue sharing. For new YPP applicants, the threshold for ads and Premium monetization will rise to 8,000 watch hours or 20 million Shorts views, although existing members are exempt from the new entry requirements. YouTube is also preparing new incentive programs around Shopping, brand partnerships, and trend creation as it diversifies creator earnings beyond traditional advertising. The new terms take effect February 1, 2027. https://blog.youtube/news-and-events/youtube-partner-program-updates-2027-new-opportunities-earn/?__s=b4ymyqdetysttsxubde5

𝐌𝐞𝐭𝐚 𝐌𝐨𝐯𝐞𝐬 𝐭𝐨 𝐄𝐥𝐢𝐦𝐢𝐧𝐚𝐭𝐞 𝐌𝐚𝐧𝐮𝐚𝐥 𝐏𝐥𝐚𝐜𝐞𝐦𝐞𝐧𝐭 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐨𝐧𝐬: Meta is preparing to remove several placement controls from ad sets, limiting advertisers’ ability to exclude individual placements, entire platforms, devices, or operating systems. The change would give Meta’s delivery system greater control over where campaigns run and reduce advertisers’ ability to manually restrict distribution at the ad-set level. While Meta has begun notifying advertisers about the change in Ads Manager, the article reports that an implementation date has not yet been specified. https://www.jonloomer.com/meta-removing-placement-controls-ad-sets/?__s=b4ymyqdetysttsxubde5

𝐒𝐨𝐮𝐫𝐜𝐞: 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐄𝐱𝐚𝐦𝐢𝐧𝐞𝐫
𝐀𝐮𝐠𝐮𝐬𝐭 𝟐𝟔, 𝟐𝟎𝟐𝟖

Meta is removing placement controls from ad sets, including exclusions by placement, platform, device, and operating system.

24/08/2026

𝐘𝐨𝐮𝐓𝐮𝐛𝐞 𝐁𝐫𝐢𝐧𝐠𝐬 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐒𝐞𝐚𝐫𝐜𝐡 𝐭𝐨 𝐌𝐨𝐛𝐢𝐥𝐞: YouTube is expanding Ask YouTube to mobile, allowing users to search for videos and information through a conversational experience directly within the YouTube app. Signed-in viewers can tap “Ask” from the search bar and enter questions to begin a conversation, extending the experiment beyond desktop and TV. The feature is currently available in English to U.S. users ages 13 and older, with additional markets and languages planned for the future. https://support.google.com/youtube/thread/18138167?hl=en&msgid=458826082&__s=b4ymyqdetysttsxubde5

𝐘𝐨𝐮𝐓𝐮𝐛𝐞 𝐀𝐝𝐝𝐬 𝐏𝐫𝐚𝐜𝐭𝐢𝐜𝐞 𝐌𝐨𝐝𝐞 𝐟𝐨𝐫 𝐕𝐞𝐫𝐭𝐢𝐜𝐚𝐥 𝐋𝐢𝐯𝐞𝐬𝐭𝐫𝐞𝐚𝐦𝐬: YouTube is introducing Practice Mode for Vertical Live, a new feature that lets creators privately test their mobile livestream setup before broadcasting publicly. Creators can experiment with interactive features such as chat, polls, stickers, and green screens in a private environment, then transition directly into an active vertical livestream when ready. The update is designed to lower the barrier to livestreaming by giving creators a risk-free space to familiarize themselves with YouTube's Live tools and refine their setup before going on air. https://www.youtube.com/shorts/og_-Bo5x0sY

𝐒𝐨𝐮𝐫𝐜𝐞: 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐄𝐱𝐚𝐦𝐢𝐧𝐞𝐫
𝐀𝐮𝐠𝐮𝐬𝐭 𝟐𝟒, 𝟐𝟎𝟐𝟔

Practice mode lets creators who are interested in vertical live, bu...

21/08/2026

𝐗 𝐑𝐞𝐩𝐥𝐚𝐜𝐞𝐬 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐒𝐡𝐚𝐫𝐢𝐧𝐠 𝐖𝐢𝐭𝐡 𝐎𝐫𝐢𝐠𝐢𝐧𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐑𝐞𝐰𝐚𝐫𝐝𝐬: X is overhauling creator monetization with the Original Content Rewards Program, a new system designed to financially reward creators whose posts contribute original reporting, expertise, perspectives, entertainment, or meaningful commentary. Earnings will be tied to qualified Home Timeline impressions from Premium users, while eligibility requires at least 500 verified followers and 500,000 verified-user impressions over 90 days. The program also establishes stricter originality standards, excluding copied, minimally transformed, automated, and artificially amplified content. Existing Revenue Sharing creators will transition beginning September 8. https://x.com/XCreators/status/2085835082166653393?_sp=157e08f2-945b-4539-b0b7-9505f48a4b73.1786382895440&__s=b4ymyqdetysttsxubde5

𝐘𝐨𝐮𝐓𝐮𝐛𝐞 𝐚𝐧𝐝 𝐆𝐨𝐨𝐠𝐥𝐞 𝐄𝐱𝐩𝐚𝐧𝐝 𝐂𝐫𝐞𝐚𝐭𝐨𝐫 𝐓𝐨𝐨𝐥𝐬 𝐀𝐜𝐫𝐨𝐬𝐬 𝐋𝐢𝐯𝐞, 𝐂𝐨𝐩𝐲𝐫𝐢𝐠𝐡𝐭 𝐚𝐧𝐝 𝐒𝐞𝐚𝐫𝐜𝐡: YouTube has announced several updates aimed at helping creators manage and grow their presence, including expanded copyright notifications for channel managers and clearer definitions of the qualified watch hours and Shorts views that count toward YPP eligibility. Google is also making its Search Profiles available to more creators by significantly lowering follower thresholds and introducing new Search Console reporting that shows how social and video content performs in Google Search. https://www.youtube.com/watch?v=Olq_R5oPnm8

𝐒𝐨𝐮𝐫𝐜𝐞: 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐄𝐱𝐚𝐦𝐢𝐧𝐞𝐫
𝐀𝐮𝐠𝐮𝐬𝐭 𝟐𝟏, 𝟐𝟎𝟐𝟔

This week on YouTube you can now use practice mode to lock everythi...

20/08/2026

See link in comments below 👇

⚡ 𝐅𝐢𝐠𝐡𝐭 𝐈𝐧𝐟𝐥𝐚𝐦𝐦𝐚𝐭𝐢𝐨𝐧. 𝐏𝐨𝐰𝐞𝐫 𝐔𝐩. 𝐑𝐞𝐜𝐨𝐯𝐞𝐫 𝐅𝐚𝐬𝐭!
𝐆𝐨𝐥𝐝𝐞𝐧 𝐃𝐫𝐨𝐩𝐬 deliver 𝐫𝐚𝐩𝐢𝐝, 𝐜𝐞𝐥𝐥𝐮𝐥𝐚𝐫-𝐥𝐞𝐯𝐞𝐥 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐭𝐨 𝐫𝐞𝐝𝐮𝐜𝐞 𝐢𝐧𝐟𝐥𝐚𝐦𝐦𝐚𝐭𝐢𝐨𝐧, 𝐩𝐫𝐨𝐭𝐞𝐜𝐭 𝐲𝐨𝐮𝐫 𝐦𝐮𝐬𝐜𝐥𝐞𝐬, 𝐚𝐧𝐝 𝐤𝐞𝐞𝐩 𝐲𝐨𝐮 𝐦𝐨𝐯𝐢𝐧𝐠 𝐚𝐭 𝐲𝐨𝐮𝐫 𝐛𝐞𝐬𝐭.
𝐅𝐚𝐬𝐭-𝐚𝐛𝐬𝐨𝐫𝐛𝐢𝐧𝐠, 𝐥𝐨𝐧𝐠-𝐥𝐚𝐬𝐭𝐢𝐧𝐠, and perfect for 𝐚𝐜𝐭𝐢𝐯𝐞 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞𝐬—𝐡𝐮𝐦𝐚𝐧𝐬 𝐚𝐧𝐝 𝐩𝐞𝐭𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞𝐝!

📩 𝐌𝐞𝐬𝐬𝐚𝐠𝐞 𝐮𝐬 𝐧𝐨𝐰 to start your 𝐫𝐞𝐜𝐨𝐯𝐞𝐫𝐲 𝐛𝐨𝐨𝐬𝐭 with 𝐆𝐨𝐥𝐝𝐞𝐧 𝐃𝐫𝐨𝐩𝐬!
or
👉 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 “𝐏𝐎𝐖𝐄𝐑” 𝐛𝐞𝐥𝐨𝐰 to see how 𝐆𝐨𝐥𝐝𝐞𝐧 𝐃𝐫𝐨𝐩𝐬 𝐜𝐚𝐧 𝐰𝐨𝐫𝐤 𝐟𝐨𝐫 𝐲𝐨𝐮!

See link in comments below 👇

19/08/2026

𝐒𝐧𝐚𝐩𝐜𝐡𝐚𝐭 𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐞𝐬 𝐌𝐮𝐥𝐭𝐢-𝐂𝐓𝐀 𝐀𝐝𝐬 𝐟𝐨𝐫 𝐏𝐡𝐚𝐫𝐦𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐞𝐫𝐬:
Snapchat has launched multi-CTA attachments for U.S. pharmaceutical advertisers, enabling branded prescription drug campaigns to include a primary destination alongside up to three additional disclaimer links. The format is designed to address pharma-specific disclosure requirements while giving patients, caregivers, and healthcare professionals easier access to safety and other important information. Available across Snap Ads, Story Ads, and Commercials, with Sponsored Snaps support planned later this year, the update gives pharma marketers more flexibility to run and scale compliant campaigns on Snapchat. https://forbusiness.snapchat.com/blog/multi-cta-attachments?__s=b4ymyqdetysttsxubde5

𝐗 𝐎𝐩𝐞𝐧-𝐒𝐨𝐮𝐫𝐜𝐞𝐬 𝐈𝐭𝐬 𝐅𝐨𝐫 𝐘𝐨𝐮 𝐀𝐥𝐠𝐨𝐫𝐢𝐭𝐡𝐦 𝐚𝐧𝐝 𝐀𝐝𝐝𝐬 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐋𝐚𝐛𝐞𝐥𝐬: X is expanding algorithmic transparency by releasing the code behind how posts are ranked and filtered in the For You timeline, including the labels that can reduce content visibility. Alongside the code release, X is piloting an “Under the Hood” tool that lets eligible users see and download visibility-related labels applied to their accounts and posts. By connecting the underlying recommendation code with account-level transparency, X aims to give creators and users more insight into why content receives—or loses—distribution and whether platform systems are limiting their reach. XOpenSource via https://x.com/XOpenSource/status/2087951962004230428?_sp=157e08f2-945b-4539-b0b7-9505f48a4b73.1786730590858&__s=b4ymyqdetysttsxubde5

𝐒𝐨𝐮𝐫𝐜𝐞: 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐄𝐱𝐚𝐦𝐢𝐧𝐞𝐫
𝐀𝐮𝐠𝐮𝐬𝐭 𝟏𝟗, 𝟐𝟎𝟐𝟔

18/08/2026

𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐳𝐞𝐬 𝐂𝐨𝐦𝐦𝐞𝐧𝐭𝐬 𝐚𝐧𝐝 𝐁𝐫𝐢𝐧𝐠𝐬 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧𝐬 𝐈𝐧𝐭𝐨 𝐭𝐡𝐞 𝐅𝐞𝐞𝐝: LinkedIn is introducing two updates designed to make professional conversations easier to discover and join. The platform will personalize comment rankings using signals such as professional interests, connections, and engagement behavior, while also surfacing timely and relevant discussions directly in the feed. The changes elevate comments from a secondary interaction beneath posts into a more prominent content and discovery experience. https://www.socialmediatoday.com/news/linkedin-updates-feed-display-to-drive-more-post-replies-and-comments/827394/?__s=b4ymyqdetysttsxubde5

𝐌𝐞𝐭𝐚 𝐀𝐝𝐝𝐬 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐨𝐧-𝐎𝐧𝐥𝐲 𝐂𝐮𝐬𝐭𝐨𝐦 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞𝐬 𝐟𝐨𝐫 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐞𝐫𝐬: Meta has introduced exclusion-only Custom Audiences, giving advertisers a dedicated way to ensure specific customer lists cannot be targeted by their campaigns. Unlike standard Custom Audiences, these lists can only be applied as exclusions and cannot later be converted for inclusion targeting, Lookalike Audience creation, or value rules. The feature is particularly suited to regulatory requirements, customer opt-outs, and other situations where advertisers need a persistent safeguard against accidental targeting. Exclusion-only audiences can be created through Ads Manager or the Marketing API and are supported across eligible campaign types outside Meta’s Special Ad Categories. https://www.facebook.com/business/help/1011010098188443?__s=b4ymyqdetysttsxubde5

𝐒𝐨𝐮𝐫𝐜𝐞: 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐄𝐱𝐚𝐦𝐢𝐧𝐞𝐫
𝐀𝐮𝐠𝐮𝐬𝐭 𝟏𝟖, 𝟐𝟎𝟐𝟔

Learn what exclusion-only custom audiences are, how they work and how to use them to exclude specific groups from seeing your ads on Meta technologies.