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✻ Learn how to create strategic content to grow + monetize your biz on social media ✻ Simple, stress-free strategies + tips

08/04/2022

Getting clear on the items from this chart will help you create + post with purpose so that you can create strategic content that gets results 🙌

I've mentioned many times before how important it is to lay the foundation of your content strategy before you start creating + posting content, but there are a few other details to consider that go into that foundation!

✨ When you're ready to start planning + creating, head to the link in bio to download my free resource that includes a month of *free* content ideas that you can use for static posts, videos, or even Reels so you can create several weeks worth of content in no time! 🤍

06/04/2022

Wasting time scrolling through your camera roll? Try this simple, time-saving trick 🙌

My own camera roll is a hot mess filled with client Reels, story graphics, stock images, and just about anything else needed to post on social 😅 so I would be lost without having folders for literally *EVERYTHING*

Even if you're not managing client accounts, keeping folders for your own stories (and other content) will be a HUGE time saver! Get yourself organized so you can stop scrolling through your camera roll for what you need at the last second ✨

Found this tip helpful? Let me know in the comments! 🤍

11/03/2022

Do you have back up content ready in case you need to change your plan at the last second? If not, you should! 👇⁠
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Full disclosure, this is a back up post 😅⁠
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Whether something comes up in your personal life, you experience tech issues, or something else happens that requires you to change plans, having back up content that you can use at any time allows you to remain consistent until you can get back on track 🙌⁠
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A few types of content that make great back up posts 👇⁠
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〰️ Tweet style graphics⁠
〰️ Relatable memes⁠
〰️ User-generated content from customers/clients
〰️ Quick tips⁠
〰️ Quotes⁠
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Just remember this content should still align with your area of expertise + your audience!⁠
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Drop a 🙌 below if you found this helpful today 🤍⁠⁠⁠⁠⁠⁠⁠

10/02/2022

These three components will guide *everything* you do on social media. Swipe 👉 to see a full breakdown of each step + learn what you need to do to develop an effective content strategy that gets results!

Found this helpful? Let me know below! 👇

09/02/2022

If you're trying all the things + still not seeing results, this post is for you👇

A personal story: a couple of weeks ago I noticed my numbers dropped significantly.

I was sharing types of content that had performed really well in the past, using top-performing hashtags, and doing *all the things* that typically well for my account but...

👉 My follower growth stalled
👉 My engagement dropped
👉 My reach was significantly lower than usual
👉 And I wasn't showing up on the explore page - at all

Was I frustrated? Of course! It can feel so discouraging when you work so hard + things unexpectedly go in the opposite direction for several days - or even weeks - in a row.

Instead of obsessing over it + blaming the algorithm, I revisited my strategy. I reminded myself to be patient. I kept showing up consistently. And you know what?

👉 My follower growth is starting to steadily increase again
👉 My engagement is getting closer to where it used to be
👉 My reach is still a bit lower than usual, but it's much better than it was
👉 I'm *finally* back on the explore page

Overall, I'm starting to see the results I was getting a couple weeks ago again.

So just a reminder that we will always experience waves of crappy numbers. The best thing you can do is revist your strategy, keep showing up consistently, control what you can control (your content), and be patient. The rest will follow in time 🤍

Drop a 🙌 if you needed this reminder today!

08/02/2022

Here are just a *few* ways you can make money with social media 👆

⚠️ Once you have something to offer though, you can't expect the cash to come rolling in the moment you start posting on social media.

It takes a solid content strategy to build a community of individuals who interact with your content and convert into paying customers or clients.

Although your content strategy and the content itself will look slightly different depending on your brand and what you offer, every single content strategy starts with identifying these three things 👇

✨ Your niche

✨ Your audience

✨ Your goals

Want to learn more about making money on social media? Head to the link in bio to read the full blog post 🌟

07/02/2022

If you create content in Canva, make sure you save this post!

Search for these three keywords under elements in Canva to add fun design details to your graphics 🤩

Want this become a regular series? Let me know below if you'd like to see more Canva keyword posts!

04/02/2022

Save this post when you need ideas for your captions! ✨

You want your audience to stop their scroll + take action, so grabbing their attention with that first line of your caption is key.

👉 Want more caption starters?

Later this month I'll be sharing a new free resource with you that includes more tips + caption starters that will help you capture your audience + get them to take action. Head to the link in bio to join the free VIP list to be the first to know when it drops!

03/02/2022

Swipe to learn how you can improve your Instagram bio today + see below for some quick tips! 👇⁠⁠
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Although I talk *a lot* about improving your content, your bio deserves some attention too!

When someone comes across your content + visits your profile, it's important to make sure it's clear to them who you are, what you do, who/how you help, and what you have to offer ✨

〰️ Make sure your profile image is clearly visible, whether you use a headshot or your logo
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〰️ Include searchable keywords in your display name⁠ (this is different from your account name/handle)
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〰️ Keep things clear + straight to the point: Include who you are, who you help and how you help⁠⁠
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〰️ Add a call to action + a link to where you want your audience to go next. Let them know what's in it for them when they click your link!⁠⁠
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Found this helpful? Let me know below!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
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02/02/2022

You hear it all the time — "Create valuable content! Show up with more value!" But what does that even mean?!?! 😩

Here's the simplest way to put it 👇👇

Valuable content benefits your target audience in some way.

Whether it validates, inspires, entertains, or informs them of something important — they get something out of that piece of content.

Now here's the really important part 👇👇

You need to get very clear on who you are speaking to (aka identify your target audience), so you can create valuable content *for* them. This content also needs to align with your area of expertise (your niche) and your goals.

As I say all the time, these three componenets — your area of expertise, your audience + your goals — form the foundation of your content strategy. Once you can lock in this part, it will be much easier to create valuable content that benefits your audience + gets you results 🙌

What is your favorite type of valuable content to create? What works well with your audience? Share with me below 🤍

01/02/2022

It's that time again! Swipe 👉 for some ideas that will help you show up with valuable content that aligns with your area of expertise, your goals + your target audience! 🙌⁠
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Need more help planning + creating content? Make sure you check out The Content Batching Blueprint 🤍⁠
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This step-by-step guide provides you with the exact system I use to plan weeks worth of social media content. This framework walks you through the three phases of planning, creating + scheduling so you can get more done in less time, create content that *actually* gets results, and never worry about what to post again! You can use this sytem for yourself, your clients, or both 🎉⁠
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In this guide, you’ll find 👇⁠
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〰️ An entire month of content ideas⁠
〰️ Content and caption writing formulas⁠
〰️ Printable worksheets⁠
〰️ Plug + plan spreadsheets to keep your ideas and your content organized⁠
〰️ Video trainings⁠
〰️ Recommended resources⁠
〰️ And so much more!⁠
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Head to the link in bio to check it out! 🌟

27/01/2022

Want to know if your content is *actually* getting results? Swipe for an overview of the metrics you need to be paying attention to + what they mean 👉

👉 Not only do these metrics tell you a lot about your audience, but they also help you plan + create future content by knowing what works well + what needs to be improved.

Get in the habit of checking in on these numbers weekly — if not daily — so you can create better content that will help you hit your goals.

Drop a 🙌 below if you found this post helpful!

26/01/2022

Creating valuable content that builds know, like + trust helps convert users into new loyal followers and followers into paying clients or customers 🙌⁠
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While there's certainly more to converting users + followers, it ALL starts with the content.⁠
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When you're intentional with your content + showing up consistently with valuable information that aligns with your area of expertise, goals + the needs/desires of your target audience, all the other pieces of your strategy puzzle can start to work for you...⁠
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So it’s super important to take a step back + assess the content you’re sharing to your feed.⁠
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To start creating content that builds know, like + trust, use these six ideas to help inspire your future content!⁠
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(( You can also tap the link in my bio to download my free guide to Creating Better Content 😉 ))⁠
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Found these tips helpful? Save this post for when you need intentional ideas for your feed! 🔒✨⁠

19/01/2022

Before you hit share or schedule your next post, make sure you can answer these questions 🔑

Pausing to reflect on these questions before you share new content helps ensure that you are creating + posting with intention — and that your content aligns with your area of expertise, your audience, and your goals.

Get in the habit of running through these questions each time you create content — it *will* make a big difference!
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For more tips, resources + content ideas, head to the link in bio to join the free VIP list — the first VIP email drops on Friday! 🎉
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👉 Do you plan + create with intention or do you post on the fly?⁠

17/01/2022

Swipe 👉 to see six ways you can save time + repurpose your existing social media content

If you're looking for more tips, resources + ideas to help you create better content for your brand, make sure you sign up for the free VIP list. First VIP email drops this week! Link in bio ✨

16/01/2022

Swipe 👉 for some content prompts that will help you show up with valuable content that aligns with your area of expertise, your goals + your target audience! 🙌⁠

If you're looking for more tips, resources + ideas to help you create better content for your brand, make sure you sign up for the VIP list *for free* at the link in bio! First VIP email drops this week ✨

14/01/2022

If you feel like your numbers aren't quite where you'd like them to be, or you're not getting the results you hoped for, this post is for you 👉

Sometimes it's just a matter of being patient and consistent, while other times it might require changing your strategy, switching up your content, reassessing your goals, or getting clear on your target audience (just to name a few).

Regardless, let's spend less time blaming the algorithm, and more time focusing on what we *can* control ✨

What do you do when things aren't working for you? Do you tend to chalk it up to the algorithm or do you reassess and make improvements where necessary?

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If you're trying all the things + still not seeing results, this post is for you👇 A personal story: a couple of weeks ago I noticed my numbers dropped significantly. I was sharing types of content that had performed really well in the past, using top-performing hashtags, and doing *all the things* that typically well for my account but... 👉 My follower growth stalled 👉 My engagement dropped 👉 My reach was significantly lower than usual 👉 And I wasn't showing up on the explore page - at all Was I frustrated? Of course! It can feel so discouraging when you work so hard + things unexpectedly go in the opposite direction for several days - or even weeks - in a row. Instead of obsessing over it + blaming the algorithm, I revisited my strategy. I reminded myself to be patient. I kept showing up consistently. And you know what? 👉 My follower growth is starting to steadily increase again 👉 My engagement is getting closer to where it used to be 👉 My reach is still a bit lower than usual, but it's much better than it was 👉 I'm *finally* back on the explore page Overall, I'm starting to see the results I was getting a couple weeks ago again. So just a reminder that we will always experience waves of crappy numbers. The best thing you can do is revist your strategy, keep showing up consistently, control what you can control (your content), and be patient. The rest will follow in time 🤍 Drop a 🙌 if you needed this reminder today! . . . . . . #socialmediacontent #socialstrategy #contentcreationtips #contentplanningtips #contentstrategytips #femalecreatives #freelancingfemales #girlsinmarketing #igstrategy #igtips #instagramcontent #instagramforbusinesses #instagrammarketingtip #instagrammarketingtips #instagramtipsdaily #instagramtipsformarketers #marketingoninstagram #marketingsocial #savvybusinesschick #savvybusinesswomen #smtips #socialmediamarketingworld #womeninmarketing #socialmediamarketingstrategy #contentmarketingstrategy #busi

When you show up consistently and create content with intention — instead of just posting whatever you want or can throw together because you feel obligated to show up — you're going to see better results. If you're stuck, start with developing a content strategy around your area of expertise, your goals + your target audience. When these three components come together, they form the foundation of your content strategy. You need to have a content strategy in place in order to effectively use social media. Not only does this help you get clear on what you will create + share, but it will also allow you to create content with intention so you can grow + monetize your business 🙌 If you need help creating purposeful content, tap the link in bio to download my free guide to creating better content 📲 . . . . . . #contentmarketingstrategy #contentstrategist #freelancingfemales #igtips #instagramcontent #socialmediamarketingmanager #socialmediamarketingstrategy #socialmediatipsandtricks #contentstrategytips #igstrategy #instagrammarketingtip #instagrammarketingtips #instagramtipsdaily #instagramtipsformarketers #savvybusinesschick #smm #socialmediasuccess #contentplanningtips #socialmediamarketingworld #instagramgrowthstrategy #instagramforbusinesses #smtips #contentplanning #instagramadvice #instagrammanager #instagrammarketingstrategy #instagramtips101 #instanewbie #instastrategy #tipsinstagram

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