28/11/2018
If you’re still spending money on billboards and print ads in 2019, your business deserves to die.
It doesn’t matter what industry you’re in … whether you’re a plumber, realtor, insurance agent, or a Fortune 500 company …
Outdoor and print media are grossly overpriced for the attention you’re getting return.
If you don’t understand this, you’re throwing your marketing dollars directly down the drain — and in 10 years, you’ll regret not putting investing more money in Facebook and Instagram advertising. Just like I regret not putting more money into Google AdWords when I was building Wine Library.
Wish more business owners understood this!
