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Sweetgreen's brand refresh tackles problems head on to deliver healthy and positive messages to consumers. Click the art...
08/25/2021

Sweetgreen's brand refresh tackles problems head on to deliver healthy and positive messages to consumers. Click the article below to see how Naomi Osaka and Sweetgreen connected to change the brand face.

Executive Creative Director Thomas Wilder details his move from the agency world to the fast-casual chain and why tennis star Naomi Osaka is a perfect ambassador for the brand, even when facing controversy.

TikTok is targeting small businesses with this new and unexpected collaboration with Vimeo. Learn how these platforms ar...
08/23/2021

TikTok is targeting small businesses with this new and unexpected collaboration with Vimeo. Learn how these platforms are creating new opportunities for small businesses.

Courting small- and medium-sized businesses by making it easier to produce high-quality videos is another sign of the app's maturity.

In the wake of the pandemic, brands are doing everything they can to stay sharp and nimble.
08/19/2021

In the wake of the pandemic, brands are doing everything they can to stay sharp and nimble.

As consumers navigate the stop-start nature of pandemic recovery, some brands have proved adept at addressing their anxieties and tech needs by offering a dose of optimism, in-person events or NFTs.

Mercedes and Amazon team up to empower women! Learn more about their roles in the article below.
08/17/2021

Mercedes and Amazon team up to empower women! Learn more about their roles in the article below.

As part of the collaboration, the automaker will put on a livestreaming fashion show hosted by Billy Porter, who plays the Fabulous Godmother in the film.

With a shift in consumer behavior, businesses are lookings ways to adapt to this new culture. Should businesses be more ...
08/11/2021

With a shift in consumer behavior, businesses are lookings ways to adapt to this new culture. Should businesses be more vocal about these hard hitting subjects or stay quiet?

From periods and acne to s*x toys and toilet plungers, DTC brands are out to disrupt every eyebrow-raising industry under the sun.

Persuasive Presentations teaches you how to deliver engaging and memorable presentations. Contact us today to learn more...
08/10/2021

Persuasive Presentations teaches you how to deliver engaging and memorable presentations. Contact us today to learn more.

Media interview training, digital newsroom creation and PR crisis management solutions.

In a remote world, brands must find unique ways to break barriers and maximize audience engagement and participation to ...
03/26/2021

In a remote world, brands must find unique ways to break barriers and maximize audience engagement and participation to stay ahead this year. Read more about adapting to a fatigued event audience in 2021.

In a remote world, brands must find unique ways to break barriers and maximize audience engagement and participation to stay ahead this year, Accenture Interactive's Mark Curtis writes.

The internet plays a big role in 2021, and businesses are now largely done online. Read and learn 3 tips to get your web...
03/19/2021

The internet plays a big role in 2021, and businesses are now largely done online. Read and learn 3 tips to get your website to work for you.

An efficient business website can help you get in front of your audience, increase sales, and show customers who you are.

Purdue University reveals that turning off your camera in video calls could cut carbon emission by 96%. Learn how these ...
03/12/2021

Purdue University reveals that turning off your camera in video calls could cut carbon emission by 96%. Learn how these new technological discoveries will directly affect your business.

Here are five things in technology that happened this past week and how they affect your business. Did you miss them?

As the digital world steps into 2021, virtual events are back. Click on the link to learn more about the questions aroun...
03/05/2021

As the digital world steps into 2021, virtual events are back. Click on the link to learn more about the questions around virtual events and their relative value.

It seems safe for communicators to assume live events won’t return, at best, before late summer or Q4. That leaves some eight to nine months for companies to continue to stage virtual activities, including trade shows, press conferences, media interviews and other events.

Burger King introduces its first digital rebrand in more than 20 years. Read more about how this fast food giant seeks t...
02/26/2021

Burger King introduces its first digital rebrand in more than 20 years. Read more about how this fast food giant seeks to keep its heritage, but also create a modern digital experience.

For the first time in 37 years, Anheuser-Busch’s flagship beer brand won’’t be in this year’s Big Game.

Every day, hundreds of news articles are assembled using content scraped from the web. Predictive Media Training can sho...
02/19/2021

Every day, hundreds of news articles are assembled using content scraped from the web. Predictive Media Training can show you how to shape your content to pique the interest of news crawlers like these.

Veteran reporters and corporate communication experts make up the Predictive Media Network.

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