Dilucidar

Dilucidar A combination of a design studio and communications firm. We help organizations communicate more effectively.

13/03/2025
We are delighted to be part of this amazing project! A genuine effort that has brought together so many different partne...
11/05/2023

We are delighted to be part of this amazing project! A genuine effort that has brought together so many different partners. Big, small, local, foreign, young and not-so-young.

Stay tuned! Lots to learn from this initiative.

Less than a month left until we launch SwedCham's new local outreach initiative The Green Innovation Hub in Bukit Batok. This unique project has been developed in collaboration with South West CDC, People's Association and the Cosy Garden Bukit Batok Zone 2 in Bukit Batok. We have 15 SwedCham companies involved together with 20 local partners.

Watch this space.

Embassy of Sweden in Singapore, 10 Degree Solar, ABB, Anticimex Singapore, AstraZeneca, Atlas Copco, Axis Communications, Dilucidar, Electrolux, Green Sproutz Singapore, H&M, Hexagon, Hortherapeutics, Hydrodynamic, Nöjdhs, pan United concrete pteltd, reXtore, Saab, Securitas Singapore, susGain, Tetra Pak, Tulya, Volvo Group

05/12/2022

Independent Agencies with more metals on

1. Edelman 🇬🇧
2. MGC Latam 🇨🇱
3. Interaction 🇨🇷
*. Agencia 9 Días 🇪🇸
*. DEPT 🇳🇱
*. Beautiful Beast 🇺🇸
*. Agencia Walkers 🇨🇱
*. Dilucidar 🇸🇬
*. Agencia Inbrax 🇨🇱
*. Shernan Creative Collective 🇪🇸
*. Madison Agencia 🇪🇨
* Agencia Sensei 🇪🇸
*. Valor 🇵🇪
*. Brandy Creativity & Technology 🇨🇷
*. Agencia Vibra 🇪🇨
*. Orange 360 🇵🇪
*. XELMY 🇦🇩


Independent and small but clearly heavyweight! That’s us.
01/12/2022

Independent and small but clearly heavyweight! That’s us.

Independent Agencies with more metals on

1. Edelman 🇬🇧
2. MGC Latam 🇨🇱
3. Interaction 🇨🇷
*. Agencia 9 Días 🇪🇸
*. DEPT 🇳🇱
*. Beautiful Beast 🇺🇸
*. Agencia Walkers 🇨🇱
*. Dilucidar 🇸🇬
*. Agencia Inbrax 🇨🇱
*. Shernan Creative Collective 🇪🇸
*. Madison Agencia 🇪🇨
* Agencia Sensei 🇪🇸
*. Valor 🇵🇪
*. Brandy Creativity & Technology 🇨🇷
*. Agencia Vibra 🇪🇨
*. Orange 360 🇵🇪
*. XELMY 🇦🇩


18/11/2022

Carolina Rodriguez, Founder and Director of Dilucidar Speaking of the winning case from the second addition of the Luum Awards 2022, “Candid – 100 Perspectives on Gender Equality,” – what do you think of gender equity in advertising? I think there is more to be done on gender equality on all...

30/06/2022

The originality of this campaign for the Swedish Chamber of Commerce in Singapore was that it directly impacted corporate culture in Singapore.

The book, conceptualised by Dilucidar and produced together with a team of dedicated volunteer advocates from SwedCham, launched with 9 companies pledging to double paternity leave. Within five months 28 corporations have pledged, impacting parental leave decisions for over 5000 employees and their spouses. Many of these organisations are in male-dominated sectors like engineering, heavy electrical equipment, shipping and science.

Here's the inspiring story of what happened!

 : Everyone has the right to seek asylum.
20/06/2022

: Everyone has the right to seek asylum.

June 16th is the Day of the African Child, and we would like to celebrate the work of the Nigerian pediatrician and epid...
16/06/2022

June 16th is the Day of the African Child, and we would like to celebrate the work of the Nigerian pediatrician and epidemiologist Uduak Okomo. Her research focuses on neonatal infections with an Africa-specific focus, and this knowledge has helped formulate evidence-based policies on the continent. Neonatal deaths continue to be a challenge in Africa, accounting for 42% of the global total in 2019.

More information about her work is available in the book “Earth, Oceans and Skies”. The publication of the Economic Commission for Africa celebrates the achievements of outstanding African women in various fields of science.

We’re thrilled to announce Dilucidar has won GOLD in the category Corporate Publications at Campaign Asia-Pacific PR Awa...
09/06/2022

We’re thrilled to announce Dilucidar has won GOLD in the category Corporate Publications at Campaign Asia-Pacific PR Awards 2022 for our creative conceptualisation and ex*****on of the SwedCham initiative: : 100 Perspectives on Gender Equality in Singapore!

The publication was a unique compilation of how people from all walks of life see gender equality. It brought Swedish Chamber of Commerce in Singapore members and the Singapore public together in a way that had not been done before. It started a conversation on gender equality in the workplace and at home leading to real change when 29 companies pledged to paternity leave for over 5000 employees in Singapore.

We couldn’t be prouder of working with:

The amazing team at on operations and advocacy

A dedicated team of SwedCham member volunteers who made the 100+ candid stories a reality

And who helped spread the word.

View the award-winning book at: www.100perspectives.com

26/05/2022

Dilucidar is winner at Pitcher Awards with Bronze in the Good category and is shortlisted for the Social Media category for our work promoting Oxfam International’s Commitment To Reducing Inequality Index (CRII). How did we do it?

We assembled a committed African team of illustrators and designers. Thanks Atenaga Collins and Mandy Kabasa for the outstanding authentic illustrations, and Danielle Ferreira for the insight in representing the rich West African traditions and the vibrant environment that celebrates the region while spreading these important messages.

The Brief:
To get the public and government changemakers impassioned about changing the injustices the research uncovered, OXFAM had to cut through technicalities and use the data in a striking way with quotable Killer Facts.

The Strategy:
- A fully illustrated set of graphics depicted the human impact of public policy choices, particularly during the Covid-19 pandemic which more harshly affected those countries with less measures in place for providing public assistance to vulnerable populations.

- A strong storytelling approach illustrated the problem of austerity and its effects on the most vulnerable in a campaign spanning 10 countries driving conversations on reducing inequalities in Africa and globally

We couldn’t be prouder to support Oxfam's work with creative talent from Africa.

Can you spot signature West African iconography? Let us know!

Dilucidar couldn’t be prouder of our strong ties to Africa. We have an exciting announcement to make this year for  . Di...
25/05/2022

Dilucidar couldn’t be prouder of our strong ties to Africa. We have an exciting announcement to make this year for . Dilucidar has been honoured alongside the top global agencies for work in Africa at the Festival of Creativity, winning Bronze in the Good category and being shortlisted for the social media category!

Thank you Oxfam in West Africa for trusting us to depict the vibrancy and resilience of West Africa while drawing attention to vast inequalities. We are humbled to play a small part in promoting equality in West Africa with the Commitment To Reducing Inequality Index.

Stay tuned as we share more about the award-winning campaign and the team that made it happen!

The Economic Commission for Africa has officially launched the 2021 Economic Report on Africa (ERA). We can't be prouder...
17/05/2022

The Economic Commission for Africa has officially launched the 2021 Economic Report on Africa (ERA). We can't be prouder of this collaboration that has been going on for a few years now!
It is another meaningful step towards poverty reduction and sustainable development on the continent!

Africa must address its current socioeconomic challenges to achieve sustained poverty reduction: ECA’s 2021 Economic Report
Dakar, Senegal, 15 May 2022 (ECA) - The disruptions caused by the COVID-19 pandemic pushed an estimated 55 million Africans into extreme poverty in 2020 and reversed more than two decades of progress in poverty reduction on the continent.

This is according to the Economic Report on Africa 2021(ERA2021) launched today on the margins of the Economic Commission for Africa’s annual Conference of Ministers of Finance, Economic Planning and Development (CoM2022) in Dakar, Senegal.

Titled: “Addressing Poverty and Vulnerability in Africa during the COVID-19 Pandemic”, the report shows that pandemic has caused job losses, reduced income and further limited the ability of households to manage risks. An estimated 12.6 per cent more people are likely to be pushed into poverty in one year alone more than the combined total of the additional poor since 1999.

Furthermore, poor households move into and out of poverty because of exogenous shocks like the COVID-19 pandemic and their inability to manage uninsured risks only increases their vulnerability. Achieving sustained poverty reduction, therefore, requires a thorough understanding of the nexus between poverty, risks and vulnerability.

“Under current projections, the pandemic is likely to increase the number of people living in extreme poverty, in Africa and globally,” says the report.

Hanan Morsy, ECA’s Deputy Executive Secretary and Chief Economist at the ECA said the report analyses the implication of COVID-19 in terms of poverty but brings a new dimension stressing the vulnerability in Africa. It brings the element of people centric analysis of what has been happening during COVID-19 and what we need to do to ensure that the vulnerable population are protected in terms of social safety net and putting up the right policies.

“This report is particularly relevant given the most critical implication of COVID-19, which has been the reversal of the very hard-won gains that the continent had managed to achieve in reducing poverty,” said Ms Morsy.

While presenting the key findings of the report, Adrian Gauci, an Economic Affairs Officer at ECA said African countries responded to the poverty effects of the COVID-19 pandemic in part through expansionary fiscal and monetary policies to maintain consumption and aggregate demand and prevent firm closures and job losses.

“A major contribution of the report is the emphasis on the centrality of risk and vulnerability to shocks in the design of poverty reduction strategies in Africa,” said Mr Gauci.

The report calls for “an urgent need to explore innovative and affordable insurance schemes including strategic market-led initiatives which can insure the poor from future shocks. It notes that collaboration between governments and the private sector is paramount.

The African Continental Free Trade Area (AfCFTA), the report says, is an opportunity to build forward better. Most African countries still depend on exports of raw materials and on imports of essential goods such as food items and pharmaceuticals.

“The AfCFTA would help Africa industrialize and diversify, reducing trade dependence on external partners and boosting the share of intra-Africa trade from roughly 15 per cent today to over 26 per cent.”

The report recommends that African governments should adopt targeted social protection measures; provide short-term social assistance to the most vulnerable people; and ensure health protection for all.

Over the longer term, African countries need to build resilience by investing in health protection for all, which also offers high potential for employment creation; Build a national and regional health emergency preparedness and response system for future pandemics; Build domestic capacity for vaccine production through initiatives such as the Partnerships for African Vaccine Manufacturing; Leverage the African Continental Free Trade Area and other Africa-wide initiatives to create decent jobs and reduce poverty.

The report was produced by ECA’s Strategic Planning, Oversight and Results Division; the Gender, Poverty and Social Policy Division; and the Macroeconomic and Governance Division.

For more in-depth analysis and a multimedia overview, click here: https://www.era-report.org

https://www.uneca.org/stories/africa-must-address-its-current-socioeconomic-challenges-to-achieve-sustained-poverty

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