Axiom Marketing

09/02/2022

Thanks for the mention for Monrovia!

English gardens, with their foxgloves, fragrant roses and other lovely plants, can transform outdoor spaces. Find inspiration for a traditional or cottage-style design with these 17 English garden ideas.

13/08/2021

Our latest blog post... http://ow.ly/qV4v50FQvdM

13/08/2021

Data tells a great story! http://ow.ly/Pfd550FQvpZ

22/06/2021

Stop Marketing Based on What You Think -

Build Campaigns on What Your Customers Think In classic philosophy, an axiom is a statement that is so evident or well-established it is accepted without controversy or question. When used in modern logic, an axiom is a premise or starting point for reasoning. What does...

15/06/2021

Rebalancing Marketing Strategy for Long-term Growth -

A good share. Like you, we read a lot. Occasionally, we find some really good information we’d like to share, like a recent article published by Nielsen. They looked at rebalancing marketing strategy for long-term growth. In particular, the marketing funnel and how upper, mid...

08/06/2021

From Data to Actionable, Step-by-Step -

News flash – your pre-pandemic data and modeling is worthless (okay… nearly worthless.) What now? Use your most recent customer and market information to move your marketing plan from data to actionable, step-by-step. If we’ve learned anything during the pandemic, it’s that the world of...

01/06/2021

H**p as a Building Material – What you Need to Know -

Eco-Friendly and renewable, there’s a growing interest in using h**p as a building material – that pun is quite intentional. H**p has an abundance of uses, including composite wood materials, h**pcrete and insulation. Our Axiom team has been looking into the latter in recent months....

18/05/2021

The Campaign You Hate May Be the One to Run -

As a business leader, you most likely craft the outward image of your company with careful thought and consideration. Commonly, a company’s marketing content is a reflection of its values. But you are not your customer. When it comes to marketing communications, the campaign you...

11/05/2021

Leave No Room to Assume – Marketing by the Numbers -

We all have assumptions based on each of our own unique experiences. But marketing by the numbers leaves no room to assume we can predict anything.

04/05/2021

Revving Research for a Post Pandemic Era -

Research has emerged as a valuable tool to help clients deal with the changing landscape of marketing. As activities resume, we're revving research for a post pandemic economy.

27/04/2021

Crafting a Unique Selling Proposition, Part 3 of 3 -

An effective Unique Selling Proposition (USP) differentiates your company by highlighting the advantages you offer as seen from your customers’ point of view.

20/04/2021

Marketing Trends 2021: Data Drives Using Video -

Focusing your agency on the numbers leads to a greater return on your marketing and sales spend. Here are four questions to ask that can help get you there.