The Lime Envelope

  • Home
  • The Lime Envelope
Call Website Contact the business

The Lime Envelope The Lime Envelope is a creative, passionate and dedicated through-the-line communications and events

Words matter. But an image is what creates the magic.Strong imagery can bring a story to life, put a face to a business ...
05/10/2026

Words matter.

But an image is what creates the magic.

Strong imagery can bring a story to life, put a face to a business and make content far more useable across media and social platforms.

That photo in downloads from three years ago? Maybe not.
Invest in good images.

Heritage Day is about who we are, where we come from, and the stories that carried us here.South Africa’s history has no...
24/09/2026

Heritage Day is about who we are, where we come from, and the stories that carried us here.

South Africa’s history has not always allowed every culture, language and identity to be valued equally. For many, traditions were pushed aside, languages diminished and identities shaped by a system designed to divide.

Heritage Day asks us to remember that history, but it also asks us to look at what we have built from it.

A country of so many extraordinary cultures and histories. We are all so different but woven together into something that belongs to all of us.

Our heritage lives in the stories told by our grandparents, the languages spoken around our tables, the songs we know by heart, the food that takes us home, the traditions we pass down from generation to generation and the memories we carry forward.

Today, we honour where we have come from, those who came before us, and the beautiful responsibility we have to keep those stories alive for those who come next.

This is our heritage. This is our Country.

The Lime Envelope wishes everyone a meaningful Heritage Day.

Before someone calls you, meets you or replies to your email, there is a good chance they have already searched for you....
22/09/2026

Before someone calls you, meets you or replies to your email, there is a good chance they have already searched for you.

What comes up matters.

Old articles, outdated bios, forgotten interviews, social profiles and media mentions all become part of the picture people form about a brand.

PR today is not only about what you put out next. It’s about understanding what already exists around your name.

Your reputation has a digital footprint.

PR used to be largely about helping people hear about a brand.Now it can also help them find one.Media articles, intervi...
14/09/2026

PR used to be largely about helping people hear about a brand.

Now it can also help them find one.

Media articles, interviews and online mentions contribute to the information that exists around a business online.

As search changes, people increasingly ask AI tools for answers and recommendations, having credible information about your brand online matters even more.

PR is no longer only about the headline.
It is becoming part of discoverability too.

There is something every brand should understand about how the media works: You do not control the final story.You can p...
10/09/2026

There is something every brand should understand about how the media works: You do not control the final story.

You can provide accurate and sourced information, prepare a strong spokesperson and make the story compelling and targeted.

But a journalist is not there to reproduce your marketing material.

That independence is exactly what gives earned media its credibility.

Good PR does not try to control journalism.

It gives journalists something genuinely worth reporting.

You got the coverage. Great.Now what?A good media placement should not disappear into the internet after everyone celebr...
07/09/2026

You got the coverage. Great.

Now what?

A good media placement should not disappear into the internet after everyone celebrates the link.

Share it. Use it in pitches. Add it to your website. Give your sales team access to it. Let your people see it.

Earned media is valuable, but it becomes even more valuable when the business knows what to do with it afterwards.

Your press release being published isn’t the end, it’s the beginning of the next opportunity.

It is officially a new season – we are welcoming Spring with open arms. Welcoming a fresh start – a spring clean if you ...
03/09/2026

It is officially a new season – we are welcoming Spring with open arms. Welcoming a fresh start – a spring clean if you will – where brands can adjust their media presence.

This is a good time to find what may need refreshing, not for the sake of change, but to make sure you’re on the right track with your media messaging.

We support local restaurants on the last Wednesday of the month, and for August - in Johannesburg we went to Korean Gard...
28/08/2026

We support local restaurants on the last Wednesday of the month, and for August - in Johannesburg we went to Korean Garden Restaurant at 71 Troupant Avenue Magaliessig - while in Plett we went to Moby's at Central Beach Hopwood Street, right on the beach!

Korean Garden has perfected their Korean cuisine with bold Korean flavours, and the aesthetic is so inviting. And customers’ socials were not lying when they said the Yangnyeom chicken is the best. It’s a very large serving though – so is great for sharing. The centre is interesting too, as there are several little shops and restaurants to visit.

Moby’s is perfect for a change of scenery and is a great place to work for a few hours. Amazing coffee, specials, view and more.

AI, Crowded inboxes, mass mail-outs and press releases sent without context - public relations needs to go back to basic...
20/08/2026

AI, Crowded inboxes, mass mail-outs and press releases sent without context - public relations needs to go back to basics… real relationships.

Strong PR is built by understanding clients closely, knowing their businesses and identifying the stories that genuinely matter to them, the media and the intended audience. It’s built through trusted relationships with journalists - understanding what they cover, respecting their time and sending them relevant stories rather than adding to the noise.

Technology may help us work faster, but relationships are what make the work meaningful.

Because public relations has always been about people. The brands that remember that will stand out.

Better outcomes often start with better questions.Sometimes the shift a business needs does not begin with a big answer....
18/08/2026

Better outcomes often start with better questions.

Sometimes the shift a business needs does not begin with a big answer. It begins with asking the right thing at the right time.

What needs to change? What is unclear? What’s getting in the way? What matters most now?

Good questions have a way of creating better direction.

Ask the questions. Don’t just assume.

Address


Opening Hours

Monday 08:00 - 16:00
Tuesday 08:00 - 16:00
Wednesday 08:00 - 16:00
Thursday 08:00 - 16:00
Friday 08:00 - 16:00

Telephone

+27829252535

Website

Alerts

Be the first to know and let us send you an email when The Lime Envelope posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The Lime Envelope:

Shortcuts

  • Want your business to be the top-listed advertising & marketing company?

Share