Black Book PR & Communications

23/01/2026

Podcasts have been around for years, but they’ve never been more accessible. This piece looks at why brands are embracing podcasting, how the right support makes it far less overwhelming, and why real, relatable conversations are key to building audience connection.

The way we consume media is evolving — fast. And podcasts have firmly cemented their place as a powerful, accessible channel for connection, storytelling and engagement.

17/11/2025

Sometimes the most effective campaigns aren’t the biggest — they’re the most focused. This targeted placement in the Rustenburg Herald helps Platinum Health speak directly to mining communities in Rustenburg, right where the message matters most. Targeted communication works when it reaches the right people.

30/10/2025

Great to see our client Master Builders Association North, in partnership with CivilSure, featured for their insights on the growing risks facing contractors in today’s construction environment. Many contractors are so focused on getting the next job that they miss the hidden risks buried in their contracts and insurance policies — and it’s costing them dearly. Climate change, municipal failures, theft and new legislation are changing the risk landscape. CivilSure and MBA North are helping the construction industry uncover the hidden risks and strengthen protection through smarter insurance and contract awareness. Read the full story.

In the construction sector, many smaller and mid-sized contractors are so focused on securing the next contract that they overlook crucial details in their contracts and construction insurance, which could put them at a serious disadvantage.

29/10/2025

Cancer can happen to anyone… but so can courage. Platinum Health’s Ida Chibweza found her strength, hope and confidence again after a life-changing breast cancer journey. Article featured online at Bona.

Ida Chibweza opens up about her breast cancer diagnosis, grueling treatment, and the resilience that helped her reclaim her confidence and purpose, inspiring women everywhere.

16/10/2025

Ambledown Financial Services featured in Business Day.

While South Africa waits for the National Health Insurance (NHI) to take shape, delays and legal battles mean real healthcare gaps remain. In Business Day, Tiago de Carvalho, CEO of Ambledown Financial Services, explains why gap cover is now more important than ever — offering financial protection for medical shortfalls while we wait for policy clarity. Healthcare can’t wait — and neither should your protection.

Private-sector stakeholders, including brokers, underwriters and providers, must continue to drive innovation within the existing framework

29/08/2025

Representing a company that enriches the businesses of the members that it represents is an honour.

𝘞𝘩𝘺 𝘫𝘰𝘪𝘯 𝘵𝘩𝘦 𝘔𝘉𝘈 𝘕𝘰𝘳𝘵𝘩?
Membership with the Master Builders Association North offers tremendous growth opportunities for your business by emphasising good practices and compliance.
As a member, your association with MBA North enhances your professional reputation, signifying your commitment to delivering high-quality work and skills.
Gain access to industry-leading best practices, compliance support, and professional development programs, while networking with like-minded professionals. Join MBA North to boost your credibility, gain a competitive edge, and attract valuable clients and partners in your market niche.

25/08/2025

Have you heard of The Good Things Guy?
Most likely.
What started with Brent Lindeque wanting to spread kindness, instead of participating in a trend that was gripping the country at the time (Neknominations), he chose a random act of kindness.
From that act, his belief, his passion and his mission in life have turned into an immensely successful global, multi-media company that has impacted MILLIONS of lives.

How? By sharing Good News.
It’s admirable and inspirational.
The inspiration goes beyond the emotion - there is a lesson in his method, and it offers inspiration for your business too.

Being kind is the right thing to do, ethically.
It is also a winning strategy. No, it cannot work as a fake setup for likes.
Our suggestion is to share your company’s good news, internally and externally.

Marketing does not always have to be product-related.

It is natural to align with a brand whose reputation one trusts and whose code of ethics is laudable.

To relay this message, it needs to be communicated.

www.black-book.co.za

PR is about getting your message across to the right people – and in the right way. We are skilled at giving your brand a voice and making sure that voice is heard where it counts. That means understanding what you are about, what your business strategy and goals are and what the market out there ...

22/08/2025

Simply Black Media is not doing things by the book without asking why, and is this best for our employees?

As head of brand and people at Simply Black Media, Inge Wulff approaches human resources less like an admin task and more as a powerful function for shaping a thriving culture from the inside out.

https://chro.co.za/articles/inge-wulff-designs-people-centred-cultures-as-head-of-people-at-simply-black-media/

We applaud this thinking, and especially, the action behind it.
What are your thoughts?

19/08/2025

Last week, we touched on how Storytelling has the power to reveal your brand’s personality more clearly.

Now, Black Book Communications would like to give you an idea regarding how to do this, using a trusted method:

𝐀 𝐭𝐡𝐫𝐨𝐰𝐛𝐚𝐜𝐤 𝐭𝐨 𝐭𝐡𝐞 𝐬𝐭𝐚𝐫𝐭 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬.

We all start somewhere, and people are more interested in knowing about your journey than you might realise.

It doesn’t need to be some wild story about starting your company from your garage and the crazy things that have happened along the way - all it needs to be is the truth.

If you are up to it, record a video, telling your audience how it all began.
Share what your mindset was and what your goal at the time was.

Perhaps you’ve surpassed it or are still reaching - tell us.

Behind every brand is a story, and it’s worth sharing.

www.black-book.co.za

PR is about getting your message across to the right people – and in the right way. We are skilled at giving your brand a voice and making sure that voice is heard where it counts. That means understanding what you are about, what your business strategy and goals are and what the market out there ...

14/08/2025

For anyone on the fence about medical scheme membership, this article by client,Ambledown Financial Services, is a worthwhile read.

It explains why waiting until later in life, in an attempt to save on costs while you are still healthy enough to presumably not need cover, ends up biting you and leading to significant financial penalties down the road.

https://iol.co.za/personal-finance/financial-planning/2025-05-14-why-delaying-medical-scheme-membership-can-cost-you-dearly/

Delaying membership in a medical scheme can lead to significant financial penalties later in life. Discover why early enrolment is essential for securing affordable healthcare and how late joiner penalties can impact your medical aid contributions.