Pump Brand Ideas

01/12/2021

11/11/2021

We make brands famous in all kinds of different ways. Like crafting real life, collectible figurines of characters that have featured in campaigns. Why be confined by convention when there are so many ways to use creativity for business?

Creativity is a powerful business tool that we use to help brands find greater success.

16/08/2021

We love thinking differently, so naturally we love this promo idea from Kraft Heinz Canada, for their famous Heinz ketchup brand. It's a zig in a world of zags, and could not be more on-brand. Created by agency Rethink Canada, it's a great example of how promotions can still do a great job of building the brand. https://lnkd.in/dXRtbc_j

D&AD Awards 2021 Printed Materials Wood Pencil Winner from Rethink Canada Canada.

12/11/2020

We're so proud of the wonderful way our friends at PG Bison inspire, recognise and reward young South African talent! It's a critical investment in the future. We were thrilled to once again help PG Bison entrench the 1.618 brand and transform this iconic 28 year old design event into an enthralling digital experience for the first time ever (no guessing why), working once again with the amazing team at Worx Group. Our warmest congrats to all the finalists and the winners in particular!

09/08/2020

On this day 64 years ago, some 20 000 women marched on Pretoria’s Union Buildings in protest against the carrying of passes. Their courage helped to change the future of South Africa. Today, we pause in gratitude for their strength, to respect their sacrifice and to honour all the women of South Africa, whose resilience and strength continue still to shape the future of our nation. Truly a day worthy of celebration!

20/07/2020

We were so glad we could play a small part and help this by putting together nutritious soup packs for hungry families in support of the [dot]Good initiative. Not just working remotely, but helping remotely too:-)

18/07/2020

Happy birthday Tata. Your vision continues to inspire us and fill us with hope for a brighter future.

30/06/2020

This. This is the power of creative thinking.

(This work, created by McCann NY, won a gold pencil in the branded content category at the 2020 One Show Awards)

Credits: Microsoft, Corporate Vice President of Brand: Kathleen Hall Microsoft, GM, Global Advertising: Deanna Singleton Microsoft, Director, Global Advertis...

19/05/2020

From day one, we've had some wonderfully smart, courageous clients who have let us do some pretty cool work that's worked for them in so many different ways.

19/05/2020

Everywhere in the world, the travel, leisure, food and hospitality sectors have been among the hardest hit by the current crisis.

The businesses in these categories most likely to re-emerge with some chance of success are the ones that do the most difficult of things right now; they will resist the temptation to panic and act in desperation. Now more than ever, it's about understanding your brand and remaining true to it. The world may be changing, but human nature isn't. People will still more readily connect with brands that are distinctive, meaningful and relevant.

Our experience, which ranges across the leisure and hospitality trade from resort hotels to exclusive safari lodges, and from QSR to fine dining, has taught us many a valuable lesson, which may be helpful right now for those who have realised that success will depend on their ability to think creatively and act bravely.

(Give us a shout at [email protected])