26/08/2021
Instagram is by far the most influential player in the market today, and if you arenât using it to your advantage, then you are falling behind.
Here are some Instagram growth tips that can help small business owners;
1. Optimize
Switch to business account if you run a business on Instagram. This will give a tons of analytics for your business strategy.
2. Hashtags
The Instagram algorithm is driven by data, and follower growth can be driven by using the hashtag strategy. The key here is to select a relevant hashtag that relates to the Instagram content youâre sharing.
3. Geotagging
Geotagging shows each Instagram user your business address, category of the business, hours of operation, website, and phone number.
4. Like, Comment and Respond
Donât be afraid to act like a human when you respond with your brand account. If you want more brand engagement, then the simplest way is to engage!
5. Insta Stories
More than posts, and Instagram Story has a chance to create interest and engagement quickly. Because they are ephemeral (meaning they disappear within 24 hours), they have an urgency about them that drives engagement. People canât help but take a look.
6. IGTV
Think of IGTV as a youtube built into Instagram. It uses video to compliment the functionality of the phone. Donât forget to promote your IGTV on your stories.
7. Consistency
When frequent posting occurs, the audience sees that youâre committed, they get used to you being in their feed, and you become the âgo-toâ content creator for the types of entertainment, products or services you promote.
8. The power of DMâs
This final tip might still be the best-kept secret of Instagram. People read their DMs. Even if they donât respond, they still see them and remember the interaction.
Let me know your thoughts in the comment section below âŹď¸âŹď¸