Acorn Strategy

Acorn Strategy We are an integrated marketing, PR and digital company that delivers the sharpest, agile strategies

Acorn Strategy is an integrated marketing, PR and digital company based in the UAE, Australia and the UK.

16/09/2026

Our CEO, Kate Midttun, hosted Faheem Ahamed, G42's Group Chief Marketing Officer, on stage in Abu Dhabi this week. His point: the more capable AI gets, the more human judgement matters, not less.

11/09/2026

Presence isn't the story anymore. Contribution, care, local understanding, human judgement and women's leadership, five signals, one thread: prove it, don't just say it. So what's gaining ground for you this H2?

Two Acorners, two values, one celebration. 💛July's value was bravery, and the award went to Omnia. She keeps her cool un...
08/09/2026

Two Acorners, two values, one celebration. 💛

July's value was bravery, and the award went to Omnia. She keeps her cool under pressure and handles the difficult conversations with confidence and kindness. Standing up for what's right comes naturally to her.

August's value was integrity, and Nada received multiple nominations for it. She raises issues rather than sitting on them, and gives feedback that's direct and genuinely useful. New joiners in particular have felt the benefit of her support.

Congratulations to both of you. Very well earned. 🙌

AI can write the words. It still can't carry the judgement. Two signals we're watching this H2: local understanding and ...
02/09/2026

AI can write the words. It still can't carry the judgement.

Two signals we're watching this H2: local understanding and human judgement, neither one you can fake or automate.

Emirati Women's Day is a celebration of the women who have been central to building this nation, and who continue to sha...
28/08/2026

Emirati Women's Day is a celebration of the women who have been central to building this nation, and who continue to shape its future across every field imaginable.

To every Emirati woman contributing to the UAE's story, today is yours. 🇦🇪

Today we honour the birthday of Prophet Muhammad, peace be upon him.Wishing your day to be filled with peace, blessings ...
28/08/2026

Today we honour the birthday of Prophet Muhammad, peace be upon him.

Wishing your day to be filled with peace, blessings and light.

Ahead of Emirati Women's Day, this one earned its own carousel. Women's leadership is shaping what the UAE builds next, ...
27/08/2026

Ahead of Emirati Women's Day, this one earned its own carousel. Women's leadership is shaping what the UAE builds next, and it's not a one-day story. Swipe through, then tell us where you're seeing it.

Today we recognise the people who show up in the hardest places, for the people who need it most.To every humanitarian w...
19/08/2026

Today we recognise the people who show up in the hardest places, for the people who need it most.

To every humanitarian worker, past and present, thank you.

Presence used to be enough. That's changed. We're starting a series on what's actually gaining ground in the UAE this H2...
18/08/2026

Presence used to be enough.

That's changed.

We're starting a series on what's actually gaining ground in the UAE this H2, kicking off with contribution and care.

Swipe through, then tell us what you're seeing.

The next generation isn't waiting to be handed the mic. They're already shaping the conversation.Happy International You...
12/08/2026

The next generation isn't waiting to be handed the mic. They're already shaping the conversation.

Happy International Youth Day.

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Yas Creative Hub/Abu Dhabi
Abu Dhabi
NA

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Tuesday 08:30 - 17:00
Wednesday 08:30 - 17:00
Thursday 08:30 - 17:00
Sunday 08:30 - 17:00

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