Tribe X

We're a creative digital marketing agency with over 10 years of digital marketing and content production experience. Amsterdam | Cairo | Dubai

02/09/2026

360° Brand Campaign | MODON Ras El Hekma

300+ billboards across Egypt. You couldn’t miss it this summer.

Our Nammos Ras El Hekma launch made its mark throughout the season.

From creative ideation to production, Tribe X developed the complete suite of online and offline assets behind this 360° campaign.

30/08/2026

Brand Campaign | art’otel London Hoxton

Here, art is not decoration. It is the foundation.
From D*Face’s rebellious murals and two original Banksy works built into the hotel itself, to a 1959 Triumph motorcycle, these are some of our favourite moments from this living artistic masterpiece.

Creative ideation through ex*****on, by our in-house team.

20/08/2026

360° Brand Campaign | MODON Ras Al Hikma

Our Director’s cut for the launch of the iconic Nammos in Ras El Hikma, the largest real estate development on the Mediterranean.

Shot between Nammos’ original home in Mykonos and the breathtaking Mediterranean shores of Egypt.
From creative ideation to production, Tribe X developed the complete suite of 360° online and offline assets for the global campaign.

18/08/2026

Social Spotlight | JouJou, Four Seasons, Dubai

Named after the French word for “toy,” Jou Jou is built around life’s little pleasures.
A friendly chef battle between Chefs Gioia and Nicolas was the right way to bring that feeling to life.

Go-to-Market and Always-On, from Strategy through Ex*****on, by our in-house team.

10/08/2026

Social Spotlight | Mana, San Francisco

Saving water never looked this good.
A full social media launch, designed and built in house for Mana, making conscious living feel like a choice worth making.

Go-to-Market and Always-On, from strategy through ex*****on, by our in-house team.

04/08/2026

Social Spotlight | Mandarin Oriental Old Cataract

The sunrise over the Nile has not changed. Neither have the people who prepare for its arrival each morning.
Some places are defined by their walls. The Old Cataract is defined by the people who bring it to life.

Creative Strategy, Ideation through Ex*****on, by our in-house team.

22/07/2026

Carved directly into the ancient rock formations of the Hejaz Mountains, Desert Rock blends seamlessly into the terrain, blurring the line between earth and architecture.

By Tribe X.

09/07/2026

We have been telling TAO’s story since the beginning.

The Noodles Chapter, from our latest series, finds its rhythm: hand-pulled, fire-finished, and impossible to perfect without craft.

By Tribe X.

01/07/2026

Forty years of practice looks like this.
We documented Chef Jérôme at Dusit’s Gourmet, and the precision behind every macaron is not something you forget easily.

By Tribe X.

28/06/2026

The Red Sea does not give up its best frames easily.
Above the surface and beneath it, these are the moments we went looking for with Dive Base Academy.

By Tribe X.

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http://tribexdigital.com/

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