23/08/2020
๐๐๐ ๐๐ ๐๐๐พ๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐ ๐ฝ๐๐๐๐๐๐๐ ๐๐ ๐ฟ๐ผ๐๐ผ๐!
I am running my Daraz store since 3 years and Alhumduliilah I'm making a good profit. I am going to share my experience in detail.
๐๐ซ๐จ๐๐ฎ๐๐ญ ๐๐ฎ๐ง๐ญ๐ข๐ง๐ :
โข As per my product hunting strategy for Daraz is first to go Daraz top trend products, Google trends, select niche product category and try to find the market gap, get product ideas to go AliExpress. Product criteria should be the non-seasonal product, don't go on electronic items.
โข Go AliExpress find good products then search that product on Daraz too if too many sellers are already selling that product don't go for it Aliexpress sales product too on Daraz. If you find few sellers check their rating & review too. There are a lot of products in Daraz with few sellers just find with the help of AliExpress and Alibaba selects your niche n do research.
โข There are a lot of products which you can't find in Karachi. You should go on that product which you can't find in Karachi easily if you can easily find surely others too. 80% of customers on Daraz are from Punjab because they can't find product sources in their city and district as in Karachi easily. 80% of my customers are from Punjab. Focus on their needs and do research on those products.
๐๐จ๐ฐ ๐๐จ ๐๐ก๐๐๐ค ๐๐ซ๐จ๐๐ฎ๐๐ญ ๐๐จ๐ญ๐๐ง๐ญ๐ข๐๐ฅ :
โข Make two seller account one for product testing and second for your product selling. List products and do some marketing to check whether are you getting orders or not. If you are getting orders than source product to AliExpress because if you wouldnโt deliver your order in 48hours Daraz will down your ranking & rating.
Note: If your cancellation rate exceeds 2% during a given week, your shop will be taken offline. You will need to regularly update your product stock level to prevent customer dissatisfaction.
๐๐ซ๐จ๐๐ฎ๐๐ญ ๐๐จ๐ฎ๐ซ๐๐ข๐ง๐ :
โข After the product selection. If you find products in the local market buy few products, not in large quantity (if you are new) do some branding whenever you realize your product is going out of stock go and buy products, try to do mutual understanding with a local supplier, they also supply product to you. If you can't find the product in the local market then buy from AliExpress.
๐๐ซ๐จ๐๐ฎ๐๐ญ ๐๐๐๐ค๐๐ ๐ข๐ง๐ :
โข Buy simple or colored cartons and just past sticker 1โinch by 2 inchesโ, if you are buying glasses from AliExpress buy glasses pouch too.
โข Write โAppreciation Letterโ or โThanks Giving Letterโ and print it and put in each of your product item packaging material.
โAppreciation Letterโ
It will boost your sales.
These little things give you a lot of sales rather than do a big marketing investment
๐๐ ๐๐๐๐๐๐๐๐ ๐๐ ๐๐๐ ๐๐๐๐๐๐:
While sourcing
BUY โDYMO 1610โ with โUniPlus Embossing Dymo Letratag 3D Tapes Label Makeโ (The cost will be approx 3k .)
Try to buy many tapes it will save your cost or Print A4 Size sticker with your brand logo.
I have sold a lot of products with the same branding strategy in the high-profit margin. I invest only 1k and earn revenue of 4k
๐๐ข๐ฉ๐ฌ:
โข Make your product video and upload it on YouTube and put it video link in Daraz while listing your product there is option of video link. Also, send video link while doing marketing in different platforms, also send it while doing personally chatting with customers also.
โข You can also list your ๐ฌ๐๐ซ๐ฏ๐ข๐๐๐ฌ post in Daraz product listing area.
๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐ฐ๐ข๐ญ๐ก๐จ๐ฎ๐ญ ๐ข๐ง๐ฏ๐๐ฌ๐ญ๐ข๐ง๐ ๐ ๐ฌ๐ข๐ง๐ ๐ฅ๐ ๐ฉ๐๐ง๐ง๐ฒ:
โข Put ur golden product ad on ๐๐ฅ๐ฑ whenever customers ask for a product order just send Daraz product link in Olx chat area and tell the customer that u will get a discount or coupon here.
โข Do Targeted Proxy Email Marketing make a fake job post if your product is related to office items and make job posts related to your product (gender, age, domain).
For Example, #
Make job post with a different designation
01: Planning Engineer
02: Nurses
03: Doctor
04: Teachers
Attach Google form link too then post on different social media platforms you will get a lot of emails. Just filter email according to the designation makes a high-quality post with the desired Daraz product link and send an email.
๐๐จ๐ญ๐: You can also use it for services as well as get foreigner emails and data for marketing. I use this strategy for project management & designing firm or I also give corporate "Project management & designing" training to civil engineers with this same strategy
๐๐๐: "๐๐๐๐๐ ๐๐๐" ๐๐จ๐ซ ๐๐ซ๐จ๐๐ก๐ฎ๐ซ๐ ๐๐ง๐ ๐ฉ๐จ๐ฌ๐ญ๐ฌ.
๐๐จ๐ฐ ๐๐๐ง ๐ฐ๐ ๐จ๐ฏ๐๐ซ๐๐จ๐ฆ๐ ๐ฉ๐ซ๐จ๐๐ฎ๐๐ญ ๐ซ๐๐ญ๐ฎ๐ซ๐ง๐ฌ?
โข Sometimes customers get queries regarding the product when customers message you personally they order your product if you think there is an issue like a non-proper address. Ask customers for order confirmation sometimes they do order mistakenly.
โข Remember this is not USA Amazon this is Pakistan there are a lot of address problem 80% Daraz customer are from Punjab because of non-resources of product and there are a lot of address issues in interior Punjab non-proper address which causes sales return in that case if the customer doesnโt approach you through personal messages just call to Daraz help center and ask for customer order confirmation they call directly to the customer for order confirmation if the customer is not interested or there is any address issue Daraz call center representative request customers to withdraw their order.
This strategy prevents you to improve your cancellation rate.
๐๐ข๐ฉ๐ฌ:
โข Daraz has poor customer service when you know your product has returned to do mutual understating with โDaraz shop pick pointsโ staff try to get numbers because they donโt inform you when your order returned to their Daraz shop. If you wouldnโt take your product within 3 days, they will send your product to main warehouse.
โข Make video while packing your order if you can or there is any address issue and if you have any doubt it will help you to do claim.
