Anomaly

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Anomaly Anomaly is an Adelaide based creative agency that offers video production, marketing and advertising.

From initial brief through to the finished project, we fuel our thinking with one important question - how can we make your company grow? Anomaly Media was born in 2013, and is dedicated to offering high quality video production services. We create stories that engage audiences in an innovative and affordable way, helping your message to cut through the noise. With good storytelling, high quality production, and outstanding post production services, we’ll be with you right from the very start to collaboratively plan and execute a video that will stand out from the crowd.

Can AI actually understand your website?People aren’t just searching on Google anymore. They’re asking ChatGPT, Gemini, ...
05/10/2026

Can AI actually understand your website?

People aren’t just searching on Google anymore. They’re asking ChatGPT, Gemini, Claude and other AI tools for answers, which means your website needs to make sense to machines as well as people.

The good news? Many of the fundamentals haven’t changed.

Clear HTML structure, accessible content, fast load times and straightforward language can all make it easier for people, search engines and AI tools to understand your website.

And while newer additions like llms.txt are getting attention, they’re no substitute for getting the foundations right.

Our latest blog looks at what makes a website easier for AI to read and where to focus first.

Read the full article: https://anomaly.com.au/web-design/is-your-website-ready-for-ai-how-to-build-a-website-that-humans-and-bots-can-actually-read

EXCITING PARTNERSHIP ALERT!We've been so busy we totally forgot to announce our partnership with Dekker.Previously known...
02/10/2026

EXCITING PARTNERSHIP ALERT!

We've been so busy we totally forgot to announce our partnership with Dekker.

Previously known as Dekker Motor Bodies, this fabrication business specialise in designing and manufacturing heavy duty steel tray bodies, toolboxes, tipping trays, and multipurpose drawers for their agricultural, trade, and industrial clients.

Since we started working with them, we have helped them rebrand, updated their signage and collateral, and reskinned their entire website.

We have enjoyed working with the awesome team at Dekker for the last few months, and are excited about what other projects we can help them with in the future.

Stay tuned!

Can AI replace graphic designers?AI is changing how design work gets done, from ideation and production to automating si...
30/09/2026

Can AI replace graphic designers?

AI is changing how design work gets done, from ideation and production to automating simpler tasks. But faster doesn’t always mean better.

When brands rely too heavily on AI, the risks start to show: generic-looking creative, weaker brand differentiation, inconsistent direction, and ongoing questions around copyright and ownership. Anomaly

AI can absolutely be a useful tool, but strong design still depends on context, judgement, creativity and an understanding of the brand behind the work. Anomaly

Our latest blog looks at how AI is affecting the graphic design industry, where it can help, and why the human side of design still matters.

Read the full article:
https://anomaly.com.au/branding-design/how-does-the-rise-of-ai-affect-graphic-design/

EXCITING PARTNERSHIP ALERT!A little while ago we were introduced to Warrin Mining, a Volvo Construction Equipment suppli...
28/09/2026

EXCITING PARTNERSHIP ALERT!

A little while ago we were introduced to Warrin Mining, a Volvo Construction Equipment supplier based in South Australia.

They have been servicing local earthmoving, mining, civil construction, demolition, recycling, and forestry clients since 1980, with Volvo's world renowned range of heavy equipment designed to tackle the toughest jobs.

With the close relationship between Warrin Mining and another of our long-term clients, VRents, we were excited to launch and manage their digital marketing campaigns across Google Ads and SEO.
But before we even started on their campaigns, our job was to design and build a dedicated landing page focussed on their range of Volvo Excavators.

If your SA based business is looking to purchase new earthmoving or construction equipment, give the boys at Warrin Mining a call, or check out the available range on their website.

EXCITING PARTNERSHIP ALERT!Anomaly is proud to announce a new partnership with PSE Refrigeration & Air Conditioning. PSE...
10/07/2026

EXCITING PARTNERSHIP ALERT!

Anomaly is proud to announce a new partnership with PSE Refrigeration & Air Conditioning.

PSE are specialists in industrial refrigeration, HVAC & clean room systems, providing innovative solutions to the food, pharmaceutical, hospitality & commercial sectors for over 30 years.

When we first spoke to them they were in the process of rebuilding their website with another developer and were very unhappy with the work done to date.

So that's when we stepped in.

The project started with fully understanding their business goals before we got to work on the redesign and custom build. The key objectives of the new website were to modernise the look and feel, improve navigation, and better communicate the great work they've done with their many, many clients across Australia.

We are very excited to launch the website soon. Stay tuned for that!

02/07/2026

You wouldn’t talk to a carpenter when you have plumbing issues.

You wouldn’t call a painter when your car won’t start.

So why would your trust your ‘sister-in-law’s brother’s cousin twice removed’ to market your business?

Contact the marketing specialists at Anomaly today and we’ll get you the results you need to grow your business.

experts

If you've spent any time on Google Ads, you have probably noticed how many campaign types there are to choose from:- Sea...
01/07/2026

If you've spent any time on Google Ads, you have probably noticed how many campaign types there are to choose from:

- Search
- Shopping
- Performance Max (PMax)
- Demand Gen
- Display
- Video
- App

Each one is built for a different kind of result, which is why choosing the right campaign type matters.

But where do you even start?

Luckily, we've written a blog that walks through the main Google Ads campaigns types and where each one tends to work the best.

Click the link to be taken to our most recent blog - https://anomaly.com.au/digital-marketing/which-google-ads-campaign-type-is-right-for-your-business/

When was the last time you clicked on page 2 of Google?Search Engine Optimisation (SEO) is the process of improving your...
29/06/2026

When was the last time you clicked on page 2 of Google?

Search Engine Optimisation (SEO) is the process of improving your website so that it appears higher in search results when people are looking for services like yours.

In simple terms, when someone searches for your niche, SEO helps them find you instead of your competitors.

Good SEO helps your business increase website traffic, reach people actively, generate leads, build credibility and trust online, and create long-term growth.

Investing in SEO will benefit your business in the long term, and the effects won’t just disappear the moment you stop spending on ads. Your digital presence continues working behind the scenes, day and night.

If your website isn't showing up where your customers are searching, there's a good chance they're finding someone else instead.

Contact Anomaly and we'll position your business where it matters.

25/06/2026

Just when we thought we knew everything about our Senior Web Developer, she pulls out her ninja moves.

Joey looks sweet and innocent but don’t mess with her. When she says you need a new website, you better listen!

If you’ve been neglecting your website for a while now, consider this the ‘kick’ you need. Contact Anomaly today.

Address

3 Percy Court
Adelaide, SA
5000

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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