Closer Communications

21/11/2025

This week our client powered the ARIA Awards, Australian music’s annual night of nights! We are proud to have worked with organisers to ensure our client was integrated throughout the night, with Belkin products gifted to artists, award winners and even fans who voted at home! A wonderful partnership to help highlight the amazing breadth and depth of the Belkin range and how it helps everyone in their everyday lives, including Australia’s biggest artists! 🎶✨🏆

23/12/2024

As Christmas Eve approaches, a little flashback to Cricut Christmas creative workshop! It was a wonderful day with media and influencers discovering the joy and magic in the making! Everyone enjoyed getting hands-on, creating custom gifts and packaging to feature under their Christmas trees this year! Any last minute inspiration needed? Cricut is truly the gift that keeps giving! Happy Holidays.

01/10/2024

And that’s a wrap! 🎬✨

Over the last 4 weeks, our fab HMD account team at Closer has been hard at work, alongside our amazing client .australia, spreading a wave of pink magic across Sydney in an unforgettable activation to promote taking a vacay from socials with your new BFF, the HMD Barbie Phone. With the help of the HMD Barbie Phone ice cream van, the team parked up at different iconic spots such as Bondi Beach, Coogee Beach and Cronulla, while also paying a visit to HMD retailers Liverpool, and 🛍️ We captured the hearts of all our happy visitors, handing out over 2000 Ice Creams and hundreds of Barbie dolls 🍦

Like Ken to Barbie, we perfectly paired this fun-filled activation with a jaw-dropping incentive - inviting our audience to track down the van for a chance to win an unforgettable trip to the Whitsundays 🌴☀️

A huge shoutout to our wonderful client and our amazing team at for successfully bringing this vision to life. We couldn’t be more thrilled with the phenomenal response 💖

07/06/2024

It's been a very big couple of weeks for client ECOVACS Australia and New Zealand as it launches its very latest in home robotic cleaning.

We hosted 30 of Australia's top news, technology and lifestyle media over several days, demonstrating the many new features of the T30 Pro Omni, while also reinforcing ECOVACS leadership in the category through a variety of executive interviews.

19/05/2024

We couldn't be more proud of our work to launch HMD into Australia, our launch event last week officially unveiling HMD as its own standalone smartphone brand!

Launched during Australian Fashion Week, we hosted a large contingent of retailers, media and lifestyle influencers alongside the local HMD team to celebrate the occasion. They were all on hand to see a brand doing something new, fresh and different, our passionate team bringing this to life with great care in every detail to ensure our guests had a fantastic first experience with the brand.

Our sincere thanks to the entire HMD global marketing and communications team, as well as our amazing agency team who came together to deliver something truly memorable.

We are very proud of our track record in launching new consumer brands into the Australian market, balancing exciting launch activity with the PR strategy and positioning necessary to establish and successfully grow a brand over the long term.

24/04/2024

This ANZAC Day we pay our respects to all service men and women who have served our country. It has been one of our greatest honours to work with Commando Damien Thomlinson for many years now, helping to share his story of resilience and overcoming adversity in the face of insurmountable odds.

It is a journey that has enabled our team to see first hand the challenges faced by modern day veterans, while meeting many veterans, hearing their important stories, and working with incredible people focused on supporting them.

Today Damien becomes the first non-Government official to give the National Address as part of the nation's official ANZAC Day service, another step in his incredible journey.

To Damien, all who have served, and their families - thank you for your service and sacrifice. Lest We Forget.

15/04/2024

International 'No Housework Day' recently gave us an opportunity to showcase the incredible range of home service robotics from client ECOVACS ROBOTICS. From hands-free cleaning of floors to washing windows and mowing lawns, it was a great moment to further demonstrate ECOVACS' leadership in this category and deliver strong awareness for our client.

We tapped into our extensive influencer network, worked with key top tier media and engaged our client's social media base to celebrate the 1.1 billion hours of housework already saved by ECOVACS across 28 million homes across the world!

27/03/2024

Always looking to inspire makers, Closer worked with talented influencers Monochrome Haus .style.by.tiff and SimplyBea on easy to make, affordable Cricut DIY Easter crafts which have been featured in Kidspot. Looking for some inspo this Easter? Check out '3 super easy and cheap Cricut Easter hacks that will cost you less than $5' https://bit.ly/3VSpyTx that will make every bunny happy! 🐇

Easter is just around the corner, and if you're eager to decorate your home or create your own Easter gifts this year, we've got you covered with some incredibly easy ideas that won't break the bank.