MVLA Digital

11/02/2019

Thanks to the amazing team at Seair Pacific (who also fly lucky visitors to the beautiful Lady Elliot Island Eco Resort) and Seair Touring for being such a fantastic client and making it super easy to design for with these amazing photos. Check out some of the sights you could enjoy on their 3 day outback adventure package!

https://seairpacific.com.au/3-day-outback-adventure/

03/12/2015

Check out the 100 most expensive keywords on Google for 2015! Don't think we'll be driving in San Antonio anytime soon.

Discover which keywords are the most expensive in Google AdWords.

17/10/2014

Running an online store? Want to increase your conversion rate? Take a look at this...http://www.google.com.au/trustedstores/for-businesses/

Highlight your reliable shipping, excellent customer service and positive customer reviews with a Google Trusted Stores badge.

15/10/2014

Did you know we are Bing Ads accredited professionals? Give MVLA Digital a call if you're interested in complementing or replacing AdWords PPC traffic - we are seeing some really great results with Bing, especially in hyper-competitive industries. It's not uncommon to see conversion cost decreasing by 50%+ (don't worry, we're also AdWords certified - so you can get the best of both worlds!)

Our 'Virtual Salesperson' approach to online marketing means we're able to transform a vanilla web presence into a multi-dimensional sales magnet. If someone's looking for your product or service, we'll help you ensure they're able to find it online, first go. We'll sit down with you, plan out your…

10/09/2014

Yikes - this is a good lesson in how to act if you do make a mistake on social media.

DiGiorno Pizza has become one of the top brands on Twitter thanks to its quick wit and good ear for real-time conversations, but one careless tweet last night put that reputation at risk.

14/08/2014

Foldable USB business cards. Not sure how to feel about this. Perhaps if people loaded them with Bitcoin before handing them out?

More here: https://www.kickstarter.com/projects/812365891/swivelcard-smart-business-cards

Young professionals who are fed up with LinkedIn, and who dislike the limitations imposed by traditional paper business cards, may find the best of both worlds in swivelCards.

07/07/2014

Happy Monday! Ever wondered what makes a site show on the front page in the organic (free) Google search engine results? The actual formula is a closely guarded secret and about as likely to be published as Todd Carney's nightclub etiquette manual, but this chart from Moz.com shows their interpretation of the basics of SEO. Any questions? Let us know...

Mozâs Search Engine Ranking Factors uses correlation and survey data from over 100 search engine professionals to investigate the factors associated with search engine visibility.

26/06/2014

Google's John Mueller on some big changes in search results for those of us (wisely) using Authorship tags on their site. A pain for anyone experiencing great CTRs with the old system. The Google Dance continues...

We've been doing lots of work to clean up the visual design of our search results, in particular creating a better mobile experience and a more consistent… - John Mueller - Google+

20/06/2014

via Search Engine Land - why images, maps, and videos can be a great way to SEO with less competition than the organic text results.

http://searchengineland.com/study-google-universal-results-show-85-searches-videos-65-maps-1-194477

Full study available here: http://www.searchmetrics.com/en/knowledge-base/universal-search-study/

SEO analysis of Universal Search Integrations for Google US search results in the whole of 2013. Discover details about Images, Videos, News, Maps and Google Shopping in google.com.

05/06/2014

via Search Engine Watch - Bing's 'device targeting' just got a lot more granular. If you're in a highly competitive AdWords market at the moment and hitting your budget every month we strongly recommend taking a look at complementing that traffic with Bing's PPC options. In most cases keywords are substantially cheaper than their AdWords counterparts.

Device targeting on Bing Ads is getting a big overhaul. The goal is to bring Bing Ads in line with what Google AdWords, with the ability to target specific devices – desktop, tablet, and smartphone. The changes will rollout over the next year.