Hunt + Hawk

06/10/2026

🎉 Congratulations to Jennelyn and Ryan!

We're proud to recognize two of our own for their strong results on the HubSpot Grader rankings.

⭐ Jennelyn
Score: 94.6
Global Rank: #289 (Top 6%)
Philippines Rank: #2

⭐ Ryan
Score: 97.3
Global Rank: #130 (Top 3%)
USA Rank: #43

Great results from both of you.

Thank you for the skill, discipline, and dedication you bring to the team, and for representing us so well. 👏

01/10/2026

Three people. One CRM. Completely different requirements.

The owner wants to know where the business is heading. The sales manager wants data they can report on. The salesperson wants to sell, and has very little interest in admin.

That last one is where most HubSpot implementations quietly fail.

The system doesn't break at the top. It breaks at the bottom, and everyone feels it three levels up.
Sound familiar? Get in touch.

30/09/2026

"Generate more leads" isn't a strategy. It's a hope.

Building an actual revenue engine for 2026 means marketing and sales aren't separate departments passing blame back and forth — they're one system, aligned around one number.

We put together a full breakdown of what that looks like in practice: the structure, the handoffs, the tech, the metrics that actually matter.

Full read linked in the comments. 👇

22/09/2026

Most small businesses don't have a sales problem. They have a sales strategy problem.

No clear ICP. No defined process. Reps winging it deal by deal, and trying to land anything with persistence and luck.

Sales strategy isn't a "nice to have" once you're bigger — it's the thing that lets you get bigger in the first place.

We broke down exactly why small businesses hit this wall, and what to do about it.

👇 Link in comments.

18/09/2026

"We were already paying for HubSpot. We just weren't using it properly."

That's where most CRM frustration actually starts — not with bad software, but with a platform nobody's steering.

When Gerard McCabe came to us, the easy sell would've been a rebuild. Instead, Ryan and the team started with discovery: how does this business actually run across retail, online and bespoke? Then we optimised from there.

The result? A cleaner CRM, better data hygiene, and automation that's taken real manual work out of their sales process.

⭐⭐⭐⭐⭐ "Responsive and easy to work with."
— William Sawley, CFO & COO, Gerard McCabe

That's Wingman Support. No rip-and-replace pressure. No ticket black holes. Just a partner who makes the CRM you already have work harder.

👉 Book your free CRM audit at https://hubs.li/Q04xQGDc0 we'll show you exactly where your CRM is helping, and where it's holding you back.

17/09/2026

A business owner tells us they've tried Google Ads, tried social, tried an agency — nothing moved the needle. They want to know which channel to try next.

Almost every time, the honest answer is: it's not the channel.

Campaigns don't create clarity — they distribute whatever clarity or confusion already exists. If your ads get clicks but no conversions, or every salesperson describes what you do differently, that's not a media problem. It's a positioning problem wearing a channel costume.

We wrote the full case for why positioning has to come before your next campaign, not after it.

Link in the comments 👇

11/09/2026

Everyone wants things faster 🏎️

But speed without the right foundations usually just gets you to the wrong place faster.

Slow is smooth. Smooth is fast.
And speed is an outcome, not a strategy.

So build it properly. Then put your foot down.

09/09/2026

"Virtual CMO" gets thrown around loosely enough that most business owners aren't sure what they're actually buying.

The word to focus on isn't "part-time", it's function. A vCMO owns strategy, sets priorities, and is accountable for pipeline contribution and revenue influenced, the same way a full-time CMO would be, at 40-60% of the cost.

But strategy with nobody to implement it just stalls. That's the part most vCMO engagements quietly skip.

We wrote a full breakdown of what the role actually covers, and who it's genuinely right for.

Link in the comments 👇

08/09/2026

Growth rarely comes from doing more. It comes from getting the right things working better together.

In our latest Hunt + Hawk newsletter, we’re covering:

→ What a genuinely full-service agency should bring to the table
→ 7 sales strategy challenges quietly holding businesses back
→ How to approach multi-channel B2B marketing in 2026
→ A design lesson involving an inflatable kangaroo
→ And a closer look at our work with ChangeGPS

Brand. Marketing. Sales. Tech. Different pieces, but much more powerful when they’re connected.

Growth rarely comes from doing more. It comes from getting the right things working better together. In our latest Hunt + Hawk newsletter, we’re covering: → What a genuinely full-service agency should bring to the table → 7 sales strategy challenges quietly holding businesses back → How to a...

02/09/2026

"We tried Google Ads and it didn't work" is one of the most common things founders say to us.

Almost every time, the ads worked fine. They just sent traffic to a proposition that hadn't been figured out yet. The failure happened before the campaign ever launched.

Branding, marketing, and sales strategy aren't three separate products to buy from three separate vendors. They're a sequence — positioning first, then the assets that carry it, then the channels that amplify it.

We wrote the plain-language breakdown of where each one starts and ends, and which to fix first.

Link in the comments 👇