So Swell Studio

So Swell Studio We help you show up with confidence through branding, websites, packaging, and collateral that are as thoughtful as they are beautiful.

Based in Brisbane Australia, but working with businesses worldwide. Welcome to So Swell Studio, your one-stop-shop for brand and web design solutions! We specialize in creating clean creative brands that stand out from the competition. Our services include brand identity design (including logo suite and full brand guide), VIP Day, Content Creation, and Squarespace web design. We will work closely

with you to understand your unique brand and business goals, and create custom solutions that meet your needs. From creating stunning logos and visual identities to building websites that are both beautiful and functional, we've got you covered. We pride ourselves on delivering exceptional results that help our clients achieve their business goals. We stay up-to-date with the latest design and SEO trends to ensure your brand and website are optimized for maximum visibility and impact. Let us help you take your brand to the next level – contact us today to learn more about our services and how we can help you achieve your goals.

28/05/2026

A bit of business tough love….

A great brand won’t save a bad product. But a bad first impression will cost a good one.
People are often quietly sizing you up before they ever reach out or spend a penny.

If the brand looks inconsistent or unfinished, a lot of people won’t stick around long enough to discover how good you are or how amazing your product is. Inconsistent brand elements like fonts, colours, badly sized logos, images that don’t match the vibe…it all adds up.

You’ve done the hard work of building something worth buying. Your brand should make sure people get that far.

Does your brand or website feel inconsistent or in need of a refresh? This is where I can help. Visit my bio to book in a call.




People notice when a website feels right. Maybe they can’t always explain why, but the details add up and it makes all t...
26/05/2026

People notice when a website feels right.
Maybe they can’t always explain why, but the details add up and it makes all the difference for your brand.

Once the brand foundation is in place, here’s a few of my non-negotiables for websites I build:

* A fully branded experience, customised to your identity.
* Fast load times through properly optimised images and media (this goes a long way for SEO).
* A clear user journey, so visitors always know their next step.
* Mobile-responsive design built for how people browse.
* Technical SEO optimisation covering metadata, headings, etc
* A proper handover with a video walkthrough and two weeks of post-launch support.

Whether you need a brand and website together, or just the website to match a brand you already have, I can help. Book a free call via the link and my bio.

Reaching out to a designer for the first time can feel a bit unknown, so here’s exactly what the process looks like with...
18/05/2026

Reaching out to a designer for the first time can feel a bit unknown, so here’s exactly what the process looks like with me.

1. You enquire via the form on my website
2. I send you a link to book a call
3. We have a relaxed 20 to 30 minute chat about what you’re building and what you need.

After that, I put together a custom proposal so you have everything you need to make a decision you feel good about.

If you’ve been thinking about a rebrand or a new website, the contact form is in my bio.




15/05/2026

My client Ashleigh came to me with a vision for her brand and a clear sense of how she wanted her customer to feel. My job was to take that, and her inspiration, and turn it into a creative direction to build from. Then, a brand she could be proud to launch and grow with.

This is where it landed and I’m so happy to share it. A brand that feels like it’s always been there. Quiet, considered, and exactly right.

If you’re building something and need a brand to match, visit the link in my bio to book in a 1:1 call. I’d love to chat 😊

Just finished designing the visual identity for a beautiful Australian women’s wear brand that will be launching later t...
07/05/2026

Just finished designing the visual identity for a beautiful Australian women’s wear brand that will be launching later this year. Ashleigh, the founder, has been inspired by pieces she couldn’t find, women who dress with intention, and everything luxury & feminine. She wanted a brand that feels quietly confident and built to outlast trends. I can’t wait to see her launch Ashleigh Lorna very soon.

Ever wondered what it actually looks like to work together? Here’s the full brand design process, from your first enquir...
30/04/2026

Ever wondered what it actually looks like to work together?
Here’s the full brand design process, from your first enquiry through to final delivery.
Every step is guided, collaborative, and a lot more fun than you might expect.
Link in bio to book a discovery call.




Every project starts in a different place, but the process is always the same.I start by getting to know the business pr...
27/04/2026

Every project starts in a different place, but the process is always the same.
I start by getting to know the business properly. Who they’re talking to, what they need to communicate, and how they want to show up. That foundation is what shapes the creative direction, and the creative direction is what shapes everything else.

Once that’s locked in, the visual side of things has something real to build from. A concept that makes sense.
Swipe through to see branding from a few of my wonderful clients, built to grow with their business. And if you want to chat about your brand I’d love to hear from you. I’m currently booking brand projects for Q4.

When Taylor from Mesaio came to me, she was looking for a website refresh that would align her existing Squarespace site...
22/04/2026

When Taylor from Mesaio came to me, she was looking for a website refresh that would align her existing Squarespace site with the beautiful branding she already had, support her consignment process, and get her e-commerce store ready for an April launch.

Here’s what we focused on:
- Bringing the existing brand identity through properly so the site felt as custom and considered as the brand itself
- Clear, purposeful copy to guide users through the site naturally
- A dedicated how-to-consign page so new clients understand the process from the start
- E-commerce foundations built and ready for launch
- SEO optimisation woven into the page structure and copywriting
- An Edits page to introduce new items and tell a style story to her users

The result is a site that will help Mesaio grow as a standout consignment destination in Australia and I absolutely love how it turned out. If this sounds like you and your website isn’t doing your brand any favours, that’s where I come in. Book a discovery call via the link in my bio.





Things I refuse to skip when I work with my clients. Because working together should be easy, supportive, and fun.
15/04/2026

Things I refuse to skip when I work with my clients. Because working together should be easy, supportive, and fun.

Address

Level 1/888 Brunswick Street, New Farm
Brisbane, QLD
4005

Opening Hours

Monday 8:30am - 5am
Tuesday 8:30am - 5am
Wednesday 8:30am - 5am
Thursday 8:30am - 5am
Friday 8:30am - 5am

Telephone

+61492478436

Website

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