Jess Gibbs

Jess Gibbs Corporate by day. Entrepreneur by night.

20+ years in Corporate & building something of my own after hours.

If you’re a Corporate mum who’s tired of missing life while waiting for permission. DM “REIGNITE” and I’ll show you exactly where to start.

It was that time of the year again… I received my yearly goal setting email in my inbox from HR. In my head I am thinki...
17/05/2026

It was that time of the year again…

I received my yearly goal setting email in my inbox from HR. In my head I am thinking ‘not again’, I automatically deleted it!

One week led into the other and my reminders kept popping up until I literally left it right to the last minute and the time was NOW.

“What are my GOALS for the next 12 months?”

For some reason, this hit me differently than previous years.

So I jotted down some dribble, talked about wanting more confidence, talked about what I thought ‘they wanted to hear’ with the odd ‘N/A’ added to every second dialog box.

The truth…
I didn’t even know what I wanted anymore, I was so confused!

After 20 + years of giving my everything to everyone else in the Corporate world, I realised I needed something more and as scary as it was, I had to unpack it even though I wasn’t ready.

I started to process the last two decades and second guessed everything.

“What am I doing with my life”
“It’s official, I’m bored”
“There is nothing left for me here”
“Maybe it's time I looked for a new job”
“I’m at a dead end”

And what I realised is in this moment of confusion, identity sabotage and complete overwhelm… was that for the last 20 odd years, I had been so focused on doing all of the right things that I lost myself.

🙄 I gave all of my energy to my job with minimal energy left for my family.
🫣 I had been running in overdrive with no real reward.
😵‍💫 My time was no longer mine and I was spread thin.
🤦🏼‍♀️ It felt like every time I needed time off, I had to ask my ‘parent’ for permission.
😤 No matter how much I earned, I was still living paycheck to paycheck (and for what?).

I no longer recognised ME

I didn’t have a hobby
I had no get up and go
I had dreams but that’s where they stayed.

And then…

It was Friday night, the kids were ‘semi’ in bed and I was sitting on my couch, feet up, TV on in the background and hubby by my toes. Both of us taking a moment to absorb ourselves into our phones, nothing but silence and unwinding from the week that was, scrolling like we were speed dating… but then I STOPPED.

And there she was…a family of 6, mum in the middle, arms wide open, everyone smiling, cruising through the tropical waters of Thailand on a gondola. I couldn’t scroll past. And before I knew it… I'd typed 'INFO' and was spilling my story to a complete stranger.

From this one moment I felt that fire in my belly, a tingle in my body.

Could this be what I need? Could this be my GOAL? Who said my goal had to be work related?

And for days my algorithm was on fire, throwing me every business opportunity under the sun! But I was locked in, I was soaking in as much information as I possibly could, I felt the obsession start to build. The feeling of having something for ME, was undeniably a fulfilling emotion.

What I eventually realised is that I was looking at all of this wrong, a new role wasn’t going to fix things, quitting my job definitely wasn’t the answer, it was a NEW direction.

Working full time in the Corporate world is no longer my future.

And that's when I made the decision to build my online business.

Not for the money. Not to prove anything. But to take back my time, to actually be present for my kids, and to finally do something for ME.

And for the first time in 20 + years… I get to set my goals on my own terms.

11/05/2026

Slow morning.

Exercise done before the day begins.
Coffee in the sunshine.
Gentle conversation with the kids before school.

No rushing. No chaos. No alarm anxiety.

Load of washing on.
An hour of online work.
Then coffee with a friend once the school run is done.

A few errands.
Back home.
Working on my business until they walk through the door.

And when they do…

I switch off completely.

I soak up their day.
Walk the dogs.
Cook dinner without my mind being somewhere else.

Early night. Ready to do it again.

That is it.

No million dollar moment.
No private jet.
No highlight reel.

Just a Tuesday that belongs to me.

That is what I am building toward.

And that is exactly what I want to help you build too.

If that Tuesday sounds like something worth deciding for…

I’ve got you.

DM me DECIDE and let’s talk about what it takes to get there.

Can I be honest with you.Last week was hard.Really hard.The kind of hard that makes you question everything.Whether you ...
11/05/2026

Can I be honest with you.

Last week was hard.

Really hard.

The kind of hard that makes you question everything.

Whether you are doing the right thing.
Whether you are enough.
Whether any of this is even worth it.

And in the middle of all of it I had a realisation.

The biggest thing standing between me and the life I want is not my job.

It is not my circumstances.
It is not the timing.
It is me.

I started this journey thinking it was about money.

But the real reason sitting underneath that was always about time.

Getting back control of my time.

Removing the guilt of having to choose between work and my kids every single day.

Stopping the constant tug of war between what pays the bills and what actually matters.

We all have our own version of hard.

My story is my story.

Yours is yours.

Neither is bigger or smaller than the other.

But what we all have in common is this.

Nothing changes until you stop waiting, make a decision and stick to it.

I’ve got you.

DM me DECIDE and let’s start moving together.

07/05/2026

…I was still up at midnight, trying to get my 13yr old to bed. Saturday I had nothing left.

Let me show you what building alongside real life actually looks like.

Here it is…
Friday night.
Still up at midnight trying to get my 13 year old regulated and off to sleep.
Husband on night shift.
Running on empty.

Saturday I had nothing left.
So I gave myself permission to have nothing.

Couch. Silence. No guilt.

Not because I had everything under control.
Because I needed a minute to be human.

This is not the highlight reel.
This is the reality of being a corporate mum building something alongside a full and messy life.

Some days I show up with everything I have got.
Some days I show up with what is left.
And both are okay.

Because the goal was never perfection.
It was progress.

And Sunday I was back.
Ready to kick the week in the face.

If you are waiting until life calms down before you start building… It does not calm down.

You just get better at building through it. I’ve got you.

DM me REIGNITE and let’s talk about building something around the life you already have.

07/05/2026

We are all put on this earth to create our own journey. It is easy enough to say but life is way too short.

Stop waiting for the perfect time.
Stop waiting for everything to fall into place.

Start living the life you desire. Get real with yourself.

If you are not happy or content with the way things are there is only one person that can change that.

And it is you.

This morning I met up with Imogen Bennett a fellow team mate at our local cafe. Same suburb. Same struggles. Same goals....
03/05/2026

This morning I met up with Imogen Bennett a fellow team mate at our local cafe.

Same suburb. Same struggles. Same goals.

Both of us building something alongside full time jobs and family and all the things life throws at you.

When I said yes to this I was not thinking about community.

I was thinking about money.
The financial pressure.
The rut I was stuck in and desperately wanting a way out.

Community was the last thing on my mind.

And then a few months in something shifted.

I realised how easy it is to feel isolated when you are building something that most people around you do not understand.

Women who are navigating the same things.
Who relate without you having to explain yourself.
Who bring ideas to the table you had not even considered.

It is like finding something you did not realise was missing.

I know most of you reading this are still at the beginning.

Still wondering if this is real.
Still wondering if it is too good to be true.
Still wondering if someone like you could actually do this.

I was exactly there too.

And I wish someone had shown me sooner that on the other side of that doubt was not just an income.

It was this.

If you are seeking something but not quite sure what it is yet… I’ve got you.

DM me DECIDE and let’s start that conversation.

I am going to say the thing most people are too polite to say. The reasons you are giving yourself for not starting… Are...
01/05/2026

I am going to say the thing most people are too polite to say.

The reasons you are giving yourself for not starting… Are not reasons.

They are avoidance dressed up as logic.
I know because I said every single one of them…

It is not the right time.
I need to think about it.
I am too busy.
I will try.
When things calm down.

And here is what every single one of those sentences actually meant…

I am scared.
I do not trust myself.

And staying stuck feels safer than being responsible for a decision.

The right time is not coming.
The headspace is not going to magically appear.
And trying is not the same as deciding.

The corporate mums who change their lives are not the ones who waited until they were ready.

They are the ones who got honest about what was actually holding them back.

And decided anyway.

If you recognise yourself in any of these… I’ve got you.

DM me DECIDE and let’s have an honest conversation about what is actually stopping you.

2 spots open for May. Closing Sunday 10 May.

If you keep finding reasons not to start… this is the sign you have been waiting for.

Everyone talks about the money win. Nobody talks about the one that comes before it. The moment you back yourself before...
01/05/2026

Everyone talks about the money win.

Nobody talks about the one that comes before it.

The moment you back yourself before you have any proof that it is going to work.

That was my first win.

Not a sale. Not a commission.
A decision. And what came with that decision surprised me.

I started having real conversations with corporate mums who were living exactly the life I was living.

Exhausted. Financially stretched. Wanting more but convincing themselves it was not possible.

And I realised I wasn't just building a business. I was becoming someone who could show other women that it was possible for them too.

You do not need proof before you back yourself.

The proof comes after the decision.

If you have been waiting for a sign that you are capable of more… this is it. I've got you.

DM me DECIDE and let's get you started.

I currently have 2 spots open for May. 30 days of real support to help you take your first steps. Closing Sunday 10 May.

If you are ready… now is the time.

30/04/2026

You see the number come up on your phone.

A pit in your stomach.
Tension through your whole body.

What now.
Is he okay.
What happened.

You take the call. And just like that your whole week shifts.

One phone call. One moment.

And your mind goes straight to the place every mum knows but nobody talks about.

Where did I go wrong.
What could I have done differently.
Is this my fault.

Not shame for my child. Shame for myself.
And then you have to hold it together.

Walk back to your desk. Carry on like nothing happened.

Because that is what corporate mums do.

We absorb everything.
We keep moving.
We save the falling apart for later.

But I am tired of later.

I am building something that means I do not have to choose between being present for my kids and showing up for my career.

Something that gives me the flexibility to answer that call without it costing me everything else.

If you are carrying this weight too… I’ve got you.

DM me DECIDE and let’s talk about what becomes possible when you stop asking permission to show up for your own family.

Address

Brisbane, QLD

Website

Alerts

Be the first to know and let us send you an email when Jess Gibbs posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Jess Gibbs:

Shortcuts

Share

Category