Serotonin Creative

12/12/2023

Finishing off 2023 by highlighting this recent brand campaign for Andersens. Created in partnership with at The Library, a special mention and shout out goes to to the late and great Mark Toia, who was director and editor of this VFX driven video. Mark put all of his usual energy, passion and creativity into the project, making the impossible possible, despite his health challenges at the time. The amazing Keri-Anne Grant was producer, and it was a true Toia family affair, with Jordan Toia adeptly handling VFX and Brooke Toia • Vocal Coach • Artist Mentor delivering the perfect Voice Over.

A new brand campaign for Andersens featuring a VFX driven TVC

20/11/2023

We recently created two new content campaigns for Isuzu UTE Australia, to shine the spotlight on their incredible partnership with the Royal Flying Doctor Service of Australia, and the amazing work that they do together.
Huge thanks to our creative collaborators Damien Bredberg - Photographer and 3p Studio.

Isuzu UTE Australia has a long-term national partnership with the Royal Flying Doctor Service (RFDS). This major national partnership helps the RFDS in delivering better health outcomes to Australians living beyond the reach of mainstream medical services. To help showcase this incredible partnersh...

13/11/2023

Leaving a bequest is an effective way to make a difference to the future health outcomes of others. In this new campaign for the PA Research Foundation, we bring an honest and fresh approach to the subject of giving in your will.
//www.serotonincreative.com.au/bequest

An important arm of the fundraising effort at the PA Foundation is bequests, where donors leave a gift to the foundation in their will. To help raise awareness, we created a new campaign designed to grab attention, be memorable and stand out from the ‘sameness’ often seen in this category. When ...

24/01/2023

Our latest reel for 2023. Want to turn your brand ambition into audience attention this year? We'd love to help.

17/01/2023

Summer's always fun at Dreamworld, and creating this new TVC for the Dreamworld team was no exception. Bounce into summer and check out the video

06/12/2022

A recent highlight campaign, filming in the NT and capturing the story of the The Indigenous Literacy Foundation and their partnership with Isuzu UTE Australia. Please check it out and donate if you can.

21/11/2022

A recent campaign for one of Australia's most breathtaking experiences...

Visit the website to read more of the copy: https://scenicrimtrail.co

18/08/2022

Had a tasty day shooting the new Spring Menu for Dreamworld this week!

10/08/2022

Creating a new brand campaign for Spicers Retreats is a once in a lifetime opportunity, so I’m super proud to have been invited to help the team at Spicers to create this new work.

Spearheaded by the new positioning - ‘A Beautiful Adventure’ - it’s all about guests experiencing the unique spaces how they want to, whether that's trying a dish they're never experienced before, a hike through stunning rainforest or a thrilling helicopter arrival.

It was a complete pleasure to collaborate with such a talented team of creatives. Big thanks to Spicers Retreats Creative Director Kristin Bonner and Spicers Retreats Marketing Director Sue Johnson, who brought endless creativity and inspiration to the project.

Director Mark Toia’s peerless vision and filmic talent is once again on display, and his ‘above and beyond’ approach to the whole project is hugely appreciated!

The campaign will run for 12 months across QLD & NSW cinema, BVOD, out-of-home, print, social media and high-impact digital environments.

Marketing: Sue Johnson MAICD and Blake Rand
Creative Team: Nic Harman and Kristin Bonner
Director: Mark Toia
Cinematography: Mark Toia
Producers: Nic Harman and Kristin Bonner
Sound: RoscoAudio RAaaaaa
Editor: Mark Toia
Media: Scout Frontier

29/07/2022

Recently I had the pleasure of shooting in the NT with Isuzu Ute and the The Indigenous Literacy Foundation (ILF). The ILF do amazing work with kids in remote Communities to instil a love of reading from an early age, and we were lucky enough to help share this story.
As a highlight, we also got to work with Wayne Quilliam, one of Australia’s leading Cinematographers and Photographers, and ILF Ambassador. Wayne was a pleasure to team up with, and a real inspiration. He recently won the National Portrait Award, and is the first indigenous photographer to do so. Final video coming soon.

20/06/2022

Latest work for the Research Foundation: this year's Mandate Campaign in support of prostate cancer research. This promotion takes place almost entirely in pubs, so we gave it a theme that would resonate with this audience. Aussies love a bet with their beers, but our message is - don't punt on your prostate!

Big thanks to collaborators and who brought endless passion, creativity and generosity to the project.

Check out our website for more: https://www.serotonincreative.com.au/mandate-dont-punt-on-your-prostate

10/06/2022

A few BTS shots of our upcoming brand video for Spicers Retreats - simply stunning locations!