Carlin Studio

Carlin Studio ELEVATING YOUR BRAND WITH A BLEND OF STRATEGY, STYLE AND SOUL.

If you’re building a world (not a logo), we’re a perfect match 🤎Let’s make waves.hello@carlinstudio.com.au
14/02/2026

If you’re building a world (not a logo), we’re a perfect match 🤎

Let’s make waves.
[email protected]

Elegant Shopify design and develop for soon to launch e-commerce brand Orie Health. An all in one health platform create...
28/01/2026

Elegant Shopify design and develop for soon to launch e-commerce brand Orie Health. An all in one health platform created by women for women.

Case Study Live → carlinstudio.com.au/work/oriehealth

Swipe for last weeks logo direction → →
28/01/2026

Swipe for last weeks logo direction → →

If you know, you know.One of the most overlooked elements in DIY branding is typography. You can spot it a mile away. Lo...
22/01/2026

If you know, you know.

One of the most overlooked elements in DIY branding is typography. You can spot it a mile away. Logos and colour palettes are well understood... they’re visible, fashionable, easy to obsess over. Type is usually dismissed as “just functional.”

But with 10 years as a designer, I’ll say this plainly:
typography carries your brand more than almost anything else.
It defines the quality, personality, and tone of your entire brand. It’s what people actually engage with most - not your logo.

Your type appears on every single touchpoint: social posts, packaging, websites, emails, print, signage, out-of-home. If your type is cheap, dated, or a just quick afterthought, your brand will feel the same.

Orie Health approached Carlin Studio to develop an aligned brand identity for their women’s health e-commerce platform, ...
20/01/2026

Orie Health approached Carlin Studio to develop an aligned brand identity for their women’s health e-commerce platform, Orie Health — a sister brand to Men’s Health Downunder. While the parent brand was well established, Orie Health recognised that a women-focused offering required a distinctly different approach: one grounded in holistic wellbeing and designed to support women through every phase of life.

Together, we crafted a feminine yet sophisticated wordmark and visual identity that reflects the fluidity of living in a female body. The resulting brand system is timeless and inclusive, speaking to women of all ages with clarity, care, and quiet confidence.

View the Case Study → carlinstudio.com.au/work/oriehealth

“We’re so grateful to have found you! You’ve played such a big role in shaping our creative direction, and we’re incredi...
20/01/2026

“We’re so grateful to have found you! You’ve played such a big role in shaping our creative direction, and we’re incredibly proud of how SeaQuo is looking now. We are finally feeling like the brand is reflecting the look and feel that is truly us.”

Where brands become →
[email protected]

Case Study — SeaQuo.→ Brand Strategy→ Brand Identity→ Packaging Design→ Creative DirectionSeaQuo engaged Carlin Studio a...
12/01/2026

Case Study — SeaQuo.

→ Brand Strategy
→ Brand Identity
→ Packaging Design
→ Creative Direction

SeaQuo engaged Carlin Studio at a point where the brand and business were performing well, but further growth called for a more considered and refined visual identity. Working collaboratively, we revisited the brand strategy, clarified the brand archetype, and explored audience psychology to support the next stage of the brand’s evolution.

The outcome was a cohesive, sophisticated brand presence that better reflects SeaQuo’s quality and positions it as a leading choice within the fucoidan-focused seaweed supplement category.

The case study is live → carlin.studio

I'm back in the office and filled with gratitude to begin 2026. I thought I'd share my Summer to do list in celebration....
12/01/2026

I'm back in the office and filled with gratitude to begin 2026. I thought I'd share my Summer to do list in celebration.

Mango. Long drives. Sandy feet in the car. Bodies of water. Hibiscus. Fizzy drinks. Journalling. Daydreaming. Resting. Making plans. Warm nights. Movement. Ceiling fans. Summer storms. Light.

Your brand is a mirror. It reflects who you are, and invites others to see themselves reflected back.But to offer that k...
25/10/2025

Your brand is a mirror. It reflects who you are, and invites others to see themselves reflected back.

But to offer that kind of resonance, we must begin with clarity.

🌀 Who are we, really? Underneath what we're supposed to say.
🌀 What are we inviting people to depart from and toward?

Choose your fighter.
29/09/2025

Choose your fighter.

Brand concept WIP for .smith Case Study on the way!
25/09/2025

Brand concept WIP for .smith

Case Study on the way!

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Byron Bay, NSW

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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