24/08/2026
Our Winter in the City campaign for the City Renewal wrapped up.
With a smaller program but a bigger ambition, our goal was to position Winter in the City as a can’t-miss school holiday experience while encouraging Canberrans to keep returning to the city throughout winter.
We developed a campaign designed to reach audiences across organic social, out-of-home, paid media and more.
From strategy to ex*****on, we make campaigns happen. Ready to start yours?