LittleBig Marketing & PR

LittleBig Marketing & PR We are a full-service marketing agency specialising in the food, drink and tourism sectors. We love to work as part of your team to deliver real results.

Media, influencers, suppliers, collaborators and clients alike appreciate our smart and efficient service. We don’t believe we’re saving the world, but we do believe in our ability to change the way businesses thrive in it. While we are a “full-service marketing agency”, no two client partnerships are the same. For some we undertake the entire marketing function, acting as an off-site marketing de

partment. For others we handle one or some pieces of the puzzle, whether it be designing a beautiful brand presence that sells, achieving earned media outcomes and influencer engagements or executing a powerful ad campaign. Creating synergies between different parts of the mix is one of our strengths. It saves small marketing teams time in briefing and management and rationalises fees. Uniquely, because strong design skills exist within our four walls, every output we deliver, be it under or above the line, looks the goods.

19/06/2026

This year we've had the joy of working with the team at to show the rest of the country just how magical their corner of the Murray is ✨

Karma and Emily from our team hit the road to spend a day in the region, meet the awesome locals, and present at their Tourism Industry networking night!

Here's a snippet of their whirlwind 24 hours.

Meet Thomas Demian, our new Marketing and PR Coordinator. Here’s some of his top picks right now…🍝 A steak tartare from ...
12/06/2026

Meet Thomas Demian, our new Marketing and PR Coordinator. Here’s some of his top picks right now…

🍝 A steak tartare from Entrecôte
🍸 A dirty vodka martini (the dirtier the better)
📍 Cinema Nova to catch the latest release
🎵 Blood Orange is always in the mix!

Welcome to the team, Thomas!

Meet the rest of the team: https://littlebig.marketing/the-team/

Sugoi! We're excited to team up with  to bring the magic of Japan tourism to Australia. Shout out to OG littleBIGGER, Ja...
26/05/2026

Sugoi! We're excited to team up with to bring the magic of Japan tourism to Australia.

Shout out to OG littleBIGGER, Jarryd for manning the desk at the Melbourne & Sydney Snow Travel Expos - the first of a series of great events we'll be strategically creating appearances for, and repping Japan National Tourism Organisation at - reminding travellers why Japan should be high up on the wishlist, and how to get off the beaten path.

20/05/2026

We love helping our clients meet their audiences exactly where they hang out. Case in point: our latest influencer collaboration with .

By blending authentic storytelling with strategic creator partnerships with influential accounts like .traveldiary, we’ve been able to capture the essence of the region and deliver it straight to the feeds of eager travellers.

Ready to level up your PR and marketing strategy? Let's chat 💬 https://littlebig.marketing/contact/

Welcome Emily to the littleBIG team! Emily joins us from New Zealand as our new PR & Content Account Executive, so let's...
14/05/2026

Welcome Emily to the littleBIG team! Emily joins us from New Zealand as our new PR & Content Account Executive, so let's get to know her the best way we know how: food, drink, destinations and vibes.

🍝 A #37 from Xian Food Bar iykyk
🍸 An ice cold G&T with Peddlers Gin
📍 Need to go back to Chapel Street Bazaar
🎵 Death Cab for Cutie has been spinning ahead of their concert!

The temperature might be dropping but we've been heating things up at QVM's Hawker 88 Night Market 🐉🔥Featuring Japanese ...
13/05/2026

The temperature might be dropping but we've been heating things up at QVM's Hawker 88 Night Market 🐉🔥

Featuring Japanese taiko drums, lion dances, martial arts and of course a culinary journey across the mainland and islands, visitors were transported to the bustling streets of Asia for the ultimate Hawker foodie experience.

We had fun sharing the series across broadcast and lifestyle media, and working with awesome foodie creators to showcase the market from their POV.

Queen Victoria Market The Night Market

09/05/2026

A toast to the mums and mother figures who shaped us here at littleBIG, and to the amazing mums who are raising up the next gen.

Make sure to spoil them this Sunday 🥂

05/05/2026

Gone are the days when had the power to unite all corners of the digital world.

These days, audiences search for and consume information in rapidly evolving ways - which means the way we tell stories must as well.

From GEO, to SEO, to AI models and tools, we explored why today’s social landscape requires a shift in focus.

Read the full blog here: https://littlebig.marketing/social-media-search-strategy-ai/

People don’t always travel for food, but it’s often what decides where they go.From cellar doors and destination dining ...
01/05/2026

People don’t always travel for food, but it’s often what decides where they go.

From cellar doors and destination dining to markets, produce trails and local icons, food and drink shape the experiences people remember and retell.

We’ve broken down the five experiences that consistently drive visitation across regional destinations.

Read the full blog: https://littlebig.marketing/food-and-drink-tourism-marketing/

High Country Hop wrapped its biggest year yet, bringing 1,600 people through the gates and selling out in the process. A...
28/04/2026

High Country Hop wrapped its biggest year yet, bringing 1,600 people through the gates and selling out in the process. A strong event like this doesn’t happen by accident. It comes from getting the fundamentals right and backing it with a strategy that actually works.

From a stacked lineup of brewers to real local support and a program that kept people there all day, the experience delivered on what people showed up for. Bravo team for nailing it as always!

We worked with the team across Meta and TikTok to drive awareness and ticket sales, including nimble campaign creative adaptation designed to cut through and convert.

Address

35 Jessie Street
Melbourne, VIC
3121

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+61390259574

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