25/05/2026
Real estate is local. So your marketing should be too.
We worked with long-term client Ray White Inner West to shift the focus from listings to community. A local spotlight series where agents shared their favourite neighbourhood gems. A community giveaway celebrating Inner West small businesses. Content that actually meant something to the people seeing it.
The result was simple. A brand their community actually wanted to follow.
This is what local social marketing looks like when it's done right.